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Michael Comins

Top QR code uses so far in 2012 - QR Code Press - 0 views

www.qrcodepress.com/...8510944

qr codes mobile web mobile marketing data example

shared by Michael Comins on 31 Jul 12 - No Cached
  • • USPS – the Postal Service is now running its second campaign that uses a QR code. In this case, it is offering discounts of 2 percent to companies choosing to use their mailers with the barcodes printed on them. This benefits both the companies and shows that there is still a place for snail mail in this increasingly digital and mobile world.
  • • Coca-Cola – the soft drink giant placed a QR code on its containers throughout the 2012 Europe Cup soccer tournament, giving scanners exclusive videos from the tournament, as well as an easy way to obtain the free SmileWorld social app.
  • • Proctor & Gamble – PGMobile shopping trucks were launched last month by the beauty and home products corporation, distributing free samples as they patrolled New York City. Both the samples and the truck were emblazoned with quick response codes that could be scanned by smartphone users.
  • ...2 more annotations...
  • • Volkswagen – the automobile company ran a commercial campaign that received international hype in promoting their Crafter line of commercial vans. It featured a video which demonstrated orange crates being loaded into the van, which were then transported, unloaded, and stacked to create a massive QR code (which was fully functional).
  • • Budweiser – the beer company included a QR code on its beverage containers, which allowed customers to track the history of the beer they were drinking back to one of the 12 breweries located in the United States.
Michael Comins

QR codes simplify the bill payment process - QR Code Press - 0 views

www.qrcodepress.com/...8510851

qr codes mobile web mobile marketing example

shared by Michael Comins on 31 Jul 12 - No Cached
  • When the customers used the QR codes to reach the portal, they now have many options available. Those who scan the QR codes are able to pay their bills on the internet, but they can also have a look at detailed information regarding their energy use, and read about rebate programs and energy savings tips that can help them to reduce the amount they are spending on this service. House added that “It’s a kind of one-stop-shop for members.”
Michael Comins

QR code scavenger hunt helps visitors better explore Dallas - 0 views

www.qrcodepress.com/...8510946

qr codes mobile web mobile marketing example tips

shared by Michael Comins on 31 Jul 12 - No Cached
  • New program helps visitors to learn more about the city.
  • QR code use is the ideal way to share this information.
  • It allows visitors to the city to play a game where they must scan the barcodes at various different locations found throughout Dallas. When they perform a scan, they are provided with a trivia question or a task that must be completed. Each time they answer correctly or finish the required activity, they gain points. Those can be accumulated in order to earn prizes.
Michael Comins

Philadelphia Eagles make use of augmented reality - 0 views

www.qrcodepress.com/...8510840

augmented reality mobile web mobile marketing example

shared by Michael Comins on 31 Jul 12 - No Cached
  • Sports teams begin to explore the possibilities of technology
Michael Comins

Mobile search expected to be a multi-billion dollar business by 2017 - 0 views

www.qrcodepress.com/...8510814

mobile web mobile marketing data projections

shared by Michael Comins on 31 Jul 12 - No Cached
  • According to the report, mobile search is gaining momentum amongst consumers. As smart phones and other mobile devices become more widely used, consumers are beginning to use their mobile tools to conduct searchers on the Internet.
Michael Comins

Mobile commerce report shows it is increasing in popularity, while social falls - 0 views

www.qrcodepress.com/...8510827

mobile web mobile marketing data

shared by Michael Comins on 31 Jul 12 - No Cached
  • The smartphone shopping share rose from 13.3 percent in Q1, to 15.1 percent in Q2.
  • During the same time period, sales made through social media dropped to 1.9 percent, from having been 2.4 percent. The mobile marketing numbers from the Online Retail Sales Index from IBM showed that the overall positive feeling regarding social media fell to 18.6 percent from 25.1 percent.
Michael Comins

Mobile commerce may present an adapt-or-die scenario to businesses - 0 views

www.qrcodepress.com/...8510834

mobile web mobile marketing tips

shared by Michael Comins on 31 Jul 12 - No Cached
  • Firm suggests that change-resistant businesses could face obsolescence
  • Consumer friendly mobile commerce services may solidify the future of some companies
  • Tech-savvy companies may become stronger competitors in their industry
Michael Comins

» Explaining the iOS and Android mobile browser usage disparity Cloud Four Blog - 0 views

blog.cloudfour.com/s-and-android-mobile-disparity

mobile web mobile marketing data browsers android iOS

shared by Michael Comins on 03 Aug 12 - No Cached
  • iOS and Android are neck and neck when you look at web usage on cellular networks. So the question becomes not why do Android users not browse the web as much as iOS users do, but why don’t they browse the web on Wi-Fi connections?
Michael Comins

