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Sabina Donnelly

Challenge Nike and adidas to cut the chemicals and detox our water - 2 views

www.greenpeace.org/detox

shared by Sabina Donnelly on 14 Jul 11 - No Cached
  • Who will rise to the challenge and champion a toxic-free future? During a recent investigation, Greenpeace identified several major international clothing brands, including the sports giants adidas and Nike, linked to facilities in China that are releasing toxic chemicals into our water. Unfortunately, these facilities are just the tip of the iceberg. Across many countries, hazardous  chemicals are being released into our precious waterways, poisoning our water and threatening people and wildlife.Like any
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  • oin us in challen
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  • As much as 70 percent of China's rivers, lakes and reservoirs are affected by water pollution. During our recent investigations, Greenpeace identified links between a number of major clothing brands and textile factories in China that are releasing hazardous chemicals into our rivers.These chemicals are a serious threat to human health and the environment. Some are known hormone disruptors, whilst others can affect the reproductive system. Many of them don't break down in the environment, but instead build up in the bodies of animals and humans.
    • Sabina Donnelly
      Sabina Donnelly on 14 Jul 11
       
      Appeal to logic and emotion. By using these facts and statistics, Greenpeace is trying to engage the reader rationally and emotionally. As these chemical do not break down, we are now conscious of the fact that their presence is going to be a long term problem. Furthermore, Greenpeace states that these chemicals disrupt hormone function, making the situation more real and personal. Lastly, Greenpeace makes this issue hit home and persuades the reader to realize that this is not just an issue in China. Rather, across the ocean in North America, we too are affected by the use and release of these chemicals into water. The statement that these chemicals have been detected in polar bears makes the reader realize and question whether is it in our water as well
       
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  • ransported in our oceans, atmosphere and food chains. High levels of  cert
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  • hey can also be found far beyond their original source,
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    • Sabina Donnelly
      Sabina Donnelly on 14 Jul 11
       
      The intended audience of this video is young and active and are most likely to purchase merchandise from sportswear companies. This video uses a lot of symbolism as adidas and nike logos are prominent throughout. Furthermore, these companies' symbols are found in close proximity and correlation with the Greenpeace detox logo (asian style character "x") symbolizing unit between these companies and chemical free/reduced use.
       
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  • If Nike and adidas learn from any of their champion athletes and superstars, they will know that every setback, every mistake, every wrong decision provides an opportunity to come back stronger than ever before.
    • Sabina Donnelly
      Sabina Donnelly on 15 Jul 11
       
      "Lay down the challenge" tab. This interactive module allows the reader to vote for who they think will be the first to change their business practice and limit or stop the use of harmful chemicals. After voting the polls become visible. I believe that the intended audience is actually Nike and Adidas themselves. It becomes a motivating factor for these companies to change as the winner of the poll is motivated to not disappoint its voters and the loser motivated to prove otherwise
       
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  • "Lay down the challenge" tab. This interactive module allows the reader to vote for who they think will be the first to change their business practice and limit or stop the use of harmful chemicals. After voting the polls become visible. I believe that the intended audience is actually Nike and Adidas themselves. It becomes a motivating factor for these companies to change as the winner of the poll is motivated to not disappoint its voters and the loser motivated to prove otherwise
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  • ain hazardous chemicals have even been found in polar bears!
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    • Sabina Donnelly
      Sabina Donnelly on 15 Jul 11
       
      Graffiti appeals to a younger audience...same audience who is most likely to purchase nike and adidas goods.
       
