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"Managers tend to pick higher-risk options when forced to choose between competing alternatives to complex situations, according to researchers from the University of Guelph and University of Waterloo whose study was published recently in the Journal of Business Ethics. But when they're not forced to choose, managers tend to reflect more and solve problems with fewer negative consequences, says the study."

It's critical to distinguish a consumer's increased ability to amplify a brand's successes and failures from his or her actual control over the story a brand tells. In the purest sense, consumers have always wielded immense influence with their wallet. That their votes are now cast on public websites long before the ballots are counted on confidential P&Ls only makes it easier for marketers to react more quickly. If brands were in "control" back when their only option was to launch expensive print, TV and out-of-home campaigns -- and then wait several months to see the sales data -- then, by comparison, modern media has made them practically omnipotent.

"CEOs are sometimes rewarded for taking excessive risks - a practice that helped fuel the recent recession but could be altered if companies are more strategic in how they compensate their chief executives, a Michigan State University scholar argues in a new study."

Although enterprise video adoption is slow, several platforms are competing to bring the simple video sharing experience of services like YouTube to business users. Here's a look at five of them. Each of these solutions give uses the ability to upload video, encode it, view and share it online and track analytics.

Most marketing departments work hard to establish a flawless reputation for their product or service. But new research from Tel Aviv University is showing that perfection is not all it's cracked up to be.