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Greystripe's iAd-Like 'Immersion Ads' Boost Purchase Intent for Buick LaCrosse by 35 Pe... - 0 views

www.prweb.com/...prweb4262954.htm statistics advertising mobile apple auto
shared by Emily Knab on 15 Jul 10 - Cached
  • Emily Knab on 15 Jul 10
     
    iAd for buick increases purchases for the lacrosse by 35%
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Adidas Pulls $10M iAd Campaign After Three Rejections - Adrants - 0 views

www.adrants.com/...lls-10m-iad-campaign-after.php weekly
shared by Simeon Spearman on 05 Oct 10 - No Cached
  • Emily Knab on 08 Oct 10
     
    weekly 10.8
  • Emily Knab on 08 Oct 10
     
    Weekly 10.8
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Mobile Ad Projection Swings Again 12/06/2010 - 0 views

www.mediapost.com/publications daily mobile
shared by Rhiannon Apple on 07 Dec 10 - No Cached
  • Rhiannon Apple on 07 Dec 10
     
    According to a new estimate by IDC via Bloomberg Businessweek, Google is now by far the dominant player in mobile advertising, poised to end 2010 with a 59% share of the $877 million U.S. market. IAd-maker Apple is a distant second with an 8.4% share, followed by Millennial Media with 6.8%.
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Ahead Of A Wide Launch Next Year, Apple Previews iAds For iPad With Tron Legacy - 0 views

techcrunch.com/...ipad-iad 2011 daily mobile entertainment tablets apple movie
shared by Emily Knab on 14 Dec 10 - No Cached
  • Emily Knab on 14 Dec 10
     
    daily 12.14
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Unilever breaks first iAd campaign to run on iPad - Mobile Marketer - Advertising - 0 views

www.mobilemarketer.com/...9412.html L'oreal apple tablet mobile advertising execution daily
shared by Rhiannon Apple on 17 Mar 11 - Cached
  • Rhiannon Apple on 17 Mar 11
     
    First iAd on iPad
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Interview - eMarketer - 0 views

totalaccess.emarketer.com/Interview.aspx l'oreal tablet competitive
shared by Rebecca May on 10 Nov 11 - No Cached
  • Rebecca May on 10 Nov 11
     
    Unilever's Dove Men+Care was on the first to run an iAD campaign on the iPad "Journey to Comfort"
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HP Files For "Palmpad" Trademark - 0 views

techcrunch.com/...hp-files-for-palmpad-trademark technology mobile trends apple tablets
shared by Simeon Spearman on 19 Jul 10 - Cached
  • Simeon Spearman on 19 Jul 10
     
    HP files trademark for Palmpad. Potential iPad competitor and example of serious competition in the space. Could be good to mention in "Trends Presents" on iPad/iAd
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Google New Ad Format Interactive Video Ads - 1 views

www.businessinsider.com/t-interactive-video-ads-2010-7 google advertising video interactive
shared by Simeon Spearman on 12 Jul 10 - Cached
  • Simeon Spearman on 12 Jul 10
     
    Eric Schmidt, CEO of Google, lays out his vision for a new ad platform for Google. The interactive video ads would be mini-websites that could be embedded in videos, etc., enabling users to post comments and see realtime updates within the ad. Similar to the interactivity of the iAd platform, but an idea backed by Google.
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mDialog ups the ante on interactive iPad ads (video) | VentureBeat - 0 views

venturebeat.com/...mdialog-ipad-ads Potential partner advertising video apple tablet mobile weekly
shared by Emily Knab on 03 Nov 10 - No Cached
  • Emily Knab on 03 Nov 10
     
    like an iAd but not by apple "in-stream" apps that have interactive overlays- on the ipad it will use GPS to locate nearby dealers for car ads, etc.
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Take that, iAds: Greystripe has run 100+ iPad ad campaigns | VentureBeat - 0 views

venturebeat.com/...greystripe-ipad-campaigns tablets
shared by Simeon Spearman on 28 Mar 11 - No Cached
  • Simeon Spearman on 28 Mar 11
     
    100+ campaigns on iPad, 20% engagement; 60 sec of engagement on average
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