Skip to main content

Home/ Radney's Business Group/ Group items tagged environmental

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
trehbein

Peace River Coal | Sustainability - 1 views

peacerivercoal.com/sustainabledevelopment.html

shared by trehbein on 07 Mar 11 - No Cached
  • ways  to
    • trehbein
      trehbein on 07 Mar 11
       
      Too many spaces between.
  • Environmental studies began at Peace River Coal's Trend mine in late 2003 and environmental monitoring continues to this day.  Environmental Assessment (EA) applications are in progress for the Roman Mountain Project which requires the collection of field data which includes air quality, geochemistry, climate and hydrology, groundwater, surface water and sediment, aquatic resources, soils and terrain, land use and tenure and heritage (archeology and traditional land use).
    • trehbein
      trehbein on 07 Mar 11
       
      Exemplification: Here they've used a case-in-point to explain their environmentally responsible practices.
  • Ethically sound practices result in a reduced environmental footprint and provides sustainable benefits to local and global communities alike.
    • trehbein
      trehbein on 07 Mar 11
       
      Cause and effect analysis: The statement suggests that because of ethically sound practices by the company, positive results occur.
  • ...2 more annotations...
  • benefiting us now, and for generations to come.
    • trehbein
      trehbein on 07 Mar 11
       
      Appeal to pathos: Speaking about the benefits for future generations gives a warm, positive feeling to the reater.
  • Peace River Coal endeavors to minimize negative operational impacts on the surrounding ecology and terrain, affecting not only our present, but the future for generations to come
    • trehbein
      trehbein on 07 Mar 11
       
      Although this sentence is intended to show company responsibility, it could backfire by creating the thought in the reader's mind that the mine processes are damaging to the environment. The use of 'affecting not only our present, but the future for generations to come' is intended to refer to the company's attention to minimizing impacts, but it could easily be interpreted to the negative effects themselves affecting generations for years to come. You could present the information in a more positive instead of a negative light, by saying what the company is doing to minimize operational impacts, without saying that the impacts are negative, and without pairing it directly with the thought that future generations are involved.
anonymous

SmartKlean Laundry Balls | Producto Ecologico | Ecobola de lavar - 0 views

www.smartklean.com/index.html

shared by anonymous on 15 Jul 11 - No Cached
    • anonymous
      anonymous on 16 Jul 11
       
      The first video clip of the laundry ball in front of a blue sky ad green grass appeals to your emotions. This laundry ball must be safe because it is displayed with healthy living outdoors.
    • anonymous
      anonymous on 16 Jul 11
       
      the colours of the writing blue=clean green=environmental pink=catches your eye, help give you a sense of how good the product is. Seeing the green all over the page shows how much more it is environmental, all of the blue on the page shows you how clean and easy it is to use, while the pink attracts you to different ideas and other information on the product
  • anonymous on 15 Jul 11
     
    Home page SmartKlean
Taylor Laird

Zero Waste | RECYCLING COUNCIL OF BRITISH COLUMBIA - 4 views

rcbc.bc.ca/zero-waste

shared by Taylor Laird on 16 Feb 12 - No Cached
  • Zero Waste means linking communities, businesses and industries so that one's waste becomes another’s feedstock. It means preventing pollution at its source. It means new local jobs in communities throughout British Columbia
  • Zero Waste is a goal that is ethical, economical, efficient and visionary
  • Zero Waste will eliminate all discharges to land, water or air that are a threat to planetary, human, animal or plant health
  • ...5 more annotations...
    • Taylor Laird
      Taylor Laird on 16 Feb 12
       
      Blue-ethos Green-pathos and Pink-logos
    • Taylor Laird
      Taylor Laird on 16 Feb 12
       
      Colors of website are earthy. Background is white-indicates cleanliness. Colors are green like grass and trees, text is green and blue (like water) very environmental feel to it. Picture up top clean straight forward. Shows environment.
    • Mae Abano
      Mae Abano on 17 Feb 12
       
