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nouhaila_zaki

Vodafone targets Africa's unbanked with ambitious plans for M-Pesa | Financial Times - 0 views

www.ft.com/...8e-e07d-11e9-9743-db5a370481bc

M-Pesa Kenya Vodafone Partnerships Offerings

shared by nouhaila_zaki on 13 Feb 21 - No Cached
  • Any move to disrupt M-Pesa would have a dramatic effect on the Kenyan economy. Joshua Oigara, head of the Kenyan bank KCB Group which is a partner of Safaricom for M-Pesa, estimates that about a quarter of Kenya’s gross domestic product is processed over the platform. M-Pesa is already used to pay salaries, book bus tickets and settle invoices in most of its markets. In Kenya it has expanded into more advanced financial services including small loans, supply chain finance, insurance and a growing number of in-store and ecommerce services.
    • nouhaila_zaki
      nouhaila_zaki on 13 Feb 21
       
      This excerpt is important, not only because it enumerates the different product offerings of M-Pesa i.e. salaries' payment, loan provision, supply chain finance, insurance etc. And most importantly, the excerpt emphasizes the role of M-Pesa as the backbone of Kenyan economy.
kenza_abdelhaq

Robo-Advisors - Business Models and Strategies | ccecosystems.news - 0 views

ccecosystems.news/...business-models-and-strategies

Fintech Strategy Robot Advisors Investments

shared by kenza_abdelhaq on 13 Feb 21 - No Cached
  • As mentioned in the last article, it is not possible to define exactly what a robo-advisor is, as the individual providers offer a range of services of varying breadth. In fact, robo-advisors have long since ceased to offer mere recommendations or advice, and most providers are steadily expanding their services into a fully integrated solution. Accordingly, people now associate a robo-advisor with a platform that can also be used to make an investment directly (see [Bloch/Vins 2017, 114]). However, this service, for example, is linked to certain regulatory requirements, which are presented below. It should be noted here that this is the regulatory framework in Germany. In terms of regulation, four business models can be distinguished in the area of robo advisory services:
    • kenzabenessalah
      kenzabenessalah on 13 Feb 21
       
      Since EasyEquities is about investment, having roboadvisors that provide financial advice would create more value to the company and would target more segments.
  • investment brokerage (german: Anlagenvermittlung),investment advice (Anlagenberatung),acquisition brokerage (Abschlussvermittlung), as well asfinancial portfolio management (Finanzportfolioverwaltung), also known as asset management.
    • nouhaila_zaki
      nouhaila_zaki on 13 Feb 21
       
      This excerpt summarizes the business models that can be distinguished in the area of Robo-advisory services. The main difference between these business models lies in who is responsible for making the investment decision.
  • Robo-advisors can follow an active or passive investment approach not only in terms of their product range, but also in the composition of the individual products. In active management, for example, the market is constantly monitored and, on the basis of this, the securities that appear to be most advantageous at a given time are included in the portfolio. This targeted approach is described as so-called “stock picking” (see [Müller/Pester 2019, 229f]). Due to market fluctuations, there are thus regular purchases and sales of securities with the aim of achieving a higher return than the passive market. In the course of this, the percentage distribution of the asset classes in the portfolio can also be continuously adjusted and regular risk assessments carried out. As a result, the portfolio may be subject to constant change. The passive management approach is based on the strategy of maintaining the portfolio created at the beginning, including the asset allocation and the defined securities, unchanged and independent of market fluctuations. If a change in asset allocation should occur due to market fluctuations, the original state can be restored through various adjustment methods, also called “rebalancing”. In contrast to active management, this adjustment is not carried out on an ongoing basis, but at predetermined times or according to specific rules. In so-called “periodic rebalancing”, a restoration of the asset allocation is carried out as needed at the time of a previously defined temporal interval change. Another variant of rebalancing provides for an adjustment only if the portfolio value exceeds or falls below a previously defined mark, the threshold
    • nouhaila_zaki
      nouhaila_zaki on 13 Feb 21
       