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    • Sabina Donnelly
      Sabina Donnelly on 15 Jul 11
       
      style of "detox" is a link between our North American culture and the textile producing factories in China. The black sillouette behind detox resembles the oozing of toxic chemicals
       
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  • Sabina Donnelly on 14 Jul 11
     
    Video publication by Greenpeace
     
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Sarah English

Kristen Stewart News | Keeping Up With Kristen! - 0 views

kstewartnews.com

kristen stewart news blog website actor film movies fashion video

shared by Sarah English on 01 Mar 12 - No Cached
  • This is a not-for-profit, unofficial fan site. We are in no way affiliated with Kristen Stewart or her management. All images and news articles are the property of their respective owners, and no copyright infringement is intended. If you are the original owner of any posted image or article and would like to request it be removed, please advise by contacting us atkstewartnews@gmail.com Please see 'Contact/Disclaimer' for a copy of our full Disclaimer.
    • Sarah English
      Sarah English on 01 Mar 12
       
      The site comes with a disclaimer, which helps it to stay running without legal complications. This is useful because it outlines the expectations of the site.
       
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  • Home Fashion/Beauty Films Snow White and the Huntsman On The Road About KSN Contact/Disclaimer
    • Sarah English
      Sarah English on 01 Mar 12
       
      These are quicklinks to different pages. Makes it easier to navigate and find specific posts in the site.
       
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    • Watch The Snow White And The Huntsman Trailer

      imagebam.com

    • Subscribe by Email

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    • Proudly powered by WordPress.
      • Sarah English
        Sarah English on 01 Mar 12
         
        a link to the wordpress site, which this site is hosted by,
         
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    • Balenciaga Fashion Files Gossip Cop KStewDevotee LA Times/Matt Donnelly Marchesa Fashion Nick Verreos Palak Patel PopSugar Prabal Gurung Proenza Schouler Robstenation Snow White and The Huntsman Strictly Robsten Style.Com Tara Swennen Teen Vogue The Fab Life The Wall Group Twilight Belgium Universal Pictures
      • Sarah English
        Sarah English on 04 Mar 12
         
        These are links to related websites where more information on the actor can be found.
         
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    • Search for:
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      J.Randolph Radney

      How To Write A Press Release - Best Practices For Writing Killer Press Releases | Searc... - 1 views

      blog.mannixmarketing.com/...press-releases

      business write writing

      shared by J.Randolph Radney on 17 May 10 - Cached
      • J.Randolph Radney on 17 May 10
         
        Here is a blog about media writing; you may find it useful on the job.
         
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      farouk hamood

      What is Cancer? What Causes Cancer? - 3 views

      www.medicalnewstoday.com/...cancer-oncology

      shared by farouk hamood on 30 Nov 10 - No Cached
      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
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      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
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      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
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      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
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      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
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      • In 2007, cancer claimed the lives of about 7.6 million people in the world.
        • farouk hamood
          farouk hamood on 30 Nov 10
           
          This is pathos because people passing away due to cancer diagnosis is very emotional.
           
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      • Physicians and researchers who specialize in the study, diagnosis, treatment, and prevention of cancer are called oncologists.
        • farouk hamood
          farouk hamood on 30 Nov 10
           
          This is ethos because people listen to the physicians and researchers because of the label they have made for themselves.
           
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      • Cancer is ultimately the result of cells that uncontrollably grow and do not die. Normal cells in the body follow an orderly path of growth, division, and death. Programmed cell death is called apoptosis, and when this process breaks down, cancer begins to form. Unlike regular cells, cancer cells do not experience programmatic death and instead continue to grow and divide. This leads to a mass of abnormal cells that grows out of control.
        • farouk hamood
          farouk hamood on 30 Nov 10
           
          This is logos because it depends on rationality, reason and proof.
           
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      • Cancer is a class of diseases characterized by out-of-control cell growth. There are over 100 different types of cancer, and each is classified by the type of cell that is initially affected.
        • farouk hamood
          farouk hamood on 30 Nov 10
           
          This is logos because its is purely based on logic.
           
