Spoof site, or headline grabbing awareness campaign? Whatever it is, Shell and Greenpeace are fast becoming a Twitter trend today.
The bogus Arctic Ready web site, has been inviting crowdsourced headlines for its 'Shell in the Arctic' 'campaign'. The associated Twitter account @arcticready claims to be committed to clean and safe Arctic energy.
Contributors are invited to add captions to images of the Arctic.
At GeekDad we are always interested in the intersection where technology supports our children's learning and creativity. So, this new project that is taking