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Your favorite gadgets are threatening the planet's future [18Jun11] - 0 views

  • Earth is expected to be home to over nine billion people by 2050. That’s a lot of people for Mother Nature to manage.
  • Space issues aside, the biggest concern on an over-populated planet is whether or not there will be enough resources to go around. Last week, British investor and Co-founder of Grantham Mayo Van Otterloo (GMO) Jeremy Grantham offered what Business Insider called a “startlingly depressing outlook for the future of humanity.”
  • the purpose of this piece isn’t to tread well-worn ground about the planet’s perils. So forget about fossil fuels, drinking water, crops, ice-caps, trees and animals for now. What we’ll be looking at is all those elements that go into helping you do what you’re doing right now. Whether you’re reading this on your laptop, smartphone, tablet…or any other digital device, the natural environment has had a huge part to play in this experience.
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  • Indium
  • Tantalum
  • Besides the direct environmental impact of mining the Earth, there is a more immediate threat. You’ve no doubt heard about conflict diamonds or ‘blood diamonds‘, which are diamonds mined in a war zone and sold to finance an insurgency, invading army’s war efforts or a warlord’s activity. Well, your mobile phone contains a similarly valuable commodity that’s been at the center of controversy in recent times
  • Tantalum is one of the best superconductors on Earth, and it’s used to coat capacitors to obtain more power from less energy. This basically means that laptops and mobile phones don’t need batteries that are larger than the device itself – so this is one of the chief reasons why you can slip your iPhone in your pocket rather than carting it around in a wheelbarrow. In central African countries such as The Democratic Republic of Congo,the mining of the mineral coltan – from which tantalum is extracted – it has often been argued fuels wars and encourages child slavery. And these arguments are well-founded.
  • However, the majority of tantalum production shifted to Australia, and Western Australia became the world’s largest source of mined tantalum concentrates. The mine closed in late 2008, and has only recently reopened.
  • In 2010, major concerns were raised as to the availability of tantalum and the effect this would have on the supply chain. “The impact, the real concern, is actually obtaining the metal,” said Dennis Zogbi, CEO of Paumanok Publications, which researches the component industry and the tantalum markets. If the stockpile of tantalum ever runs out, this could be disastrous for the electronics industry.
  • Tantalum minerals are also mined in Canada, China, Ethiopia, and Mozambique, and mass reserves were found in Venezuela in 2009, and in Columbia a year later.
  • Bloomberg reported a couple of weeks ago that the first conflict-free tantalum has recently been certified by The Electronic Industry Citizenship Coalition and Global e- Sustainability Coalition (EICC/GeSI), an initiative backed by companies such as Apple and Intel.
  • Ethical electronics
  • Then there’s Indium, a rare chemical element you may or may not have heard of. Zinc ores are the primary source of indium, which – when isolated – is then used in liquid crystal displays (LCDs) and touchscreens.
  • Despite the best efforts of environmentalists, governments, businesses and consumers, there could be another ‘small’ obstacle to contend with if we’re to protect the Earth’s natural resources. And that is China
  • Last year, 85% of all indium was devoted to making indium tin oxide for use in LCD products, and the demand is predicted to grow at 15% a year over the next few years
  • A UN report published last month found that there are virtually no recycling initiatives in place for indium, and Thomas Graedel, one of the report’s eight authors, warned that a failure to re-use metals such as Indium doesn’t bode well for the future
  • “If we do not have these materials readily available at reasonable prices, a lot of modern technology simply cannot happen. We don’t think immediate shortages are likely but we are absolutely unable to make predictions based on the very limited geological exploration currently conducted.
  • The case for recycling
  • Your old mobile phone has circuit boards, batteries and an LCD screen – these all contain harmful materials that, when dumped in landfill sites, eventually break down and leak into the environment.
  • Over time, the likes of lead, cadmium and mercury pollution can be hazardous to the environment and to our health. It was for this reason that, in 2006, California became the first US state to make it mandatory for all mobile phone retailers to establish a collection and recycling program for mobile phones. The law also prevents residents from disposing of old mobile phones.
  • It’s very difficult to reclaim tantalum once it has been transposed onto an electronic component. For this reason, it’s important that you choose how you dispose of old devices carefully. Some organizations will promise to ‘safely’ recycle your handset, but this is very vague and may not mean the components are being reused. Given the amount of effort and strife that may have gone into producing it, you should ensure that it is actually reused. But this is something governments and industries need to help consumers achiev
  • The UN report analyzed the recycling rates of 60 metals, and 34 of these have recycling rates of less than 1%. Among the least-recycled metals were tellurium and gallium – which are used in solar cells – and lithium, a key element in your phone and laptop batteries.
  • China is a leading producer of indium, whilst Canada and Bolivia are also large producers. And Cornwall, England, was also found to hold significant indium deposits earlier this year too, something which could prove massively beneficial to the UK economy
  • As reported recently in National Geographic, China supplies 97% of the world’s so-called rare earth elements, elements we all rely on for all our high-tech gadgetry, including mobile phones and laptops. And in 2010, China gave a hint of what the future may hold for the rest of us, when it stopped shipments of rare earth elements to Japan for a month following a diplomatic dispute. This had a big impact on the price of rare earths on global markets. China is expected to reduce its rare earth exports to help protect the country’s own rapidly growing industries. Indeed, it’s worth noting that almost two-thirds of rare earth metals produced in China are already consumed ‘in-house’, so to speak.
  • If China does decide to cut back on its exports, global prices will sky rocket. Dysprosium, for example, is used in hard-drives and it now sells for over $200 a pound (roughly half a kilo), but the disturbing thing is that the price was only about $7 eight years ago
  • It’s thought that the global demand for many rare earth metals could exceed the supply as soon as the end of this year.
  • So how serious is this? Well, China has almost half of the planet’s rare earth reserves. The US holds about 13%, whilst Russia, Australia and Canada also has some stockpiles, so we’re not quite at the critical stage yet. But the writing is very much on the wall for many industries, not just electronics.
Marc-Alexandre Gagnon