Avoiding Mobile Marketing Mistakes - Lesson 1 - Forbes - 0 views

www.forbes.com/...arketing-mistakes-bad-qr-codes

mobile web mobile marketing qr codes tips

shared by Michael Comins on 08 Aug 12 - No Cached
  • Provide a meaningful call to action.
  • Make the interaction worthwhile.
Michael Comins

Mobile Web vs. Apps: Five Reasons Web Wins | TSNN Trade Show News - 0 views

www.tsnn.com/...-vs-apps-five-reasons-web-wins

mobile web mobile marketing tips apps

shared by Michael Comins on 08 Aug 12 - No Cached
Michael Comins

QR codes are important mobile commerce and marketing time savers - 0 views

www.qrcodepress.com/...8511734

mobile web mobile marketing qr codes data

shared by Michael Comins on 22 Aug 12 - No Cached
  • Michael Comins on 22 Aug 12
     
    QR codes are important mobile commerce and marketing time savers
Michael Comins

So much for Android's 'full Web experience' | ITWeb - 0 views

www.itweb.co.za/index.php

mobile web mobile marketing flash

shared by Michael Comins on 22 Aug 12 - No Cached
  • Adobe Flash is officially no longer available for Android devices. This raises a tough question for Web developers: whether to support Flash at all, and how to migrate a Flash investment for the next-generation of Web users.
  • Web developers have responded by moving away from Flash. Since last year, Flash usage on Web sites has declined from 27% to 23%, according to W3Techs. In comparison: Microsoft's Silverlight barely moves the needle with deployment of 0.3%, just above Java's 0.2%. JavaScript is used by over 92% of sites. HTML5 is reportedly in active use on 34% of the top 100 Web sites.
  • Adobe is hoping developers and users will adopt the Adobe AIR (“Adobe Integrated Runtime”) format, which extends many of the core Flash technologies in a cross-platform framework for deploying Web applications. AIR is available for Android, iOS, BlackBerry, Windows, OSX, and Linux.
Michael Comins

Top Trends in Mobile Commerce - QR Code Press - 0 views

www.qrcodepress.com/...8511534

mobile web mobile marketing qr codes trends

shared by Michael Comins on 14 Aug 12 - No Cached
Michael Comins

QR Codes Are Falling Out Of Fashion, But Web Addresses Still Work - Business Insider - 0 views

www.businessinsider.com/eb-addresses-still-work-2012-8

mobile web mobile marketing qr codes data tips

shared by Michael Comins on 13 Aug 12 - No Cached
  • 53 percent of Americans haven’t ever used a QR code.
  • 47 percent of people using QR codes, however, is still a significant amount.
  • 71 percent of respondents said that QR codes are “pointless.” 68 percent of this particular demographic said that they’d rather just type in a company’s web address
Michael Comins

Augmented reality becoming more meaningful, study shows - 0 views

www.qrcodepress.com/...8511330

mobile web augmented reality mobile marketing data

shared by Michael Comins on 09 Aug 12 - No Cached
  • Study suggests that practical augmented reality will become more prominent in the near future
  • Wearable augmented reality systems may be more inline with the wants of consumers
Michael Comins

ScanLife Q2 2012 Trend Report Infographic - 0 views

2d-code.co.uk/scanlife-q2-2012-infographic

mobile web mobile marketing qr codes data

shared by Michael Comins on 09 Aug 12 - No Cached
  • The gender split (69% male, 31% female) and the OS split (53% Android, 43% iOS, 4% other) are slightly surprising.
Michael Comins

Mobile commerce will represent nearly a quarter of online revenue by 2017 - 0 views

www.qrcodepress.com/...8511120

mobile web mobile marketing data Market Research

shared by Michael Comins on 08 Aug 12 - No Cached
  • he latest ABI Research report has shown that mobile commerce will make up about 24.4 percent of all of the online revenue by the close of 2017.
  • Last year, the size of the mobile commerce marketplace doubled, reaching $65.6 billion.
Michael Comins

QR codes can play an important role in consumer trust - 0 views

www.qrcodepress.com/...8511228

mobile web mobile marketing qr codes tips

shared by Michael Comins on 08 Aug 12 - No Cached
  • Unfortunately, many of the consumers find that even when they do know what QR codes are and they use their mobile devices to scan them, they rapidly discover that the mobile marketers didn’t take the time to make the scan worthwhile. For example, if all the code does is direct the user to the homepage of a website, there will be a far poorer response than if scanning the code allows the smartphone owner to gain access to an exclusive discount coupon.
  • Among the main problems are that while they have become highly popular among companies, many consumers still haven’t figured out what they are. This is a slow learning process that is catching on, but that hasn’t included the majority of smartphone users quite yet.
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