      This excerpt distinguishes between Robo-advisors' active investment approach and passive investment approach, based on their product range but also on the composition of the individual products. Understanding the difference between the two approaches would allow us to better formulate strategies that incorporate Robo-advisory in them.
  • ...1 more annotation...
  • Online asset management has been experiencing a rapid rise in Germany for several years. Since 2017, the number of users has grown by a factor of 7 from around 291,000 in 2017 to around 2.01 million in 2020 (cf. o.V. 2020), while the investment volume has increased more than tenfold from around 756 million euros to 8.068 billion euros (cf. o.V. 2020). Two factors in particular are key to this trend
    • kenza_abdelhaq
      kenza_abdelhaq on 13 Feb 21
       
      robo-advising or online asset management has been growing rapidly during the past years due to loss of trust in personal banking advisors amid the 2007 financial crisis and the new generation that prefers digital interactions.
nouhaila_zaki

What Kenya's mobile money success could mean for the Arab world - 1 views

www.worldbank.org/...-could-mean-for-the-arab-world

M-Pesa Kenya Arab World

shared by nouhaila_zaki on 12 Feb 21 - No Cached
  • For a successful model, the Arab World can look to Kenya’s development of mobile money or “M-Pesa”. In many ways, the elements that lead to M-Pesa’s success in Kenya are already present in the Arab World. Young people in MENA are digitally savvy, are active on social media and are some of the heaviest users of mobile phones in the world.
    • hichamachir
      hichamachir on 12 Feb 21
       
      M-Pesa can influence many countries to believe in the power of technology and innovation. I think that embracing the entrepreneurial lifestyle can help many countries to innovate and create successful business and M-Pesa is a great example.
  • The growth of M-Pesa is the result of many factors, including the ease of setting up an account (which is free and only requires an official ID), its simplicity of use, its affordability, the high literacy rate of the population, and the high penetration of mobile phones.Another key element to M-Pesa’s growth worth emphasizing is the regulatory stance adopted by the Central Bank of Kenya (CBK). It decided not to oppose the entry of the telecom operator into the financial sector as long as it offered sufficient guarantees. CBK adopted an “above the fray” position as a regulator and allowed for experimentation in order to foster innovation.
  • The successful adoption of M-Pesa in Kenya reverberated across the African startup scene. It acted as a catalyzer and a signal for young entrepreneurs in Kenya and Africa as a whole: revolutionary ideas could be successfully implemented in Africa and generate both business opportunities and a development path for local communities.
    • samielbaqqali
      samielbaqqali on 12 Feb 21
       
      M-Pesa will influence many nations to believe in the potential of creativity and technology. I think it will help many countries to innovate and build effective companies by adopting the entrepreneurial lifestyle, and M-Pesa is an excellent example.
  • ...1 more annotation...
  • A MENA perspectiveMENA could easily follow in Kenya’s footsteps, and reap immense benefits. The adoption of mobile payment systems makes transactions cheaper, easier and safer. By simplifying how clients can pay for goods and services, it helps firms reach out to new customers and foster private sector development across the economy. Moreover, as is often the case with innovations, it has the potential to be built upon and used by other new technologies and to create a positive momentum in fintech as a whole.Governments in the Middle East and North Africa should enable digital innovation with conducive regulations and the development of a regulatory ‘sandbox’, which guarantees the security of transactions but allows for experimentation, that would stimulate the development and adoption of disruptive innovations.Today, economic connectivity is achieved by the development and harmonization of optic fibers, IT equipment, online payment systems, information transmission and data protection policies. If the MENA region puts sufficient efforts in this direction, it could propose a new path to its citizens, in particular the youth, and bring about a new development strategy adapted to the modern age.
    • nouhaila_zaki
      nouhaila_zaki on 13 Feb 21
       
      This except is very interesting because it touches upon the way in which M-Pesa could benefit MENA societies. It encourages MENA governments to legislate in favour of innovation and digital products in order to propose a new development strategy that befits the modern age.
  • mohammed_ab on 12 Feb 21
     
