What is 1MB of data?
1MB* on average is:
Browsing - using the internet on your O2 mobile
O2 Active
40 pages approx
Mobile internet sites outside of O2 (typically 3rd party websites not controlled by O2):
2-10 full web pages (depending on graphics, images, amount of text)
10-20 mobile web pages
Sending and receiving E-mail from your O2 mobile
200 emails without attachment
10 emails with simple one page attachment
Satellite Navigation
15 hours of Satellite navigation traffic alert service. Please note: Using GPS Sat Nav without the traffic alert service does not incur data charges.
Important information
The following services when provided by a 3rd party may consume large amounts of data and maybe subject to separate charge. We recommend you take a Browsing Bolt On if you use these services regularly:
Downloading video clips from 3rd party: typically between 1MB and 5MB depending on the length and quality of the clip, plus the cost of the video
Note - Downloading video clips/music/games from O2 costs the price of the content only with no additional data charges.
Downloading high quality music tracks from 3rd party: typically between 1MB and 5MB per track depending on the length and quality of the track, plus the cost of the track
Downloading games from 3rd party: typically 300KB, plus the cost of the game
We recommend that you avoid the following on your mobile:
Using VOIP** uses 1 MB of data every 3-4 minutes.
Downloading full-length movies as this may use in excess of 1,000MB.
Using video/ audio streaming devices (e.g. 'Sling box'), which connect your mobile device to your TV, also consume large amounts of data. Watching 15 minutes of TV on your mobile using these devices uses around 25MB.
* These figures are based on typical usage. Actual data usage will depend on the content of web pages viewed and the length of emails sent/received.
** Typical VOIP usage is around 5KB per second but will depend on a number of variables including codec and voice sample t
Furthermore there were 14 billion views of VOD content via pay-TV services worldwide in 2010, 9 billion of which were in the US alone. 600 million long-form online videos were viewed in France and 5 billion via DVR time shifting in the UK.
According to Roadside Attractions and Lions Gate Entertainment Corp., the sister companies handling the film's concurrent theatrical and VOD releases, the film "Arbitrage" has VOD sales, via the Internet and cable and satellite television, of about $11 million, and is projected to gross as much as $12 million. At the art house, "Arbitrage" has sold more than $7.3 million in tickets and may reach more than $7.5 million.
With those numbers, "Arbitrage" has surpassed what is believed to be the record holder for combined sales for a movie released concurrently in theaters and on VOD, held by 2011's "Margin Call." That film had VOD sales of about $6 million and grossed $5.4 million in theaters.
Unlike box-office sales, which typically are divided 50-50 between the theater owners and the distributors, the VOD split usually gives distributors close to 70%. The amount of VOD proceeds that flows back to a film's creative team and investors is still imprecise.
Daum Cloud, which provides 50 gigabytes of storage for free and makes it possible for users to view photos and videos from the storage on TV – a similar mechanism
Kim Jee-hyun, director of Daum’s strategy division, painted a picture of bright horizons.
This is the third in our series of six app-related articles. See also:
• It’s all about the design. Essential tips from user experience gurus
• Mobile applications: native v Web apps – what are the pros and cons?
• What is a mobile Web app? Here’s expert opinion from the W3C
• The open market approach: Q&A with GetJar, the No1 independent app store
• How museums bring collections to life with augmented reality
will an iPhone app deliver return on investment (ROI)
ll you can do are some crude calculations based on the three numbers that Apple releases
extra cost of adding a second and third smartphone platform is 30-50 percent of the original investment.
Average revenue per paid-app: US $6,259.78.
normal for an app to cost US $50,000 to
don’t get picked by the Apple reviewers, you don’t get featured.
iPhone users have on average 37 apps on their phones
cross-promote your app for free
SMS/email opt-in lists,
media love writing about anything you do;
, mobiThinking is not alone in querying the economics of the App Store model: see Tomi Ahonen.
And this honest first-hand app experience from Tom Hume, a design director at a London agency called IDEO, is fascinating.
What we don’t know is: was it was kept for a year, month, week or day, or did it go straight in the bin.
TWC proudly tells us that Weather.mobi gets 25 million unique users a month.
same visitor information for the app is confidential.
Middle East and Africa will have the strongest growth
United Kingdom-based O2 reported that its mobile data traffic
Telecom Italia
AT&T has re
Cisco VNI Global Mobile Data Traffic Forecast,
.6 exabytes per month by 2014, and over 2.3 of those are due to mobile video traffic.
3.6 Exabytes per Month of Mobile Data Traffic by 2014
Video Will Account for 66 Percent of Global Mobile Data Traffic by 2014
Figure 3 shows the devices responsible for mobile data traffic growth.
Smartphones and portables will account for 91 percent of all mobile data traffic by 2014
rimarily due to the much higher usage profile of laptops and the suitability of mobile broadband handsets
Laptops and Smartphones Drive Traffic Growth
ercentage of Install Base of Smartphones over all Mobile Handsets
igh-End Handsets and Laptops Can Multiply Traffic
Much mobile data activity takes place within the user's home. A
Cisco's Internet Business Solutions Group
45.6%
36.6%
United Kingdom
Mobile Internet Time at Home, at Work and On The Move
Cisco IBSG Connected Life Market Watch
Cisco has estimated the amount of smartphone traffic that can be offloaded through dual-mode devices or femtocells
Traffic Offload
. Mobile-Only Data Users by Country, 2009-2014
social augmented reality
next five years are projected to provide unabated mobile video adoption despite the recen
Global Mobile Data Traffic 2009-2014
Cisco VNI Global Mobile Data Traffic
nforma Telecoms and Media, Infonetics, Cahners In-Stat, Datamonitor, Gartner, IDC, Dell'Oro, Synergy, Nielsen, comScore, and the International Telecommunications Union