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Kevin Makice

How much is a Tweet or a Like worth to you? - 0 views

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    ChompOn has released some interesting findings (pdf) related to social media sharing and its value to e-commerce. Specifically, the firm sought out to answer the question: "What is the value of a social action in online commerce?"  What they came up with is that a Facebook Share was worth $14, a Facebook "like" was worth $8, a tweet was worth $5, and a Twitter follow was worth $2.
Kevin Makice

Walmart's evolution from Big Box giant to e-commerce innovator - 0 views

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    Walmart, the world's largest retailer, embraces social, mobile, and the startup spirit to compete against Amazon. Will it be enough?
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