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      • Cancer harms the body when damaged cells divide uncontrollably to form lumps or masses of tissue called tumors (except in the case of leukemia where cancer prohibits normal blood function by abnormal cell division in the blood stream). Tumors can grow and interfere with the digestive, nervous, and circulatory systems, and they can release hormones that alter body function. Tumors that stay in one spot and demonstrate limited growth are generally considered to be benign.
        • farouk hamood
          farouk hamood on 30 Nov 10
           
          This is logos because it can persuade people logically.
           
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        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it is logical, and it is showing people through a video what cancer is.
           
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        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it is a logical form of showing people what cancer is through a video.
           
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      • A short, 3D, animated introduction to cancer. This was originally created by BioDigital Systems and used in the Stand Up 2 Cancer telethon.
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      • Cells can experience uncontrolled growth if there are damages or mutations to DNA, and therefore, damage to the genes involved in cell division. Four key types of gene are responsible for the cell division process: oncogenes tell cells when to divide, tumor suppressor genes tell cells when not to divide, suicide genes control apoptosis and tell the cell to kill itself if something goes wrong, and DNA-repair genes instruct a cell to repair damaged DNA. Cancer occurs when a cell's gene mutations make the cell unable to correct DNA damage and unable to commit suicide. Similarly, cancer is a result of mutations that inhibit oncogene and tumor suppressor gene function, leading to uncontrollable cell growth.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it explains the growth of cancer and how it spreads.
           
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      • Carcinogens are a class of substances that are directly responsible for damaging DNA, promoting or aiding cancer. Tobacco, asbestos, arsenic, radiation such as gamma and x-rays, the sun, and compounds in car exhaust fumes are all examples of carcinogens. When our bodies are exposed to carcinogens, free radicals are formed that try to steal electrons from other molecules in the body. Theses free radicals damage cells and affect their ability to function normally.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it tells what promotes cancer in an understanding and logical way.
           
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      • Cancer treatment depends on the type of cancer, the stage of the cancer (how much it has spread), age, health status, and additional personal characteristics. There is no single treatment for cancer, and patients often receive a combination of therapies and palliative care. Treatments usually fall into one of the following categories: surgery, radiation, chemotherapy, immunotherapy, hormone therapy, or gene therapy.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is pathos because being treated through cancer is a very emotional experience for people that have to go through it.
           
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      • Surgery is the oldest known treatment for cancer. If a cancer has not metastasized, it is possible to completely cure a patient by surgically removing the cancer from the body. This is often seen in the removal of the prostate or a breast or testicle. After the disease has spread, however, it is nearly impossible to remove all of the cancer cells. Surgery may also be instrumental in helping to control symptoms such as bowel obstruction or spinal cord compression.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is pathos because for a cancer patient to go through surgery, it takes tons out of them.
           
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      • Radiation treatment, also known as radiotherapy, destroys cancer by focusing high-energy rays on the cancer cells. This causes damage to the molecules that make up the cancer cells and leads them to commit suicide. Radiotherapy utilizes high-energy gamma-rays that are emitted from metals such as radium or high-energy x-rays that are created in a special machine. Early radiation treatments caused severe side-effects because the energy beams would damage normal, healthy tissue, but technologies have improved so that beams can be more accurately targeted. Radiotherapy is used as a standalone treatment to shrink a tumor or destroy cancer cells (including those associated with leukemia and lymphoma), and it is also used in combination with other cancer treatments.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is pathos because going through radiation takes a lot out of anyone.
           
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      • As cancer cells use the body's energy and interfere with normal hormone function, it is possible to present symptoms such as fever, fatigue, excessive sweating, anemia, and unexplained weight loss. However, these symptoms are common in several other maladies as well. For example, coughing and hoarseness can point to lung or throat cancer as well as several other conditions.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is pathos because the symptoms of cancer bring people down tons.
           
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      • There are five broad groups that are used to classify cancer. Carcinomas are characterized by cells that cover internal and external parts of the body such as lung, breast, and colon cancer. Sarcomas are characterized by cells that are located in bone, cartilage, fat, connective tissue, muscle, and other supportive tissues. Lymphomas are cancers that begin in the lymph nodes and immune system tissues. Leukemias are cancers that begin in the bone marrow and often accumulate in the bloodstream. Adenomas are cancers that arise in the thyroid, the pituitary gland, the adrenal gland, and other glandular tissues.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it tells the facts about how cancer is classified.
           
