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http://www.kpmg.com/Global/en/IssuesAndInsights/ArticlesPublications/Documents/going-so... - 0 views

www.kpmg.com/...going-social.pdf

collaboration social_media survey

shared by hnauheimer on 05 Mar 12 - No Cached

hnauheimer on 05 Mar 12

Participating in social media has become a business imperative. More than 70 percent of organizations operating around the world are now active on social media. Many are finding significant benefits and unexpected risks along the way. KPMG surveyed more than 1,800 managers and 2,000 employees at organizations in ten major markets and found that - in many cases - there remains a significant gap between expectation and reality when it comes to social media.

<div class="cArrow"> </div><div class="cContentInner">Participating in social media has become a business imperative. More than 70 percent of organizations operating around the world are now active on social media. Many are finding significant benefits and unexpected risks along the way. KPMG surveyed more than 1,800 managers and 2,000 employees at organizations in ten major markets and found that - in many cases - there remains a significant gap between expectation and reality when it comes to social media. </div>

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