    I think that this article has some great information on how to replicate the success story of M-Pesa in the Arab World. I think that the Arab World is in need of such service to facilitate the life of unbanked people, and especially women. This article also highlights the importance of having a lenient regulatory system.
mehdibella

In a cash-strapped age, are microloans the answer? | World news | The Guardian - 0 views

www.theguardian.com/...ancing-poverty-good-news-loans

Kiva kenya Nairobi Fintech finance

shared by mehdibella on 13 Feb 21 - No Cached
  • Millions of people in developing countries depend on microloans to raise the funds to grow a business or just stay afloat in hard times. And thanks to digital platforms, smartphones and free-moving global capital, growing numbers of people in the rich world are using their money to lift others out of poverty.
  • But the reality is often a lot messier – something that may not initially be obvious to the lender. In fact, like Cabusog and Lendwithcare, borrowers and crowdfunding sites connect via local partner microfinance institutions (MFIs) who do the essential work of assessing creditworthiness and administering loans. To pay for that, most MFIs charge interest to borrowers, often at wildly varying rates.
  • Kiva is the slickest of the microfunding websites, offering a mind-bogglingly glossy catalogue of projects sorted into different categories, countries and attributes, all illustrated with backstories and pictures.
  • ...2 more annotations...
  • Kiva is often already in the borrower’s pocket, lent by a local MFI long before the loan target has been met. There are good practical reasons for this, explains Kathy Guis,
  • Kiva is using blockchain technology in Sierra Leone to create an online ID database so that loan applicants outside the formal banking system can prove their credit history, and it hopes to extend the system to other countries if successful.
  • mohammed_ab on 13 Feb 21
     
    It seems that microfinance or crowdfunding is life-saving for many young entrepreneurs. However, there are some practices that sometimes interfere with the non-profit status of companies like Kiva. On Kiva's website, It's stated that loans are free of charge, but the MFIs charge interest to borrowers at varying rates depending on the region, which might affect the borrowers.
kenza_abdelhaq

ᐉ Peer-To-Peer Lending * How We has Contributed to P2P lending - 0 views

perfectial.com/...peer-to-peer-lending

Fintech Strategy Peer-to-Peer Lending Lending

shared by kenza_abdelhaq on 13 Feb 21 - No Cached
  • Despite the fact peer-to-peer lending has numerous benefits over the classic model, it also has certain potential drawbacks, such as lower level of security and personal guarantees as compared to bank loans. This is why only the most reputable P2P lending marketplaces with a positive track record are potentially able to boost the entire fintech industry.
    • kenza_abdelhaq
      kenza_abdelhaq on 13 Feb 21
       
      Peer to peer lending has great potential with regard to the fintech industry. It could also be an alternative for farmers to have access to funding.
sawsanenn

9 Fintech Marketing Strategies You Should Try in 2021 [+Infographics] | DAP - 0 views

www.digitalauthority.me/...fintech-marketing-strategies

FinTech Financial inclusion Marketing Strategies

shared by sawsanenn on 13 Feb 21 - No Cached
  • Fintech marketing is the sum of marketing techniques specifically tailored for financial technology (‘fintech’) companies. These companies are using new technologies to improve, and ultimately, automate, the delivery and use of financial services to consumers.
    • ghtazi
      ghtazi on 13 Feb 21
       
      fintech Marketing strategies are used by companies that want to improve their use of financial services to consumers by introducing new technologies.
  • Financial services are rather dull, matter of fact aspects of our day to day life. In other words, dealing with personal finances is something we all have to do. But let’s be clear - no one will come to you with a big smile on their face and scream: “Oh my God, I had such an amazing experience opening a new savings account today.” That said, while financial technologies are boring, it doesn’t mean your marketing style should be boring as well.
    • sawsanenn
      sawsanenn on 13 Feb 21
       
      I agree with this article. Not only because it so hard to compete with normal banks since they were in the market a long time before the fintech has appeared, since they already have their customer portfolios and spent years to gain their trusts. Fintech should focus on two strategies: the marketing strategy where they can make financial services more fun but also they should consider security strategy to gain customers trusts because of cyberhacking
hibaerrai