MasterCard tests NFC payments at movie theaters - Payments - Mobile Commerce Daily - 0 views

  • The technology is run through an application call QkR that users can download for iPhone or Android devices. Australian movie chain Hoyts is being used for the test program.
  • “MasterCard is constantly looking for ways to improve the consumer payment experience by making life easier, and initiatives such as QkR have been developed for these reasons,” said Matt Barr, head of market development and innovation at MasterCard Australia, Purchase, NY.
  • “Hoyts decided to partner with MasterCard for this pilot because they recognize the benefits of innovative payment applications in enhancing the overall cinema experience for moviegoers,” he said.
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  • Consumers who visit premier Hoyts-operated cinemas in Australia can pay for items while in their seats by scanning a mobile bar code. Each seat in the theater has a mobile bar code placed on the arm rest. To pay for an item, users open the app on their phones and scan the QR code. They can then select food and drink items to buy and have it sent to them at their seats. Moviegoers can also enter a six-digit code located above the mobile bar code to activate the app or tap a NFC-enabled smartphone over the arm rest to pay. Users who pay via the QkR app must link their MasterCard accounts by entering their information into the app.
  • The new NFC initiative is part of MasterCard Lab’s work that is focusing on ramping up the company’s work with mobile payments.
  • “Australian consumers are renowned for their love of innovation technologies, which is why MasterCard selected this market for the pilot,” Mr. Barr said.
  • Payment war With similar mobile wallet initiatives from Google and PayPal, the mobile payment space is expected to heat up in 2012.
  • However, MasterCard is playing a unique card in mobile payments by bringing mobile bar codes and apps into play.
  • PayPal’s new mobile point-of-sale solution is also slated to gain traction this year with big box retailers Home Depot and Office Depot rolling it out to stores (see story).
  • One of the challenges technologies such as Google Wallet have struggled with is that it is only available on Sprint Nexus S 4G mobile phones, which leaves out a majority of the mobile phone industry.
  • Since the QkR app is available on iPhone and Android devices, the app hits a majority of the smartphone market.
  • MasterCard is running an NFC pilot program at movie theaters in Australia that lets consumers pay for food and drink items via their mobile devices.
  • For MasterCard, one of the biggest hurdles will be educating both consumers and companies about the technology, but the initiative is proof that the payment company is placing big bets on mobile payments.
  • “MasterCard is consistently striving to deliver the next generation in payments,” Mr. Barr said. “Specifically in this pilot, mobile payments and making life easier by enhancing the in cinema experience,” he said.
Dan R.D.

