Open Intelligence / Web 3X (Social + Mobile)

Cloud provider CloudSigma has become the first to add solid-state-drive storage to its public cloud computing service. SSDs (aka flash memory) are well known for their ability to significantly increase storage I/O performance and decrease power consumption when compared with hard disk drives, but until recently they have been too expensive for consideration in most data centers that aren’t backed by serious computing needs and deep pockets. That’s starting to change with the advent of new companies promising ever-lower prices on enterprise-grade flash storage, but making flash available as a service to cloud customers is still relatively unheard of.

However, adding flash is just par for the course for CloudSigma, which has been making a name for itself on high performance and customer choice since launching in the United States recently. The company’s U.S. presence is based out of the mind-blowing SuperNAP data center in Las Vegas, and CloudSigma chose 10 GbE interconnects as its standard to ensure its cloud can fully utilize the throughput horsepower of new technologies like flash. A couple weeks ago, it announced support of Oracle’s Solaris operating system, which also is unique among cloud providers (although Amazon Web Services does support OpenSolaris).

Although SSDs in the cloud are cool enough by themselves, they’re part of a larger trend toward making cloud computing a more palatable delivery model for all types of workloads. What began as a platform for hosting web applications has expand to enterprise apps such as ERP software from SAP, and even into massively parallel HPC workloads. AWS even offers GPU instances on an HPC cluster, which has resulted in several companies benchmarking AWS as among the fastest supercomputers in the world. Jenkins said CloudSigma will “absolutely” offer GPUs at some point, and might even go as far as to expose specific processors for rendering digital media.

Luxtera, which makes a optics chips that has characteristics of a standard silicon chip, has developed a hybrid chip for the data center market that can achieve speeds of more than 100 gigabits per second. Those are the same speeds that telecommunications firms are enabling via long-haul cables to handle the massive demand for bandwidth worldwide, but in this case are designed to handle the next wave of big data and networking-intensive applications inside webscale and cloud data centers.

Luxtera was founded in 2001 and builds chips that allow messages to be sent at the speed of light, but instead of using specialty materials that optics chipmakers such as Infinera use, Luxtera uses traditional silicon chips made using the CMOS process. This cuts down on the cost of the chips and makes it possible to use them for high-volume jobs, such as switching in the data center.

Luxtera’s single chip opto-electronic transceiver includes four fully integrated 28Gbps transmit and receive channels powered from a single laser for an aggregate unencoded data rate of up to 112Gbps. The device is targeted for 100Gbps Ethernet, OTN and InfiniBand applications as well as emerging OIF (Optical Internetworking Forum) Short Reach (SR) and Very Short Reach (VSR) electrical interconnect to host systems. … The optical transceivers can be socketed directly onto the customers’ switch or server boards for both backplane and rack mount connectivity.

Here’s some good news for web video publishers and producers. Online video advertising budgets are expected to jump sharply in 2012. Brand advertisers who purchased online video ads this year are projected to spend 47 percent more next year. These numbers were released this morning in the second annual “Video State of the Industry Survey” by Adap.tv and Digiday.

For advertisers that didn’t purchase any video ads so far this year, 84% say they will include digital video in their campaigns in Q4 2011 or 2012.

Advertisers say they are most likely to shift spending away from display and print ads to fund the increased online video spending.

Furthering its efforts to extend its social network to mobile users regardless of which handset they own, Facebook has today announced a partnership with mobile chip maker MediaTek to deliver social networking capabilities to millions of consumers with Internet-connected featurephone devices.

The partnership will see Facebook embedded into MediaTek’s mobile platform solutions, providing mobile device owners in emerging countries with access to Facebook via affordable handsets. It will use MediaTek’s Runtime Environment (MRE) to deliver social networking from the core of the device.

MediaTek says that phones powered by its chipsets accounted for 40% of the overall Indian mobile market, with the company predicting that more than 50% of its customers will utilise its new runtime environment to deliver Facebook functionality. Facebook use is growing in the country, pulling users from Google’s Orkut social network, with additional mobile partnerships set to extend its growth.

Starbucks is launching its first major augmented reality app this holiday season that will let customers animate their coffee cups with their smartphones.