Business Real Estate News | Technology | Travel Guide - 0 views

www.ameinfo.com/...nsport-and-financial-brokerage

Thndr Egypt Fintech Investment Securities

shared by hibaerrai on 13 Feb 21 - No Cached
  • Thndr, an Egypt-based startup has announced that it has received the first new brokerage license in the country in over a decade. Thndr recently acquired the necessary licensing from the Financial Regulatory Authority (FRA). 
    • ayachehbouni
      ayachehbouni on 13 Feb 21
       
      Egypt has more than 100 million people and is expected to be the 7th largest economy by 2030. This represents a huge opportunity in my opinion for Thndr as the demand for convenient and digital ways to invest money will be increasing as time goes by.
  • Ahmad Hammouda, Co-Founder and CEO at Thndr said Egypt is expected to be the 7th largest economy by 2030 and has more than 100 million people, most of which are young and are looking for a convenient and digital way to invest their money. “That’s why we are excited to bring a new breed of young investors to the market” he added.
    • hibaerrai
      hibaerrai on 13 Feb 21
       
      Thndr should take advantage of this growing market in Egypt, and convince and attract the young generation.
mehdi-ezzaoui

PULA | LinkedIn - 0 views

ch.linkedin.com/...pula-advisors

PULA Service Africa

shared by mehdi-ezzaoui on 13 Feb 21 - No Cached
  • We work across Africa and Asia, and in 2019 alone, we facilitated crop and livestock insurance cover to 1.1mln farmers and have offered our products in 11 markets from Senegal, Mali, Nigeria, Ethiopia, Kenya, Rwanda, Uganda, Tanzania, Malawi, Zambia, and Mozambique. Since starting in 2015 our products have reached over 3.4mln households. Our Founders work in insurance has been recognized by several international awards including the Financial Times/IFC Award for Sustainable Finance, the Singapore Fintech Festival, Womens World Banking, Credit Suisse, and InsureTech3.0.
  • mehdi-ezzaoui on 13 Feb 21
     
    pula profile on linked in
mehdibella

FarmDrive - 0 views

farmdrive.co.ke

Fintech Farmdrive kenya

shared by mehdibella on 08 Feb 21 - No Cached
  • FarmDrive’s alternative credit risk assessment model is providing financial institutions with an agriculturally relevant and data-driven model to assess risk and develop loans that fit the needs of smallholder farmers. Not only will this solution unlock millions of dollars of previously risk-averse capital for smallholder farmers, it will improve the livelihoods of entire communities, thereby alleviating poverty, hunger, and inequalities.
    • sawsanenn
      sawsanenn on 08 Feb 21
       
      FarmDrive overlaps our focus areas of agriculture and financial inclusion, empowering the world's most vulnerable farmers with the digital financial services they need to strengthen and improve their livelihoods. FarmDrive connected to various partners and expertise to help them scale, as its usage increases in other developing markets in sub-Saharan Africa.
  • Nearly 50 million smallholder farmers in Africa are struggling to support their families and communities through agri-business because less than 10% have their economic needs met by the financial sector. Without access to credit, they remain unable to purchase quality inputs, make productive investments, and improve their production and harvests.
    • sawsanenn
      sawsanenn on 08 Feb 21
       
      While financial inclusion in the country has increased, many farmers remain excluded. Limited financing for farmers is due, in part, to a lack of available credible risk-assessment information for financial institutions.
  • FarmDrive’s alternative credit risk assessment model is providing financial institutions with an agriculturally relevant and data-driven model to assess risk and develop loans that fit the needs of smallholder farmers. Not only will this solution unlock millions of dollars of previously risk-averse capital for smallholder farmers, it will improve the livelihoods of entire communities, thereby alleviating poverty, hunger, and inequalities.
    • aminej
      aminej on 11 Feb 21
       