      Overall website layout is simple and accessible. Colors of different shades of green and blue are chosen to represent the colors of the Earth. The information you need to know are grouped into categories, and phone numbers are displayed at top. Font size and font text are simple as it represents the environment of simplicity and cleanliness. The logo, looks like a part of a continent of the globe with recycling logo in the middle, same colors of green,blue and white are also used.
  • The Cities of Vancouver, Richmond, Burnaby, New Westminster, Port Coquitlam, Coquitlam, and Port Moody have already implemented residential organics collection programs.
  • The strategy is broad-based, targeting increased materials efficiencies in businesses, local economic development through "resource recovery" and public policy renewal to facilitate the development of a zero waste economy
  • RDN banned commercial food waste from the landfill. A commercial food waste diversion program involving businesses and organizations diverts more than 6,000 tonnes of food waste and organic compostables annually from the landfill.
lindsay jmaiff

WWF Canada - Where Your Money Goes - 0 views

wwf.ca/wherethemoneygoes

wwf canada

shared by lindsay jmaiff on 01 Mar 12 - No Cached
    • lindsay jmaiff
      lindsay jmaiff on 01 Mar 12
       
      Shows where the money goes, Logos, factual statistics, Blue calm colour, reminds me of water, possibly ties into environmental conservaiton theme as many pictures on the site have water in them
mazurharrison

WWF - Local to Global Environmental Conservation - 0 views

wwf.ca

shared by mazurharrison on 04 Dec 10 - Cached
    • mazurharrison
      mazurharrison on 04 Dec 10
       
      This image appeals to our Pathos
    • mazurharrison
      mazurharrison on 04 Dec 10
       
      This title page has little info, though is easily navigatable. more posts on Nov.26 WWF news on Canada's freshwater work.
    • mazurharrison
      mazurharrison on 04 Dec 10
       
      and conservation Tab
  • mazurharrison on 04 Dec 10
     
    World Wildlife Federation Canada
trehbein

Peace River Coal | Business Principles - 0 views

peacerivercoal.com/business-principles.html

shared by trehbein on 07 Mar 11 - No Cached
  • Being a good corporate citizen is, by definition, a good employer. We support fair labour practices and promote workplace safety and equality in our operations. We acknowledge the importance of conscientious environmental stewardship and actively seek to minimize the impact of our operations while providing a positive legacy for future generations. 
    • trehbein
      trehbein on 07 Mar 11
       
      Definition: Here, what it means to be a 'good corporate citizen' is shown by following up with an explanatory paragraph.
  • At Peace River Coal, Good Citizenship business principles guide our decisions and actions. We adhere to consistently high standards of business integrity and ethics.
    • trehbein
      trehbein on 07 Mar 11
       
      Use of style, tone and voice: This, as well as other lines of text on the website, show overtones of pride and confidence. This, in turn, instills these feelings in the reader. (IE: If the company is confident in their abilities, the reader should be, too!)
Matthew Wallace

It's Time Oil Companies Get Behind the Development of Renewable Energy | We Agree | Che... - 0 views

