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Ian Chia

Auburn School - Kindergarten Ipad Program Sees Positive Results - 0 views

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    Kindergarten Ipad Program Sees Positive Results Auburn, Maine, