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Jakob Nielsen's Alertbox, September 26, 2011 There's no need to declare this "the year of mobile." If anything, last year was the year of mobile in terms of the growth in both mobile usage and the availability of mobile sites and apps.

Continuing in our series on mobile design strategy, today's post focuses on mobile product pages, including product information, calls to action, navigation and merchandising. Throughout this series, we approach design considering the conversion goal(s) for the page type with the understanding that the conversion goal for most pages is a click through to the next step in the buying process, not a completed sale.

Over the past 3 days I attended the Internet Retailers Mobile Commerce Forum, where the week's events were filled with insightful and useful information presented by some of the world's leaders in mobile commerce.

Continuing our series on mobile web design for ecommerce, today's installment focuses on the first step of the conversion funnel - the cart summary page. The key metrics for the cart summary page are bounce rate (aim to reduce cart abandonment), clicks on the checkout button and successful clicks back to the home, category or product page to continue shopping.

Infographic

What is the most important element of your checkout sign in page? As I've blogged many times before, guest checkout is critical to conversion. Forrester Research found that 23% of consumers abandoned the checkout of the last site they shopped on that didn't have a guest checkout option.

By 2015 40% of the World's population will have access to the Internet. But a surprising number of people will be mobile first or

Today, customers can interact with your storefront in various digital places--desktop, mobile, and tablet--and expect experiences tailored to where they do so. You can no longer simply build a website and assume your digital job is done. Here's how to build a digital strategy that makes sense across platforms

Nielsen Norman report on iPad usability

Infographic on the growth of tablet.

The concept of social commerce can be taken literally, as in making a purchase directly through a social media property. This can be done, such as renting "The Big Lebowski" and watching it on Facebook. That's happening now, but as a revenue stream, it's insignificant.

When I recently browsed my Foursquare contacts - admittedly to remove some dead weight because I was getting too close to the 1,000 friend limit - I saw that a number of friends had stopped using it. I wanted to know why, and several were kind enough to share their stories.