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Nate Riggs

Survey: Inbound Marketing Cost Per Lead Is 60% Lower Than Outbound - 0 views

blog.hubspot.com/...Is-60-Lower-Than-Outbound.aspx

inbound marketing presentation fodder social networking measurement

shared by Nate Riggs on 16 Feb 10 - Cached
  • HubSpot's 2010 State of Inbound Marketing report, being released today, shows that Inbound-dominated organizations average 60% lower cost per lead than outbound-dominated organizations! 
  • Nate Riggs on 16 Feb 10
     
    HubSpot's 2010 State of Inbound Marketing report, being released today, shows that Inbound-dominated organizations average 60% lower cost per lead than outbound-dominated organizations!
Nate Riggs

Need to Convince the Boss of the ROI of Inbound Marketing? - 0 views

blog.hubspot.com/...-ROI-of-Inbound-Marketing.aspx

presentation fodder stats inbound marketing

shared by Nate Riggs on 03 Mar 10 - Cached
  • Nate Riggs on 03 Mar 10
     
    "Need to Convince the Boss of the ROI of Inbound Marketing?"
Nate Riggs

Companies That Blog More Have More Consistent Sales - 0 views

blog.hubspot.com/...ave-More-Consistent-Sales.aspx

blog blogging presentation fodder charts

shared by Nate Riggs on 25 Feb 10 - Cached
  • Nate Riggs on 25 Feb 10
     
    "HubSpot's recently released 2010 State of Inbound Marketing Report, based on a survey of 231 marketers, shows that companies that blog multiple times a day more consistently acquire customers from blogging."
Nate Riggs

Study Shows More Pages Indexed by Google Means More Leads - 0 views

blog.hubspot.com/...y-Google-Means-More-Leads.aspx

charts presentation fodder inbound marketing

shared by Nate Riggs on 01 Apr 10 - Cached
  • The graph above shows the strong positive correlation between the number of Google indexed pages and median leads. More specifically, it reveals that an incremental 50 to 100 indexed pages can cause double-digit lead growth up until customers reach several hundred Google indexed pages.
  • What we found is that size is not a critical factor for achieving significant volumes of Google indexed pages.
  • Build page volume: consider starting a blog to quickly increase number of pagesImprove each page's optimization as per Google's methodology to maximize chances of having all of your web pages included in the index:On-Page Search Engine Optimization: placing keywords in the right places on web pages such that Google and other search engines know what each page of your web site is about, and what keywords to rank you forOff-Page Search Engine Optimization: building inbound links from reputable sites, thus demonstrating your popularity to search engines
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