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      • Early detection of cancer can greatly improve the odds of successful treatment and survival. Physicians use information from symptoms and several other procedures to diagnose cancer. Imaging techniques such as X-rays, CT scans, MRI scans, PET scans, and ultrasound scans are used regularly in order to detect where a tumor is located and what organs may be affected by it. Doctors may also conduct an endoscopy, which is a procedure that uses a thin tube with a camera and light at one end, to look for abnormalities inside the body. Extracting cancer cells and looking at them under a microscope is the only absolute way to diagnose cancer. This procedure is called a biopsy. Other types of molecular diagnostic tests are frequently employed as well. Physicians will analyze your body's sugars, fats, proteins, and DNA at the molecular level. For example, cancerous prostate cells release a higher level of a chemical called PSA (prostate-specific antigen) into the bloodstream that can be detected by a blood test. Molecular diagnostics, biopsies, and imaging techniques are all used together to diagnose cancer.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is ethos because the information is clearly stated by a reliable source from the way they have put it.
           
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      • Cancers that are closely linked to certain behaviors are the easiest to prevent. For example, choosing not to smoke tobacco or drink alcohol significantly lower the risk of several types of cancer - most notably lung, throat, mouth, and liver cancer. Even if you are a current tobacco user, quitting can still greatly reduce your chances of getting cancer. Skin cancer can be prevented by staying in the shade, protecting yourself with a hat and shirt when in the sun, and using sunscreen. Diet is also an important part of cancer prevention since what we eat has been linked to the disease. Physicians recommend diets that are low in fat and rich in fresh fruits and vegetables and whole grains. Certain vaccinations have been associated with the prevention of some cancers. For example, many women receive a vaccination for the human papillomavirus because of the virus's relationship with cervical cancer. Hepatitis B vaccines prevent the hepatitis B virus, which can cause liver cancer. Some cancer prevention is based on systematic screening in order to detect small irregularities or tumors as early as possible even if there are no clear symptoms present. Breast self-examination, mammograms, testicular self-examination, and Pap smears are common screening methods for various cancers.
        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This is logos because it is logical.
           
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        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This website is useful for any information on cancer. It has many facts about cancer and how cancer is produced. I chose this website because I find cancer a very interesting topic and it has endless amounts of information.
           
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        • farouk hamood
          farouk hamood on 02 Dec 10
           
          This website is also full of rhetorical answers about cancer.
           
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        • farouk hamood
          farouk hamood on 02 Dec 10
           
          The website shows all different examples of ethos, pathos and logos, which also gives great examples of the rhetorical answers.
           
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        • J.Randolph Radney
          J.Randolph Radney on 15 Dec 10
           
          Instead of a floating sticky note making general claims about the site, there should be specific comments where specific examples of rhetorical elements exist. The floating notes are for predominantly visual elements of rhetoric that cannot be highlighted.
           
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        • farouk hamood
          farouk hamood on 06 Dec 10
           
          One really important thing is that they use a white background and black text and the reason for that is because its proven that its the easiest to read and they would like for people to be able to read the context as much as possible. Also choosing the right combination of pictures and videos must have taken lots of time for them because its really important for them to target the right people.
           
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      kenmcintyre

      British Columbia Teachers' Federation - 0 views

      bctf.ca

      shared by kenmcintyre on 01 Mar 12 - Cached
        • kenmcintyre
          kenmcintyre on 01 Mar 12
           
          Why have they used this image, what were they trying to say?
           
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        • kenmcintyre
          kenmcintyre on 05 Mar 12
           
          this is trying to show the support that the teachers movement has.
           
