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Simeon Spearman

MediaPost Publications Social Ad Spending Trending to Local Markets 12/26/2012 - 0 views

www.mediapost.com/...trending-to-local-markets.html

social

shared by Simeon Spearman on 26 Dec 12 - No Cached
  • Simeon Spearman on 26 Dec 12
     
    "According to the recent BIA/Kelsey forecast, U.S. social media ad revenues will reach $9.2 billion in 2016, up from $4.6 billion in 2012, representing a compound annual growth rate of 19.2 percent. According to the U.S. Local Media Forecast, the local segment of U.S. social media advertising revenues will grow from $1.1 billion in 2012 to $3 billion in 2016 (CAGR: 28 percent)."
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