      FarmDrive helps small holder farmers get access to credit and funding in order to develop more and improve their capabilities and ressources. They also offer another service that consist of giving a score to each farmer according to his credits which is a good way to evaluate each one and to include more people that are unbanked.
  • ...2 more annotations...
  • FarmDrive uses mobile phones, alternative data, and machine learning to close the critical data gap that prevents financial institutions from lending to creditworthy smallholder farmers.
  • $450 Billion Financing Gap Agriculture employs 65% of Africa’s population and makes up 32% of its GDP. However, less than 1% of bank lending in Africa goes to agriculture. In absence of accurate and cost-effective methods for assessing small-scale agricultural lending risk, financial institutions choose not to lend to smallholder farmers, thereby contributing to the $450 billion global agriculture financing gap.
    • mehdibella
      mehdibella on 13 Feb 21
       
      Not only will this solution unlock millions of dollars of previously risk-averse capital for smallholder farmers, it will improve the livelihoods of entire communities as the GDPR is maiinly based on agriculture these similar technologies help push it over the limit.
  • hibaerrai on 08 Feb 21
     
    This excerpt is important because FarmDrive tries to gather all data needed to create loans that suit farmers situations.
ayachehbouni

SimbaPay Launches International Access to Kenya's M-Pesa PayBill - Techpoint Africa - 0 views

techpoint.africa/...ccess-to-kenyas-m-pesa-paybill

shared by ayachehbouni on 13 Feb 21 - No Cached
  • Kenyans living abroad. will now be able to use their bank accounts, debit or credit cards, to pay their bills back home using the SimbaPay app. The service is piloting in the UK, with further expansion into other EU regions in the works.
    • ayachehbouni
      ayachehbouni on 13 Feb 21
       
      What this partnership propose is not only perfect for existing customers but it is also very attractive to new potential customers.
nourserghini

Cryptocurrency pioneer Diana Biggs joins digital assets startup Valour as its new CEO |... - 0 views

techcrunch.com/...-startup-valour-as-its-new-ceo

Fintech Cryptocurrecy Bitcoin Strategy

shared by nourserghini on 13 Feb 21 - No Cached
  • Cryptocurrency pioneer and early Bitcoin thought-leader Diana Biggs has joined Swiss-based startup Valour, which lets investors easily buy digital assets through their bank or broker. The move is significant with the news that Tesla has bought $1.5 billion worth of bitcoin, thus massively boosting the mainstream markets for crypto assets. Biggs explored the potential for blockchain technology to help solve humanitarian challenges through her venture, Proof of Purpose, in 2017, and her TEDx speech on Blockchain Technology that year is considered by many in the blockchain space to be one of the best in the genre
    • nourserghini
      nourserghini on 13 Feb 21
       
      Major companies are purchasing billions worth of bitcoin, the thing that should encourage fintechs to consider digital asset services, especially of bitcoin.
mbellakbail69

JUMO wins UNCDF's Sprint4Women Design Competition in Zambia - UN Capital Development Fu... - 0 views

www.uncdf.org/...n-design-competition-in-zambia

shared by mbellakbail69 on 12 Feb 21 - No Cached
  • UN Capital Development Fund (UNCDF) is pleased to announce that JUMO has won their Sprint4Women Design Competition for women’s financial inclusion in Zambia. JUMO was one of three finalists competing for a grant to roll-out digital financial services (DFS) solutions for the rural women of Zambia, alongside Fenix Zambia and Hobbiton Investments.
  • JUMO wins UNCDF’s Sprint4Women Design Competition in Zambia - UN Capital Development Fund (UNCDF)
  • JUMO’s experience and expertise will help extend access to credit and savings so that women in Zambia can grow their businesses or save towards essential lump-sum payments, such as school fees.
  • ...4 more annotations...
  • JUMO partners with forward-thinking funding and data/distribution partners to deliver digital financial services and will be working with Absa Bank Zambia PLC and MTN Zambia to provide these improvements.
    • mehdibella
      mehdibella on 13 Feb 21
       
