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Jenni Young

McSweeney's Internet Tendency: This is a Generic Brand Video by Kendra Eash - 0 views

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    Poem by Kendra Eash - 'This Is a Generic Brand Video' - which looks at the techniques and cliches used in commercials.
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    Poem by Kendra Eash - 'This Is a Generic Brand Video' - which looks at the techniques and cliches used in commercials.
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    Poem which satirises advertising techniques and imagery
Jenni Young

The Sly Tricks Marketers Use to Get You to Buy | Next Avenue - 0 views

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    "Hidden Persuasion" is a book which lays out the clever techniques used in advertising, packaging and websites that are designed to get you to buy.
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    "Hidden Persuasion" is a book which lays out the clever techniques used in advertising, packaging and websites that are designed to get you to buy.
Jenni Young

Writing a feature article - 1 views

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    Techniques used in writing a feature article. From teachit.co.uk
Jenni Young

Techniques for analyzing visual texts - 0 views

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    From an Australian education website.
Jenni Young

Language of Persuasion - 1 views

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    Media "persuaders" use a variety of techniques to grab our attention, to establish credibility and trust, to stimulate desire for the product or policy, and to motivate us to act (buy, vote, give money, etc). From the Media Literacy Project
Jenni Young

How to Pitch Anything in 15 Seconds [video] - 0 views

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    Communications coach Carmine Gallo (Forbes.com)
Jenni Young

John Oliver on Native Advertising: It's Gross, But This Is Our Fault - 3 views

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    Native ads are typically integrated into a website's normal content, standing out far less than other forms of display advertising. The content is often tailored to the platform and can closely resemble regular articles.
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    Native ads are typically integrated into a website's normal content, standing out far less than other forms of display advertising. The content is often tailored to the platform and can closely resemble regular articles.
Jenni Young

Cinematography: Shot Types - 0 views

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    Media Studies blog about framing shots (Ashannah Dixon - Wordpress)
Jenni Young

Camera Angles - 0 views

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    Camera angles, shot lengths, camera movement, with examples.
Jenni Young

Getting The Most From Your Camera - 0 views

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    Camera use, some beginners tips for framing, composition and angles that will help you turn out photos like a pro
Jenni Young

David Ortiz selfie distributed with the help of Samsung - Metro - The Boston Globe - 0 views

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    Samsung confirmed Tuesday that it had helped Ortiz take Tuesday's selfie with President Obama. The mobile provider then promoted the picture on Twitter to the company's 5.2 million followers.
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    Samsung confirmed Tuesday that it had helped Ortiz take Tuesday's selfie with President Obama. The mobile provider then promoted the picture on Twitter to the company's 5.2 million followers.
Jenni Young

David Ortiz, President Obama selfie was a Samsung stunt - 0 views

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    Just like Ellen DeGeneres's Oscar selfie, this really wasn't a genuine moment.
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    Just like Ellen DeGeneres's Oscar selfie, this really wasn't a genuine moment.
Jenni Young

Ellen's Oscars selfie that went viral was not a marketing stunt, Samsung insists | Film... - 0 views

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    The electronics company, a major sponsor, is nevertheless 'delighted' with the added exposure for its handset
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    The electronics company, a major sponsor, is nevertheless 'delighted' with the added exposure for its handset
Jenni Young

How Much Can a Celebrity Make for Tweeting? - 0 views

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    The weirdest thing about the rumor that Kim Kardashian gets paid $10,000 for a Twitter endorsement is that it's true.
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    The weirdest thing about the rumor that Kim Kardashian gets paid $10,000 for a Twitter endorsement is that it's true.
Jenni Young

Do Celebrity Endorsements Work? - MarketWatch - 0 views

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    We believe objects can impart the "essence" of those who shill them.
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    We believe objects can impart the "essence" of those who shill them.
Jenni Young

Celebrity endorsements: do they work? | Stuff.co.nz - 0 views

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    Do you think celebrity endorsements help you make purchasing decisions? Are you more likely to switch to a brand if you know the face of their ad campaigns?
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    Do you think celebrity endorsements help you make purchasing decisions? Are you more likely to switch to a brand if you know the face of their ad campaigns?
Jenni Young

Ads & mass media at a glance : Poetry through the Ages - 0 views

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    Introduction to a section on poetry used in advertising and mass media. Clicking the next pages will take you to more detailed discussion
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    Introduction to a section on poetry used in advertising and mass media. Clicking the next pages will take you to more detailed discussion
Jenni Young

State of the World's Mothers - Save the Children - 0 views

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    Save the Children is following the success of its 'If London Were Syria' campaign with a new global marketing spot that asks models to try to make poverty sound sexy.
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    Save the Children is following the success of its 'If London Were Syria' campaign with a new global marketing spot that asks models to try to make poverty sound sexy.
Jenni Young

POEMS OF ADVERTISEMENTS (poem) - Varjesh Solanki - India - Poetry International - 0 views

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    Poems based on words found in advertisements
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    Poems based on words found in advertisements
Jenni Young

The rise of poetry in advertising | Television & radio | The Guardian - 0 views

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    More companies, including McDonald's, are being moved to verse to advertise their products. Is this a welcome development?
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    More companies, including McDonald's, are being moved to verse to advertise their products. Is this a welcome development?
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