Google Offers is now live in Brooklyn! - The Next Web [09Nov11] - 0 views

  • Google Offers went live in Brooklyn, New York today, much to the happiness of everyone from Kings County to Gowanus. Google Offers, a direct competitor to companies like Groupon and Living Social, first landed in Manhattan this past July with Belgian fries and mango chutney at Pommes Frites. Today, Google’s daily deal service is offering $4 general admission tickets to the New York Aquarium, which is 73% off the normal $14.95 price tag. The Aquarium, which is located just off the Coney Island boardwalk is open year round and features animals such as California sea lions, stingrays, tropical fish, moray eels, penguins, seals, otters, walruses, starfish, sea turtles and sharks!
  • Location Media Microsoft Mobile Sessions Shareables Social Media Twitter Video Editions Africa Asia Australia Canada Europe India Latin America Middle East UK United States Languages France Nederland Polska Portugal Romania Russia Google Offers is now live in Brooklyn: Starting with $4 for SHARKS! 9th November 2011 by Courtney Boyd Myers Google Offers went live in Brooklyn, New York today, much to the happiness of everyone from Kings County to Gowanus. Google Offers, a direct competitor to companies like Groupon and Living Social, first landed in Manhattan this past July with Belgian fries and mango chutney at Pommes Frites. Today, Google’s daily deal service is offering $4 general admission tickets to the New York Aquarium, which is 73% off the normal $14.95 price tag. The Aquarium, which is located just off the Coney Island boardwalk is open year round and features animals such as California sea lions, stingrays, tropical fish, moray eels, penguins, seals, otters, walruses, starfish, sea turtles and sharks!
Marc-Alexandre Gagnon

NZ #NFC trial launched by BNZ and Vodafone - The Wall - Innovation and strategy in card... - 0 views

  • iTnews is reporting this morning that the Bank of New Zealand has begun a Near Field Communications (NFC) payments trial, in partnership with Vodafone NZ and Visa.
  • The news comes quickly after the Commonwealth Bank announced its ‘Kaching’ iPhone app. Kaching will use a case over the phone to enable contactless payments, as well as allowing users to pay to mobile, Facebook and email.
  • CBA’s Kelly Bayer Rosmarin will present in Australia’s only dedicated NFC conference. To find out more about NFC in Australia and New Zealand, click here.
Marc-Alexandre Gagnon

Gamification trend to take hold in travel | Tnooz [08Nov11] - 0 views

  • The trend in online games, already popular in the entertainment industry, is set to extend to the travel industry according to research released this week. 
  • The WTM Global Trends Report 2011 reveals the ‘gamification of travel’ is already taking hold with companies and tourism organisations including Lufthansa and Tourism Ireland using gaming techniques to create brand awareness and build loyalty.
  • Last year Tourism Ireland unveiled its Ireland Town game on Facebook giving it the potential to engage with more than 62 million people.
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  • The report, carried out in conjunction with Euromonitor, also highlights campaigns such as Nothing Like Australia with Australians encouraged to upload a photo and share their holiday experiences with the world.
  • According to Gartner, by 2015 more than 70% of Forbes Global 200 companies will have at least one gamified application.
  • The WTM Euromonitor research also reveals location-based social networks such as foursquare will start to target travellers with local deals while airlines will launch games based on status levels.
Marc-Alexandre Gagnon

NFC Mobile Advertising Startup Tapit Raises Seed Funding | TechCrunch [29Aug11] - 0 views

