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Jo Kallal

http://technorati.com/social-media/article/etsy-most-pinned-brand-on-pinterest/ - Google Search - 1 views

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technorati socialmedia marketing insight branding multi-media bulletin boards

shared by Jo Kallal on 15 Apr 12 - No Cached
  • Jo Kallal on 15 Apr 12
     
    This article focuses on audience insight plus branding re: multimedia bulletin boards like Pinterest and 20Blinks.
  • Nancy O'Laughlin on 16 Apr 12
     
    Interesting article. I liked this comment: users don't necessarily have a preconceived idea of what they want-but they know what they want when they see it. This dynamic gives brands the opportunity to introduce products, concepts and content much earlier in the decision making process and actually drive discovery. I have seen things on Pinterest that I would never even had tried to search for.
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