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It's hard not to get lost in a data projection like the NYT's Mapping America: Every City, Every Block, which allows you to parse through 20 or so different projections of the American Community Survey data over the last five years from the Census Bureau.  When you can see the geographic correlations of education levels and income (check out the dividing line at 16th street in both cases), it's a stark reminder of the different Washingtons that exist. Be sure also to check out DCist's initial take (focused on demography and increase/decrease) and GGW's initial take (focused on population shift between wards) This is a data goldmine, and the sort of thing that yours truly is absolutely in love with. Parse through this with us over the next couple weeks.

Driving distractions such as cell phones and other electronic devices cause as much as 25% of all U.S. car accidents, researchers at the Governors Highway Safety Association have found, WinBETA notes. A major finding was that being distracted was the cause of 15 to 25% of all accidents, ranging from minor property damage to death. Their findings suggest that distracted driving accidents be reported in accident reports to assist in evaluating distracted driving laws and programs. They propose creating low-cost roadway measures that alert motorists when they are drifting out of their driving lane. They also propose that all cell phones be banned on the road, even hands-free versions. In another report by The New York Times, police in Syracuse and Hartford have handed out nearly 20,000 tickets for illegal use of a phone while driving - either for texting or use of a handheld phone. According to the federal government, these efforts have had the desired effect: distracted driving has fallen sharply. Their research shows that drivers talking on a phone are four times as likely to get into a crash as those not on a phone, and that the risks for motorists who text are at least twice as high. In Syracuse, handheld cellphone use and texting have each fallen by one-third. In Hartford, handheld cellphone use by drivers fell 57 percent while texting fell by 75 percent, the Times reports. Ref.: Vicki Harper. et al., Distracted Driving: What Research Shows and What States Can Do, GHSA, 2011

Helium balloons are known for pulling things up, but they could be a great way to drag defunct satellites down to Earth, a team of engineers says.

Using targeted advertising has the benefit of generating more profits for the advertisers as well as taking their business to the next level and makes the most out of it.

Taking the assistance of TV channel broadcasting company can certainly be of great help to make the most out of your advertisement as well as attract potential customers towards your business in the least possible time.

Geo-targeting has become a primary choice of advertisers that give them a way to reach out the right audience. You can reach to your potential customers from any particular location that also helps you achieve greater brand visibility.

And this technology is spreading. Immersive Labs, a company in Manhattan, has developed software for digital billboards using cameras to gauge the age range, sex and attention level of a passer-by. The smart signs, scheduled to roll out this month in Los Angeles, San Francisco and New York, deliver ads based on consumers' demographics. In other words, the system is smart enough to display, say, a Gillette ad to a male passer-by rather than an ad for Tampax.

LEDsThe strange quantum state of entanglement isn't just challenging to think about, it's hard to create. This "spooky" phenomenon-in which two particles are linked, even if they're separated by distance-can be created by scientists in the lab using bulky lasers. But scientists published a study in Nature today in which they created a light-emitting diode (LED) that produces entangled photons.

October 24, 2008 - Google Tech Talks June 16, 2008 ABSTRACT Explore the brain's amazing ability to change throughout a person's life. This phenomenon-called neuroplasticty-is the science behind brain fitness, and it has been called one of the most extraordinary scientific discoveries of the 20th century. PBS had recently aired this special, The Brain Fitness Program, which explains the brain's complexities in a way that both scientists and people with no scientific background can appreciate. This is opportunity to learn more about how our minds work-and to find out more about the latest in cutting-edge brain research, from the founder of Posit Science and creator of the Brain Fitness Program software, Dr. Michael Merzenich. Speaker: Dr. Michael Merzenich, Ph.D. Michael M. Merzenich, PhD: Chief Scientific Officer Dr. Merzenich leads the company's scientific team. For more than three decades, Dr. Merzenich has been a leading pioneer in brain plasticity research. He is the Francis A. Sooy Professor at the Keck Center for Integrative Neurosciences at UCSF. Dr. Merzenich is a member of the National Academy of Sciences. He is the recipient of numerous awards and prizes, including the Ipsen Prize, Zulch Prize of the Max Planck Institute, Thomas Alva Edison Patent Award and Purkinje Medal. Dr. Merzenich has published more than 200 articles, including many in leading peer-reviewed journals, such as Science and Nature. His work is also often covered in the popular press, including the New York Times, the Wall Street Journal, Time and Newsweek. He has appeared on Sixty Minutes II, CBS Evening News and Good Morning America. In the late 1980s, Dr. Merzenich was on the team that invented the cochlear implant, now distributed by market leader Advanced Bionics. In 1996, Dr. Merzenich was the founding CEO of Scientific Learning Corporation (Nasdaq: SCIL), which markets and distributes software that applies principles of brain plasticity to assist children with language

Our only chance of long term survival is not to remain inward looking on planet Earth, but to spread out into space, Stephen Hawking said in an interview

A new study suggests that cost-effective galactic radio transmissions would be at higher frequencies than SETI projects traditionally monitor, and ET's attempts to make contact would be only few and far between. "If ET was building cost-effective beacons, would our searches have detected them? The answer turns out to be no," says James Benford, president of the company Microwave Sciences in Lafayette, California.

Deep in the basement of a dusty university library in Edinburgh lies a small black box, roughly the size of two cigarette packets side by side, that churns out random numbers in an endless stream.   At first glance it is an unremarkable piece of equipment.

WASHINGTON - A black sealant sprayed on parking lots, driveways and playgrounds turns out to be the largest contributor to the rise of a toxic pollutant in urban lakes and reservoirs across America, according to a new U.S. Geological Survey study. Read more: http://www.mcclatchydc.com/2010/12/05/104742/american-urban-lake-pollution.html#ixzz17OXdgMmS

ScienceDaily (Dec. 3, 2010) - Earth has run out of room to expand fisheries, according to a new study led by University of British Columbia researchers that charts the systematic expansion of industrialized fisheries.

Out of the background thermal equilibrium, a fluctuation randomly appears that collects some degrees of freedom into the form of a conscious brain, with just enough sensory apparatus to look around and say "Hey! I exist!", before dissolving back into

short summary of some probabilistic responses to the problem of induction