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Oliver Ding

MotiveQuest - What's New - Social Computing Reading List - 0 views

  • Social Computing Reading List I. Broad Marketing/Business Theory Focused The Cluetrain Manifesto Christopher Locke The Purple Cow Seth Godin The Long Tail: Why the Future of Business is Selling Less of More Chris Anderson The Age of Conversation Gavin Heaton and Drew McLellan Meatball Sundae: Is Your Marketing Out of Sync? Seth Godin The Open Brand Kelly Mooney and Nita Rollins II. Consumer Behavior/Case Study Focused Made to Stick: Why Some Ideas Survive and Others Die Chip Heath & Dan Heath Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers (Kindle Edition) Robert Scoble Join the Conversation: How to Engage Marketing Weary Consumers with the Power of Community, Dialogue and Partnership Joseph Jaffe Smart Mobs: The Next Social Revolution Howard Rheingold III. Tactical Focused Word of Mouth Marketing: How Smart Companies Get People Talking Andy Sernovitz Citizen Marketers: When People are the Message Ben McConnell and Jackie Huba   Posted by Brook Miller on April 8, 2008
Oliver Ding

Amazon shares surge as Goldman Sachs boosts rating - MarketWatch - 0 views

  • Goldman analyst James Mitchell set a buy rating and $98-a-share target price on Amazon's stock, saying the company has been doing well by exploring business routes aside from its traditional online methods such as the Kindle, an electronic book-reading device.
  • Mitchell said Amazon is seen as being able to sustain its revenue growth longer that most other Internet retailers, and that the company's revenue growth rate in the past quarter matched that of Google Inc.
Oliver Ding

Eole@Blog | 随意贴 » Blog Archive » 实用化豆瓣 - 0 views

  • 一是清理了“我关注的人”和“我的朋友”。
  • 以后加“友邻”,只求实用,不管友情,否则友邻太多,广播太多,有价值的信息就很快被淹没了。
  • 二是清理了“我参加的小组”。
  • ...2 more annotations...
  • 小众的、话题单一的小组(如商务印书馆小组、里尔克小组),成员的同质性强,帖子的信息含量高,彼此之间能产生更多的共同语言,促使大家进行更深入的交流,小组有较强的凝聚力,成员有较强的归属感,这样往往能够形成一个有机团结的、可持续发展的群体。 以后加“小组”,只求精,不求杂,否则信息过剩,光阴有限,哪看得完。 要好好利用豆瓣,把它作为一个高效学习的工具,而不是消磨时间、交友的工具。
  • 信息过剩,每天看着1000+的GR,这就是我脑中的第一个念头,然后我就make all as read,世界终于清净了
Oliver Ding

The New York Times > Opinion > Image > Comparing the Logos of the Candidates - 0 views

    • Oliver Ding
       
      Paula Scher, a partner at the New York design firm Pentagram, dissected the Bush-Cheney and Kerry-Edwards logotypes in a 2004 New York Times Op-Ed piece. In Bush-Cheney's graphic identity, with its bold, sans serif capital letters, she read "strength, integrity and steadfastness." In the Kerry-Edwards type, a thinner, fancier serif face, she intuited weakness. The "overall design is tentative," wrote Scher. "It conveys congenial subservience."
Oliver Ding

BrandSimple: The Blog » Blog Archive » China's Belief in the Power of Brands - 0 views

    • Oliver Ding
       
      It is about the power of CCTV's brand, not the power of social media.
  • On my last day in Beijing, I was having breakfast and perusing China Daily, an English-language newspaper, when I came upon a full-page ad that captured succinctly – better than any economist’s speech could – two of the most powerful signs of China’s emerging economic growth. The photo in the ad was one of the many spectacular skyscrapers rising up across Beijing as far as the eye can see. The copy, brilliant in its simplicity, read, “Believe in the power of brands.”
    • Oliver Ding
       
      It is about the power of CCTV's brand, not the power of social media.
    • Oliver Ding
Oliver Ding

钱钟书是怎样做读书笔记的 (文/杨绛) - 0 views

  • 他只是好读书,肯下功夫,不仅读,还做笔记;不仅读一遍两遍,还会读三遍四遍,笔记上不断地添补。所以他读的书虽然很多,也不易遗忘。
    • Oliver Ding
       
      浏览网页很多了,如果怕忘记在那里,就需要用Del.icio.us收藏起来;如果怕忘记为什么收藏一个网页,就需要使用Diigo来标注一下。
  • 他的笔记,常前后互相引证参考,
    • Oliver Ding
       
      知识总是互联的。
  • 他这些笔记,都附带自己的议论,亦常常前后参考、互相引证。以后的笔记他都亲自记下书目,也偶有少许批语。
    • Oliver Ding
       
      Blogging中的摘录、评论以及引用。
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  • 日札基本上是用中文写的,杂有大量外文,有时连着几则都是外文。不论古今中外,从博雅精深的历代经典名著,到通俗的小说院本,以至村谣俚语,他都互相参考引证,融会贯通,而心有所得,但这点“心得”还待写成文章,才能成为他的著作。
    • Oliver Ding
       
      Blogging是随时记录心得体会,微内容还有待深加工成更有生命力的文章。
  • 我相信公之于众是最妥善的保存。
    • Oliver Ding
       
      所以,在Blog上记录学习是最好的方法。
  •  
    钱钟书的时代如果有Blog,他会是一个很好的blogger。现在的时代有blog,一个当下很好的Blogger会成为钱钟书这样的大师吗?!
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