      Jumo won many awards all over the worlds and grants that will help it as a company to grow and expand its business into other countries
  • Jumo scored highest of the three companies and will be awarded a $85,000 grant once the UNCDF grant review process is completed.
  • As one of the first providers of non-collateral-based, digital lending products that can make funds available in minutes, JUMO’s experience and expertise will help extend access to credit and savings so that women in Zambia can grow their businesses or save towards essential lump-sum payments, such as school fees.
  • To win the competition, the companies needed to demonstrate: that their product fits the needs of rural women, how they would increase the number of women customers signing up for and using DFS, and that the company could scale their product to at least 30,000 new customers, with at least 60% of them being women.
  • hichamachir on 12 Feb 21
     
    JUMO's social work is a brilliant idea because it's a key to win customers heart. Also, expanding to other African countries with the idea of improving their lifestyle can only be beneficial for the company because people of that country are going to spread positive word of mouth about the company.
  • mohammed_ab on 13 Feb 21
     
    I like how JUMO is helping businesswomen in Zambia to access lending products to run their business. Women suffer a lot from the lack of financial inclusion, and with JUMO, we can fight this phenomenon.
mbellakbail69

JUMO Joins Leading Global Tech Startups In Google Launchpad Studio - Heavy Chef - 0 views

www.heavychef.com/...ups-in-google-launchpad-studio

shared by mbellakbail69 on 13 Feb 21 - No Cached
  • We are honoured to have the opportunity to collaborate with some of the leading minds in AI and ML to accelerate the extension of financial services to the billions of un(der)-served people in the world. We’re at a critical point in our business where we are focused on leveraging the latest technology to increase customer eligibility and decrease unequal access to quality financial products in emerging markets.” JUMO founder and CEO Andrew Watkins-Ball 
    • mbellakbail69
      mbellakbail69 on 13 Feb 21
       
      JUMO, a financial technology platform connecting underserved markets with financial services joins a cohort of companies from across nine countries and four continents, including Indonesia's billion-dollar unicorn startup Go-Jek and Starling Bank
mbellakbail69

JUMO breaks the US$2.5B disbursement mark in Africa and Asia - JUMO - 0 views

www.jumo.world/...sement-mark-in-africa-and-asia

shared by mbellakbail69 on 13 Feb 21 - No Cached
  • This milestone has been reached just over 18 months after crossing the US$1B mark in 2019, and indicates exponential growth in the access to and availability of working capital for customers, with an average customer default rate of less than 5%. Andrew Watkins-Ball, Founder & Group CEO, said this achievement is evidence of the success of JUMO’s unique business model, its ability to reach unbanked populations and to provide market-leading infrastructure for financial services.
    • mbellakbail69
      mbellakbail69 on 13 Feb 21
       
      JUMO partners with funders, banks and telecommunications companies to power a new generation of financial tools. The company was founded in London in 2015 and uses mobile wallet technology with data-driven credit prediction models to provide digital financial services infrastructure to partners, and products at scale to customers in emerging markets.
mbellakbail69

Digitising Traditional Money Circles: An Interview with MoneyFellows CEO Ahmed Wadi - 0 views

thestartupscene.me/...th-MoneyFellows-CEO-Ahmed-Wadi

shared by mbellakbail69 on 13 Feb 21 - No Cached
  • The MoneyFellows app is pretty simple. You create a profile and go through an onboarding process, which includes a financial assessment which determines each user’s maximum limit of money circle they can join. From there, each user can browse the available money circles by searching and filtering by monthly payment, total cash-out and the cash-out schedule most suitable to them. Once you’ve joined a money circle - and that money circle is complete - there are several ways to both send and receive money, including bank transfers, credit card payments, mobile wallets and Fawry. Some corporate companies have also signed up with MoneyFellows, allowing their employees to have their money circle dues directly taken from their salaries.
kaoutarchennoufi