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        • kenmcintyre
          kenmcintyre on 05 Mar 12
           
          There are always different videos too look at on the homepage.
           
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        • kenmcintyre
          kenmcintyre on 05 Mar 12
           
          lots of colors used 
           
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      • ...4 more annotations...
      • A total of 27,946 teachers voted yes in a province-wide vote conducted February 28 and 29, 2012. In all, 32,209 teachers cast ballots, of whom 87% voted yes. More...
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      • Free the kids and control the teachersThis is the implicit message in the Ministry of Education Service Plan released with the provincial budget on February 22. Read the analysis here.
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      • A signed agreement is in everyone's best interests     [Feb 21]
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        • kenmcintyre
          kenmcintyre on 05 Mar 12
           
          Pathos.  The BCTF is trying to get their message across in bold letters in a font that looks like a child's printing.
           
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      Cici Sterritt

      Virtual Bubblewrap - Pop Now! Pop bubble wrap online - since 1996 - 0 views

      www.virtual-bubblewrap.com/popnow.shtml

      Stress Release bubblewrap

      shared by Cici Sterritt on 12 Jun 10 - Cached
      • Cici Sterritt on 12 Jun 10
         
        Stressed? Visit this website and pop virtual bubblewrap ...extremely stressed, click on 'Manic Mode'
         
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      J.Randolph Radney

      Breatheasy Stress Relief | Stress Management - 2 views

      breatheasy-stress-relief.com

      shared by J.Randolph Radney on 03 Dec 10 - No Cached
        • salma moideen
          salma moideen on 03 Dec 10
           
          Add a proper video showing how these CD's actually work on person. it will help to impress and get the attention of the audience more.
           
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      • "Science Meets Nature" - not just a meaningless marketing slogan! The BreathEasy System merges ancient, natural healing arts with clinical science to create a genuine breakthrough in stress management: lasting stress relief.
        • salma moideen
          salma moideen on 03 Dec 10
           
          Pathos: This is pathos, trying to persuade the audience in a pshycological approach.
           
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        • J.Randolph Radney
          J.Randolph Radney on 14 Dec 10
           
          I don't agree with your analysis here. Pathos is an appeal to emotion.
           
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      • That's how Breatheasy user Dr. George Szczerbaniuk puts it. The Breatheasy soundtrack contains a pleasant and natural-sounding breathing track (actually created from an ocean wave) actually woven into the fabric of the music. The breathing track gently and gradually slows your breathing from the overly tense and fast way we tend to breathe down to the slow and precise pattern proven to relieve chronic stress and anxiety and even reduce high blood pressure.
        • salma moideen
          salma moideen on 03 Dec 10
           
          Ethos : this is ethos,since it is strongly recommended by a Dr.George and convincing the readers how the CD's actually work on people
           
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      • ...2 more annotations...
      • And stress is not just a rotten feeling that makes us and those around us feel miserable. Chronic and severe stress is a killer. It provokes the release of harmful hormones like cortisol that attack and weaken our natural defenses. Cortisol can even penetrate a mother's womb to harm her unborn child.
        • salma moideen
          salma moideen on 03 Dec 10
           
          Logos: this is logos, since it is strongly admitting the logical reasons of having stress
           
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        • J.Randolph Radney
          J.Randolph Radney on 14 Dec 10
           
          While this is true, I believe the appeal to avoid death is more an appeal to pathos here than in the previously highlighted text.
           
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      • Fully portable: use with any CD or mp3 player (mp3 version now available with every purchase) - start today! User-friendly: carry in an iPod or mp3 player and use discreetly at work, in the doctor's waiting room... anywhere that you can be threatened with stress! Simple: no complicated "yoga breathing" routines. No tedious counting. No mysterious rituals or mumbo-jumbo. Just relax to beautiful music and breathe along with the unique guided breathing soundtrack. Enjoyable: uses real music in a wide range of styles (highest quality commercial recordings in various music styles - no muzak here!) Versatile: Master the method and apply independently to a huge range of circumstances... effortlessly acquire a method with a lifetime payoff! Kind to your heart... and your pocketbook: a mere fraction of the price of other stress management programs, high-tech audio devices and other methods you may have seen advertised... and no recurring costs! Unconditionally guaranteed with a full 6-month, zero-risk trial!
        • salma moideen
          salma moideen on 03 Dec 10
           
          Pathos: This is pathos, it is strongly influencing the audience by providing enough convenient.
           