  • Tapit is a new mobile advertising startup, founded in March 2011, that enables content sharing and offer delivery simply by tapping an NFC-enabled phone anywhere the Tapit logo can be found.
  • The company has now raised a seed funding round from Sydney Angels in record time – just 22 days from the pitch until the round was subscribed for. This is the fastest investment to date for Sydney Angels, the not-for-profit membership organization for angels which typically invests in Sydney-based startups.
  • NFC (near field communication), a short-range wireless technology, is often associated with mobile payments and mobile wallets these days, as a new way to enable purchases at point-of-sale. But that’s only one of the many possible use cases for the technology, which can also support things like sharing files and media between devices, advertising, ticketless transactions and more. It can even be used to perform actions like those found in NTT DOCOMO’s nifty “tap to follow” offering that lets two Twitter users follow each other simply by tapping phones.
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  • With Tapit, however, the idea is to leverage NFC for use in marketing campaigns by working with agencies, brands, handset manufacturers and carriers. Its marketing services include mobile commerce, coupon distribution, ticketing, surveys and reviews, content delivery, competitions and social community building (e.g. tap here to “like” us on Facebook or follow us on Twitter).
  • Says Tapit CEO Jamie Conyngham, “the speed in which this round was closed is an endorsement of the Tapit team and the business models we have created around our unique NFC enabled technology. Everyone we meet loves the idea of Tapit, it’s addictive.”
  • NFC, indeed, would be a step up from the now-ubiquitous barcode scanning technology, which involves using smartphone apps to scan QR codes via the phone’s camera. Unfortunately, NFC generally requires an accompanying chip built into the phone itself. Due to this requirement, it’s currently being held back by the limited availability of supported handsets.
  • Still, analysts are bullish on NFC’s future, with ABI predicting over 35 million supported handsets by 2012 and Frost & Sullivan estimating around 868 million by 2015.
  • Terms of Tapit’s seed investment were not disclosed, but the Sydney Angels Sidecar Fund typically invests between $100K – $500K in its portfolio companies.
Dan R.D.

Social media engagement huge in China - NevilleHobson.com - 0 views

  • I was especially interested in commentary on the Chinese market by Robin Goad, Hitwise UK’s research director, who adds some sharp focus on the huge growth in micro-blogging in China – and the tool of choice isn’t Twitter: [...] Chinese Internet users are primarily interested in micro-blogging when it comes to social media.  Sina Micro blog (China’s alternative to Twitter) accounted for 1 in every 158 Internet visits in China for April 2011. This makes China one of the most voracious micro-blogging nations worldwide, with a greater market share of visits going to micro-blogging sites in China than in the UK, US, France, Canada, Australia or India. Twitter is by far the most dominant micro-blogging platform in the UK and US, but Twitter accounted for 1 in every 250 visits online in the UK and 1 in every 555 in the US during April 2011, much lower than Sina Micro’s dominance of the online market in China. What’s more, this data doesn’t take into account mobile or 3rd party applications, so the actual usage of micro-blogging in China is likely much higher than our statistics suggest. The metrics Robin posted underline the sheer scale of what’s happening in China in terms of connecting people. Add that info to other metrics such as Royal Pingdom’s The incredible growth of the Internet since 2000. It shows China as clearly the top country on the internet with 420 million users (compared to 22.5 million in 2000).
Marc-Alexandre Gagnon

Adshel incorporates Near Field Communications into Coles ads - mUmBRELLA [29Sep11] - 0 views

  • Adshel has launched what it claims to be the first outdoor advertising campaign in Australia where consumers can connect via wi-fi or by tapping their phone to receive more information about the advertised product.
  • The two-week campaign for Coles gives Melbourne commuters the option to download a video cookbook by celebrity chef Curtis Stone by using Near Field Communications, the technology used in Visa Paywave and Mastercard Paypass, or by connecting their smartphone to Wi-Fi. 
  • Earlier this week the Communications Council called for mobile phone manufacturers to incorporate NFC in future handsets.
Marc-Alexandre Gagnon

Finextra: CommBank makes NFC play with Kaching [25Oct11] - 0 views

  • Commonwealth Bank of Australia has unveiled Kaching, a mobile phone application and case capable of conducting NFC-based, e-mail P2P, and Facebook payments from a single handheld device.
  • Depending on the format selected for payment, the transaction will either take place instantly, or generate a unique code for delivery to the recipient, allowing them to access their payment online at a convenient time.
  • David Lindberg, executive general manager cards, payments and retail strategy says: "The recent explosion in uptake of digital and smartphone technology has revolutionised how we all transact, interact and communicate with each other, and this new application will make the dream of mobile payments a reality."
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  • Once the customer has selected an account to both receive and make payments from, Commbank Kaching will enable them to pay anyone via MasterCard PayPass, an email address, phone number or Facebook friendship.
  • Commbank Kaching combines peer-to-peer payments via the phone's contacts and email addresses, and 'social payments' via a user's Facebook friends along with NFC contactless technology.
  • Users wishing to activate the NFC functionality will need to use an iCarte cover - billed as an interim technology by the bank - which is available for purchase during the app installation process.
  • "Mobile and online social payment is the next step in transaction technology," says Lindberg.
  • Now, for the first time, Australian consumers will no longer have to rely on cash or cards to make payments to family, friends or even businesses.
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