Starbucks Cup Magic launches for iPhone and Android devices in the U.S. next Tuesday. (In Canada, just the iPhone version will launch.) As demonstrated in the video above, the app works by pointing your phone’s camera at the company’s red holiday season coffee cups and 47 additional objects, such as bags of coffee, on display at Starbucks retail locations.

Doing so will produce animations involving five characters — an ice skater, a squirrel, a boy and a dog sledding and a fox — on your screen. You can also interact with the characters. For instance, if you tap the boy on the sled he does a somersault. Those who activate all five characters can qualify to win an as-yet-unnamed prize.

The space for mobile payments has heated up really fast over the past couple of years. One thing that we’ve started to see more of lately are applications that focus more on peer-to-peer payments versus something that you’d use to see a business. With PayPal implementing NFC, Dwolla providing software solutions to hardware problems and Venmo firmly in between all of it, the space is getting crowded quite fast.

Funds can be added to Clover via any credit card, but not directly from your bank or PayPal.

To withdraw, you can do immediate transfers to your PayPal, or a bank transfer in 2-3 days. Obviously, if you’re using PayPal, you’re going to get a fee tacked onto transactions. Bank transfers might have them as well, depending on your particular bank’s methods.

SoundTracking, a social mobile application that allows people to create “musical postcards” that can then be shared with friends on social sites,  announced Tuesday that it had received $4.75 million in financing.

To use SoundTracking, people take pictures, log their locations and attach the songs they are listening to at that moment.

“We are making sharing the core experience and discovery is a bi-product.”

Google’s official Android Market is not available in China, leading to a plethora of independent markets – over 70 at last count. The system works – sort of – but users may find it annoying because you actually don’t know how to find the good stuff. China is still lacking any sort of innovative search mechanism to help people identify the apps they really need in daily life.

Discovering the apps should not be boring, and the core value of Qiuqiu is to bring the pleasure of discovering apps during different activities. Qiuqiu’s app search engine is unique because it offers results based on your location, the time of day, and the things you like and do. Each scenario is expressed by a series of apps – education apps for the school day and travel apps for your vacation. It’s a compelling and interesting change from the traditional “editor’s choice” and selected apps lists found in many markets.

Qiuqiu, the new app discovery engine is developed by AppChina, one of the leading third party Android markets. The founders are a group of very experienced senior engineers and product managers from STC Bing search technology centre and graduates from Tsinghua, Beijing and Fudan Universities. Being successful in the Android market, as Luo Chuan, the co-founder of AppChina, formerly CEO of MySpace China, said, means suppling the right apps at the right time. AppChina is moving forward to the field of search engine and data mining and try to develop a new way of discovering Android apps most suitable for you.

Thanks to augmented reality technology, a tiny version of Rihanna actually seems to emerge from the cap of a jar of Nivea Creme to sing her song “California King Bed.”

The app, which went live this week, is an attempt to “create engaging digital advertising experiences,” says a statement from the company. Nivea tried to create such as experience this summer with a “Co-Star with Rihanna” Facebook campaign that let users star in a short, alternative version of the music video for the song by editing themselves into the action.

For the AR component, all you have to do is buy a tin of Nivea Creme or print one out from Nivea’s website and hold either up to your computer’s webcam. Then, voila, Rihanna appears.

PayPal today issued an update to its Android app that will enable people to make payments to each other via near field communications enabled smartphones. This does not include consumer to merchant payments but rather is a widget geared towards making payments with friends or other PayPal using people that happen to have NFC on their devices.

PayPal does not make any money from peer-to-peer transactions. It is a feature that the company offers more or less because it can. Really, the best thing that peer-to-peer does for PayPal is give it insights into how people transfer money between each other through the data generated by each transaction.

PayPal has shunned NFC to this point in its mobile payments push. The company's stance has been "it will not be a hard thing for us to implement if we find that it gains popularity." Really, this new NFC sharing widget for Android does not change that stance at all. Peer-to-peer payments in PayPal are a service, not a business vertical. Essentially, this update for PayPal does not affect how the company will approach mobile payments.

Sir Richard Branson4 clicks has personally invested an undisclosed amount in SF mobile payment start-up Square. This investment comes shortly after a $100 million round of investments, and before Square tries to launch globally.