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      Ryan Khungay

      TD Canada Trust - 2 views

      www.tdcanadatrust.com

      shared by Ryan Khungay on 03 Dec 10 - Cached
      • "Highest in Customer Satisfaction Among Big Five Retail Banks"
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          This quote shows the ethos of the website. It is displaying that is has the highest customer satisfaction and this allows them to be more reliable and trustworthy. This simple quote also plays into the logos of the website. By using customer surveying it has proof of its reliability and it persuades the customer to choose this bank over others
           
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      • Investment and wealth management for every stage of your life.
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          Having a heading such as markets & research displays the logos of this website. Displaying that this company does do research allows it to prove why it is the best bank to choose through statistics, evidence, data, and research.
           
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      • ...12 more annotations...
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          These two boxes at the bottom of the webpage give guarantees that TD is able to help, and make the customers finances easy. These guarantees are more examples of logos displayed on this webpage.
           
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          This heading speaking of safety, and security strengthen the ethos of the website because it allows the company to become more trustworthy. The more trust the company receives from customers, the more customers will believe what this company has to say.
           
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      • TD Waterhouse  •  1Investment and wealth management for every stage of your life.
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          The heading speaking of earning bonus points, and more money with a certain type of credit card is another example of pathos. This will pull out emotions such as excitement and happiness from the audience.
           
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          The headings such as fraud prevention, green banking, community giving, first nations bank and so on give the website ethos because it is making the company come off as caring, environment friendly, safe, and non-discriminitory. What is not to trust?
           
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      • Take a Tour!
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          This webpage uses highlighting techniques sparingly and because of this whatever highlighted either through bolded words, lines, or bullets really stands out. Also, there is a perfect amount of white space on this webpage which allows the text to be easy to read, and not so overwhelming.
           
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          The graphics used on this website are extremely appropriate and are not over used. The few graphics that are used stand out and make the audience actually pay attention to them.
           
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      •  •  Corporate Information  •  Investor Relations  •  TD Economics  •  Community Giving  •  Career Centre  •  Press Releases  •  Fraud Prevention  •  Green Banking  •  Japanese Banking Centre  •  First Nations Bank
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      • Contact Us
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          There is a contact us section that is very visable.
           
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      • My Accounts    Customer Service     Products & Services    Markets & Research    Planning  
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          The webpage has a really good navigation section that is visible on each page that you visit throughout the webpage. Also the company's name is very clear and visible and by simply clicking the logo a viewer is re-directed back to the homepage.
           
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      • Accounts   Personal Credit   Mortgages   Credit Cards   Foreign Currency Services   Student Life   Green Banking   Electronic Banking
        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          This webpage also features a sub-navigation section so that one webpage is not overflowed with text. A customer can simply click on one of these sub-sections if they require any further information.
           
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        • Ryan Khungay
          Ryan Khungay on 03 Dec 10
           
          The fonts used on the webpage are simple and easy to read. Also, the same font is used throughout the webpage giving the webpage a nice clean look.
           
