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Stephan Dohrn

The Big Failure of Enterprise 2.0 Social Business | Beyond the Cube - 0 views

  • I believe it will be rare that culture change will be one of the first things accomplished or changed in a short period of time.  Culture will change as a result of the pervasive use of social tools.  Lack of cultural change is not social business’s biggest failure.  The biggest failure is the lack of workflow integration to drive culture change.
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