When asked about the investment Branson said, “I’m very passionate about helping people start and grow successful businesses, and Square is an incredible technology that inspires and empowers everyone to be an entrepreneur.”

Branson loves the fact that anyone can go to Square’s website and get a free credit card reader to plug into their phone or tablet and start processing payments. It is also hard to ignore the massive growth of the company. In only a year Square has shipped out 800,000 card readers, and just recently passed processing $10 million dollars a day in payments. They are currently processing $2 billion in transactions annually.

In its press release today American Express revealed explicitly that its new $100 million Digital Commerce Investment Initiative was destined to fund "early stage startups to facilitate the company's digital transformation."

Amex's Dan Schulman, Group President Enterprise Growth, spoke to Fast Company to explain the move: As far as saying that the credit card is going to evolve, Schulman noted, "It goes even further than that. Our view of the world is that all of commerce is being redefined as the world moves somewhat rapidly into the advent of smartphones and mobile payments and the digitization of information across the entire commerce lifecycle." This quick change, covered by many a column-inch in the media over recent months, means that the areas where Amex "traditionally added value between merchants and consumers" is going to "fundamentally change" and payments will only be "one part of that."

Where traditional credit card transactions were all about giving the merchant a secure and authenticated copy of those all-important 16 raised silver numbers on the face of your card, technological developments like NFC, smartphone payments and even innovations like Square and Google Wallet show that there's scope for a much richer interaction to go on at the moment of payment--something that's never been possible before.

The amount of money that Australian banks are spending on social media strategies is the equivalent of a “rounding error” when compared to the squillions they spend on advertising, delegates at a banking and finance conference heard on Friday. But the banks understand that although there isn’t yet a credible business case for much additional investment in the area, they can’t afford not to develop a presence on sites such as Facebook, Twitter and YouTube.

Speaking at the FST Media Technology and Innovation conference in Sydney on Friday Michael Weeding, head of digital banking for Citibank said that “We are probably not going to have a business case at this point in time” for heavier investment in social media bank. But he reminded delegates that the same once held true for mobile phone investment.

In a very short period of time mobile banking has moved from novelty item to mainstream banking platform, and social media could well follow.

Mobile Flash is being killed off.

The plugin that launched a thousand online forum arguments and a technology standoff between Apple and the format's creator, Adobe, will no longer be developed for mobile browsers, the company said in a note that will accompany a financial briefing to analysts.

Instead the company will focus on development around HTML5 technologies, which enable modern browsers to do essentially the same functions as Flash did but without relying on Adobe's proprietary technologies, and which can be implemented across platforms.

Google Offers went live in Brooklyn, New York today, much to the happiness of everyone from Kings County to Gowanus. Google Offers, a direct competitor to companies like Groupon and Living Social, first landed in Manhattan this past July with Belgian fries and mango chutney at Pommes Frites. Today, Google’s daily deal service is offering $4 general admission tickets to the New York Aquarium, which is 73% off the normal $14.95 price tag. The Aquarium, which is located just off the Coney Island boardwalk is open year round and features animals such as California sea lions, stingrays, tropical fish, moray eels, penguins, seals, otters, walruses, starfish, sea turtles and sharks!

Location Media Microsoft Mobile Sessions Shareables Social Media Twitter Video Editions Africa Asia Australia Canada Europe India Latin America Middle East UK United States Languages France Nederland Polska Portugal Romania Russia Google Offers is now live in Brooklyn: Starting with $4 for SHARKS! 9th November 2011 by Courtney Boyd Myers Google Offers went live in Brooklyn, New York today, much to the happiness of everyone from Kings County to Gowanus. Google Offers, a direct competitor to companies like Groupon and Living Social, first landed in Manhattan this past July with Belgian fries and mango chutney at Pommes Frites. Today, Google’s daily deal service is offering $4 general admission tickets to the New York Aquarium, which is 73% off the normal $14.95 price tag. The Aquarium, which is located just off the Coney Island boardwalk is open year round and features animals such as California sea lions, stingrays, tropical fish, moray eels, penguins, seals, otters, walruses, starfish, sea turtles and sharks!