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      Kim Tuerlings

      Corporate Culture Drives Customer Loyalty and Bottom-Line Profitability -- re> DALLAS, ... - 0 views

      www.prnewswire.com/...ne-profitability-51641707.html

      business communication retaining customers bottom line

      shared by Kim Tuerlings on 20 Feb 10 - Cached
      • 1. Visionary leadership -- Leaders who are available, approachable and open with minimal micro management. 2. Consistent and effective communication -- Multi-way communication explains the "whys" information is shared and requested without fear of retribution. 3. Select for fit and ongoing development of staff -- Wait for the right person to fill a position and have the courage to let go of the wrong. 4. Agile and open culture -- A sense of pride, collaboration, respect and quality in a "blame-free" environment. 5. Put service first -- Strong standards put consumers first. In healthcare; that includes patients, families, physicians and colleagues. 6. Ongoing recognition and community outreach -- Recognition and appreciation must occur formally and informally at all levels. 7. Solid relationships -- Collaborative relationships are the key to success.
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      Sabina Donnelly

      Detox campaign | Greenpeace International - 2 views

      www.greenpeace.org/...intro

      shared by Sabina Donnelly on 14 Jul 11 - No Cached
      • Many hazardous chemicals can also be transported in our oceans, atmosphere and food chains and accumulate in places far away from their original source. They have been found to build up in the bodies of animals including birds, fish, whales, polar bears and even human breast milk. The problem and the solution are therefore not only a cause of local concern. This is a truly global issue.
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        • Sabina Donnelly
          Sabina Donnelly on 14 Jul 11
           
          Again, this is aimed at readers who are far away from where this problem is occurring. It brings the issue close to home and hopefully motivates the reader to action
           
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      • “Just do it”
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      • ...17 more annotations...
      • “Impossible is nothing”
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      • “Make the Change”
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      • Of these brand owners, one group stood out in particular as the most likely champions of a toxic-free future - the world’s largest sports brands. Not only are these brands self-proclaimed leaders and innovators, but they have the size and influence to work with their suppliers to begin bringing about real change on the ground and eliminate the use and release of these hazardous chemicals.
        • Sabina Donnelly
          Sabina Donnelly on 16 Jul 11
           
          This rhetoric is aimed at Nike and Adidas. Greenpeace uses irony by highlighting these companies' slogans.
           
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      • The alkylphe
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      • nols and PFCs found in the samples are a cause for serious concern, as these chemicals are known hormone disruptors and can be hazardous even at very low levels
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      • Clean w
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      • ter is not only a basic human right - it is the world’s most threatened essential resource
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        • Sabina Donnelly
          Sabina Donnelly on 16 Jul 11
           
          Greenpeace has gone to these companies' websites and selected quotes which express their commitment to environmentally friendly practices. This shows the hypocracy of these companies as they advertise green initiatives while they really do not know or control where their supplies come from.
           
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      • 2/12 Play A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
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      • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
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      • Greenpeace
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      • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
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        • Sabina Donnelly
          Sabina Donnelly on 17 Jul 11
           
          This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it.
           
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        • Sabina Donnelly
          Sabina Donnelly on 17 Jul 11
           
          another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
           
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      • At 6:00pm in the evening, a pipe on the north side of the Youngor International Garments City factory dumps large quantities of foul smelling waste water into the river
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        • Sabina Donnelly
          Sabina Donnelly on 17 Jul 11
           
          Photo # 11 in the slide is particularily effective because the subject of the photo is covering his mouth and nose with his hand while looking down at the discoloured redish purple water coming out of the discharge pipe. When we read the caption, we find that he is doing this due to the terrible stench of the water. Both the caption and the subject's reaction in the photo make the experience more real for the reader as we can imagine the experience as if we were there.
           
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      • Wastewater is intended to be treated at the treatment plant.
        • Sabina Donnelly
          Sabina Donnelly on 17 Jul 11
           
          Greenpeace uses irony in the photo and its caption. We see settling ponds of water in a textile factory and learn in the caption that it is supposed to be treated. The irony is that this is for show was chemical analysis of water shows that the water is not treated
           
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      • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
        • Sabina Donnelly
          Sabina Donnelly on 17 Jul 11
           
          This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it. Sabina Donnelly 1 minute ago Radney's Business Writing Course another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
           
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