Ethics in Advertising - 1 views
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Marcus Christensen on 23 Oct 11Advertisers and their agencies are frequently confronted with having to make ethical choices, which are often difficult, because they are not black or white. This presentation presents some of these challenging situations from a philosophical perspective. In addition, it covers: industry regulation; is advertising manipulative or misleading?; should potentially harmful products be advertised?
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anonymous on 23 Oct 11Great resource, Marcus. These are some classic examples for thinking through ethical issues in advertising. One of out talks for this week will be from Ogilvy & Mather's Vice Chairman, Rory Sutherland.