As the number of smartphone users continues to grow at an incredible rate, the challenge facing many retail brands is to continue to find ways of utilising smartphone technologies to effectively connect and engage with consumers. In recent months many retail brands have focused on smartphone features that integrate with social media platforms such as Facebook, Twitter, and Foursquare, to not only create something new and unique as part of the consumer journey, but to also take advantage of the fact that through successfully integrating social media with the overall brand experience, the likelihood of fans and customers “sharing” branded content and increasing brand visibilty in the social space is also increased; something that more and more companies are continually striving to achieve across multiple social media and online PR campaigns. Interestingly, something that an increasing number of people are now starting to talk about when looking at the ways smartphones are shaping consumer and brand day-to-day lives, is Near Field Communication technologies (NFC) and the possibilities that they present.

In short, Near Field Communication technology enables smartphone users to gain instant access to digital data from another NFC enabled handset or NFC tag simply by placing or waving their phone next to the NFC tag. Much like scanning a QR code or connecting via Bluetooth, the tag then sends content automatically between the handset and the tag - be it a Foursquare-style check-in at a record store or access to an exclusive in-store promotion.

Although at first this may not seem all that different to what we have seen recently with the introduction of QR codes, the possibilities we are seeing for NFC technology are far greater. So much so, that we're not only seeing an increasing number of smartphone brands integrating the technology into their latest handsets, we are also starting to see large named brands such as Google, Visa and MasterCard getting involved at what is a very early stage.

New technologies, apps and add-ons let smartphones both receive and make payments, and the next generation of phones in the coming years will go further than ever to letting your mobile replace your wallet.

Cash transactions are getting rarer with debit and credit cards being accepted nearly anywhere, but you still run into places that stubbornly remain cash-only, whether it's a lunch wagon, a little independent café, or even an artist selling paintings at a market.

Lately, several solutions have popped up for small businesses - or anyone, really - to accept card payments by attaching a card reader to their iPhone, iPod touch or iPad, or other smartphone.

Verizon Wireless, AT&T and T-Mobile are planning to invest more than $100 million to take on Google with Isis, the companies’ mobile payment project, according to a report.

Isis, which the three carriers announced last November, is a mobile payment system that uses near-field communication. The three companies hope that it will be a viable competitor to Google Wallet, a NFC solution from the search engine giant that is rolling out in the market this year.

According to Bloomberg, the three carriers have earmarked $100 million for the venture. Previously, no funding had been announced.

How do you compete with Google's new Wallet mobile payment system? Well, a $100 million cash infusion certainly couldn't hurt. AT&T, T-Mobile and Verizon have plans to invest just that amount in Isis, sources told Businessweek. That sum is likely to grow, since taking on Google is no small feat, especially considering Wallet is already off the ground, with nationwide retail partners and support for MasterCard PayPass. Though Isis first made its debut last year, Google Wallet, which was announced in May, has clearly taken the lead. Isis is little more than a top-level website at this point, though with three of the nation's largest carriers providing support, it could have a chance to catch up -- especially if the carriers elect not to partner with Google, leaving Sprint as the sole wireless provider. We're glad to see some potential healthy competition for Wallet, especially considering that it was looking like Google was poised to create a monopoly. We expect much more to come on the Isis front, but in the meantime, hold on to those wallets -- cell phone payments may be in your future, but for now, paper and plastic are where it's at.

Tapit is a new mobile advertising startup, founded in March 2011, that enables content sharing and offer delivery simply by tapping an NFC-enabled phone anywhere the Tapit logo can be found.

The company has now raised a seed funding round from Sydney Angels in record time – just 22 days from the pitch until the round was subscribed for. This is the fastest investment to date for Sydney Angels, the not-for-profit membership organization for angels which typically invests in Sydney-based startups.

NFC (near field communication), a short-range wireless technology, is often associated with mobile payments and mobile wallets these days, as a new way to enable purchases at point-of-sale. But that’s only one of the many possible use cases for the technology, which can also support things like sharing files and media between devices, advertising, ticketless transactions and more. It can even be used to perform actions like those found in NTT DOCOMO’s nifty “tap to follow” offering that lets two Twitter users follow each other simply by tapping phones.