About Us - Fawry - 1 views

fawry.com/aboutus

Fawry Own-patent InternationalStandards Security

shared by kaoutarchennoufi on 10 Feb 21 - No Cached
  • Fawry offers a convenient and reliable way to pay bills and other services  in multiple channels (online, using ATMs , mobile wallets and retail points)Fawry’s network of retailers includes small groceries, pharmacies and stationaries, and post-offices, all equipped with point-of-sale machines – the same ones used for credit card payments.
    • ghtazi
      ghtazi on 10 Feb 21
       
      Fawry that is the only technology company on The Egyptian Exchange currently offers over 250 electronic payment services through its network of over 105,000 service points across 300 cities in Egypt - that include ATMs, mobile wallets, retail shops, post offices, and little vendor kiosks
    • kenzabenessalah
      kenzabenessalah on 13 Feb 21
       
      Fawry offers a variety of services from groceries, to pharmacies, to banking, etc. It's a platform that contains many services to facilitate operations.
  • Based on its own-patented technology, that is fully compliant with international security standards of the ISA 27001 and PA DSS certifications, Fawry performs more than 3 million financial operations daily.Fawry services for businesses include collection services, customer acquisition, electronic cash, payment facilitation, and business-to-business collection centers.
    • kaoutarchennoufi
      kaoutarchennoufi on 13 Feb 21
       
      Fawry is a very powerful Egyptian Digital Transformation and E-payments platform thanks to its diverse services provided and its high performance that reaches 3 million financial operations daily. The impressive thing is that it has its own patent that respects the international security standards.
  • Fawry is the Leading Egyptian Digital Transformation & E-Payments Platform, offering financial services to consumers and businesses through more than 194,000 locations and a variety of channels.Fawry offers a convenient and reliable way to pay bills and other services  in multiple channels (online, using ATMs , mobile wallets and retail points)Fawry’s network of retailers includes small groceries, pharmacies and stationaries, and post-offices, all equipped with point-of-sale machines – the same ones used for credit card payments.
    • hibaerrai
      hibaerrai on 13 Feb 21
       
      Fawry is the largest e-payments platform in Egypt. It proposes all financial services important for the daily life of citizens which makes paying bills and others easier.
  • ...2 more annotations...
  • About Us - Fawry
  • Fawry is the Leading Egyptian Digital Transformation & E-Payments Platform, offering financial services to consumers and businesses through more than 194,000 locations and a variety of channels.
    • mehdibella
      mehdibella on 13 Feb 21
       
      Fawry offers a convenient and reliable way to pay bills and other services in multiple channels (online, using ATMs , mobile wallets and retail points)
mehdi-ezzaoui

FinTech evolution: Strategic value management issues in a fast changing industry - Asht... - 0 views

onlinelibrary.wiley.com/...jsc.2203

Fintech strategic value

shared by mehdi-ezzaoui on 13 Feb 21 - No Cached
  • The FinTech revolution captures the simultaneous attack of a large number of technologies, notably mobile telephones and blockchain, which are ushering in efficiency or outreach to multiple niche markets. The use of mobile telephone technology has expanded Internet reach to the excluded, created possibilities for business where banks were not historically present and is potentially disruptive.
  • mehdi-ezzaoui on 13 Feb 21
     
    Fintech strategies to overcome changing industry
mehdi-ezzaoui

The Most Effective Marketing Strategy Used by FinTech Companies - 0 views

contentcapitalonline.com/tegy-used-by-fintech-companies

Fintech strategies banking

shared by mehdi-ezzaoui on 13 Feb 21 - No Cached
  • PROMOTE Find the most effective channel for your niche In consideration of some financial constraints, fintech companies must distribute their content in the channel where they’ll reach their target audience – and this may not necessarily be the most popular channel. For example, Facebook may have 2.3 billion active users but most of your customers might be a certain type of professional who mostly hang out on LinkedIn, then that may be the best channel for you. Some fintech companies find traction in Reddit, while others are big on Telegram. Find an online space where most of your customers go to seek solutions and tailor your content to reach them.
    • hichamachir
      hichamachir on 13 Feb 21
       