www.chevron.com/weagree

shared by Matthew Wallace on 12 Mar 11 - No Cached
  • We agree.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Constant Repitition of "We Agree." These are written in red on the pages and are the most eye catching items on the page.
  • Related Topics Investing in Innovative Startups Saving by Going Solar Chevron Supports Clean Technology Innovation We're Helping Diversify the World's Energy Supply Chevron Energy Solutions Leads in Efficienc
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Chevron is constantly trying to show it's vistors how much it is doing about many different environmental issues. Here, they provide more links to guide you to more detail on each topic.
  • They're part of the solution. If we're going to meet future demand, we need every molecule, every megawatt of energy that's available and viable
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Hyperbole or is it? I would say this is a hyperbole. Although it is true that we will need this energry, it is not realistic to expect that we will be able to harness energy down to the level of every molecule.
  • ...6 more annotations...
  • Growing a tree is a long-term commitment. So is meeting tomorrow's energy needs through renewable energy sources.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Analogy
  • Together, we're committed to finding the answer to low-carbon transportation fuel, even if that answer doesn't come tomorrow.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Very pesitive tone. The tone used in this sentence is very positive and inspired. Shows that they're in for the long haul.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Video The video shows that head staff at Chevron think that things need to be done about the big issues too. They show that they are on top of these issues by cleverly pairing the issues posed by the "average teacher" with the solutions that Chevron is backing "now" and trying to deal with "now."
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      A running tally shows how many people agree on the issues presented and gives you the option dierectly above to "See what else we agree on."
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Note: When you click I Agree, this number does increase by one right away. I checked to ensure the number wasn't entirely arbitrary.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Double Note: While you are on this site you can actually see the number increase from people other than yourself "agreeing."
  • We invest in energy technologies that satisfy, or have the potential to satisfy, four basic criteria: economics, scale, customer expectations and density—that is, the ability to be delivered on demand and in quantity. And we never stop looking.
    • Matthew Wallace
      Matthew Wallace on 12 Mar 11
       
      Shows that Chevron is actively searching for better solutions to main issues.
  • And that's why we're the only major international oil company with an energy services company that delivers efficiency and renewable power to clients.
Sabina Donnelly

Detox campaign | Greenpeace International - 2 views

www.greenpeace.org/...intro

shared by Sabina Donnelly on 14 Jul 11 - No Cached
  • Many hazardous chemicals can also be transported in our oceans, atmosphere and food chains and accumulate in places far away from their original source. They have been found to build up in the bodies of animals including birds, fish, whales, polar bears and even human breast milk. The problem and the solution are therefore not only a cause of local concern. This is a truly global issue.
    • Sabina Donnelly
      Sabina Donnelly on 14 Jul 11
       
      Again, this is aimed at readers who are far away from where this problem is occurring. It brings the issue close to home and hopefully motivates the reader to action
  • “Just do it”
  • ...17 more annotations...
  • “Impossible is nothing”
  • “Make the Change”
  • Of these brand owners, one group stood out in particular as the most likely champions of a toxic-free future - the world’s largest sports brands. Not only are these brands self-proclaimed leaders and innovators, but they have the size and influence to work with their suppliers to begin bringing about real change on the ground and eliminate the use and release of these hazardous chemicals.
    • Sabina Donnelly
      Sabina Donnelly on 16 Jul 11
       
      This rhetoric is aimed at Nike and Adidas. Greenpeace uses irony by highlighting these companies' slogans.
  • The alkylphe
  • nols and PFCs found in the samples are a cause for serious concern, as these chemicals are known hormone disruptors and can be hazardous even at very low levels
  • Clean w
  • ter is not only a basic human right - it is the world’s most threatened essential resource
    • Sabina Donnelly
      Sabina Donnelly on 16 Jul 11
       
      Greenpeace has gone to these companies' websites and selected quotes which express their commitment to environmentally friendly practices. This shows the hypocracy of these companies as they advertise green initiatives while they really do not know or control where their supplies come from.
  • 2/12 Play A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
  • Greenpeace
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it.
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
  • At 6:00pm in the evening, a pipe on the north side of the Youngor International Garments City factory dumps large quantities of foul smelling waste water into the river
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      Photo # 11 in the slide is particularily effective because the subject of the photo is covering his mouth and nose with his hand while looking down at the discoloured redish purple water coming out of the discharge pipe. When we read the caption, we find that he is doing this due to the terrible stench of the water. Both the caption and the subject's reaction in the photo make the experience more real for the reader as we can imagine the experience as if we were there.
  • Wastewater is intended to be treated at the treatment plant.
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      Greenpeace uses irony in the photo and its caption. We see settling ponds of water in a textile factory and learn in the caption that it is supposed to be treated. The irony is that this is for show was chemical analysis of water shows that the water is not treated
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it. Sabina Donnelly 1 minute ago Radney's Business Writing Course another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
1 - 9 of 9
Showing 20▼ items per page