McCain needed to keep the Republican brand at arm's-length. He had largely managed to do that until the Lehman Brothers collapse scared the Hell out of Main Street and reminded everyone of the failures of the status quo. McCain needed to empathize on the economy; his "fundamentals" comment made that very difficult. He needed to find some way to position himself in opposition to Senator Obama on the bailout, but he had boxed himself in with his gambit about suspending his campaign. McCain lost tonight, but the reasons for his failure stem from long before this evening.