      Pula operates in a niche market. I suggest that Pula creates a platform where it customers can share their experiences or suggestions.
  • A study shows that 80% of decision makers prefer to gather information about a company via articles than make their purchase decisions based on advertisement and marketing materials. It’s clear. The most effective marketing strategy used by fintech companies is content marketing. By allocating significant efforts in creating, publishing and distributing digital content tailored to a specific market or audience, customers, as well as bottom line, are served well.
    • sawsanenn
      sawsanenn on 13 Feb 21
       
      Because when a want to do a research about a company he doesn't focus on marketing materials mainly because they are not used to it or because there some internet adverts that are not reliable. That s why as a fintech company they really should put an effort into the design and plan a marketing strategy
  • Most fintech companies get the biggest bunch of their sales from the internet. This is because the first thing people do when they need to find out more information about a finance product or service is to search for solution providers online. For this reason, every fintech company needs to have a robust online presence. When buyers start researching, their first aim is to gather information. They don’t necessarily focus on your marketing materials because there are lots of adverts on the internet, which aren’t always reliable
    • ghtazi
      ghtazi on 13 Feb 21
       
      Many fintech firms get the largest amount of their income from the internet. This is because looking for solution providers online is the first thing individuals do when they need to find out more detail about a financial product or service. Every fintech business needs to have a robust online presence for this purpose. When buyers start investigating, their first objective is to collect data. Since there are tons of ads on the internet, they don't always rely on your publicity materials, which are not always accurate.
  • ...1 more annotation...
  • A study shows that 80% of decision makers prefer to gather information about a company via articles than make their purchase decisions based on advertisement and marketing materials.
  • mehdi-ezzaoui on 13 Feb 21
     
    effective strategies used by fintech companies could be helpful
mbellakbail69

FinTech for All: Moneyfellows founder on helping friends and family to save or borrow i... - 0 views

medium.com/...r-borrow-in-egypt-228e5a98c356

shared by mbellakbail69 on 13 Feb 21 - No Cached
  • Unique challenges are mainly regulations for Fintech companies usually being a grey area, without enough clarity on what exactly they might fall under.With lack of enough funds and diversity, fundraising is also another challenge for most of the startups in the MENA region.
    • ayachehbouni
      ayachehbouni on 13 Feb 21
       
      Fundraising is a priority for start-ups and companies in the MENA region as it is thanks to it that the companies can grow and work at full potential
  • Tackling these challenges, the EFSE Fund and the SANAD Fund for MSME, advised by Finance in Motion, have partnered with Village Capital and the LHoFT to develop the Fincluders Bootcamp 2017, unique investment readiness program designed for entrepreneurs offering inclusive financial products.
  • ‘Financial Inclusion’ might be the most noble sector of financial technology, solving problems the traditional finance industry won’t — servicing underbanked demographics in areas with poor financial infrastructure.
  • ...1 more annotation...
  • In my opinion, Financial inclusion isn’t just about opening a bank for those that are unbanked, but rather being able to offer them actual financial services like lending, savings and improving their credit scoring (which is the building block for all financial services), helping them improve their actual living standards, eventually.
mehdi-ezzaoui

5 Marketing Trends That Are Impacting the Fintech Industry Right Now : KCDPR - 0 views

www.kcdpr.com/the-fintech-industry-right-now

Fintech strategies banking

shared by mehdi-ezzaoui on 13 Feb 21 - No Cached
  • Video technology has been gaining steam as a marketing medium for quite some time and the trend is showing no signs of slowing down. Video currently represents close to 70 percent of all internet traffic and will reach 80 percent of traffic by 2019, according to a recent report by Cisco. That’s nearly a million minutes of video being shared every second! We’ve also seen video make its mark on both the social and media landscape as well. Facebook has opened live streaming to all users, and the advent of tools such as Blab, Meerkat and Periscope have changed the way news is being reported as reporters have started using livestreaming tools to give viewers unprecedented access and intimacy to breaking news events.
  • mehdi-ezzaoui on 13 Feb 21
     
    marketing and fintech
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