Why We Watch: Lessons from MIT's Study of MOOCs and Engagement | EdSurge News - 1 views
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The biggest takeaway: Keep it short. Student engagement, measured by how long a student watched each video and whether they attempted to answer post-video questions, dropped sharply at the six minute mark.
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Videos with a personal feel (filmed in an informal setting) and videos that were designed with the MOOC format in mind fared better than polished videos that simply chopped up a pre-recorded lecture.
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"The biggest takeaway: Keep it short. Student engagement, measured by how long a student watched each video and whether they attempted to answer post-video questions, dropped sharply at the six minute mark."
