SlideShare - Online Powerpoint and Keynote Presentation Tool - 9 views
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Ellen Summers on 16 Apr 10Slideshare is the worlds largest community for sharing presentations online with over 25 million users a month. Users can upload powerpoint and keynote presentations, and word and PDF documents. Presentations can be commented on, bookmarked and shared and it is a great way to learn from others [1]. Businesses can upload presentations or documents to share ideas amongst the organisation and also generate leads due to the viral nature of the platform. Slideshare is linked with many other platforms such as Facebook, LinkedIn and Twitter [2]. Search engines will index the information in the presentations and it will enhance search engine ranking [3]. Presentations can also be made private and only accessible to members within your organisation [2]. Slideshare is being used by many businesses to market their products or services using the platform as a lead and traffic generation tool by either highlighting your business or directly generating leads through Slideshares LeadShare or Adshare tools designed specifically for business. There are no upfront costs and you only pay when leads are generated[1]. Slideshare also has its own branded channels for afee. The business channel allows businesses or organisations to customise its own microsite targeting the professional community. Here you can showcase eBooks, webinars and presenations while capturing leads and targeting a specific audience. Each microsite is a customised project for Slideshare and can be worked into an organisations budget [4]. [1] Slide Share Inc (2009). Slideshare. Retrieved 16 April, 2010, from http://www.slideshare.net/about [2] Learning Tools (2010). Top 100 Tools: Slideshare. Retrieved 19 April, 2010, from http://www.c4lpt.co.uk/Top100Tools/slideshare.html [3] ZenDesk (2010). SlideShare Forum. Retrieved April 19, 2010, from http://slideshare.zendesk.com/forums [4] Slideshare (2010). Slideshare Branded Channels. Retrieved April 19, 2010, from http://www.slideshare.net/channel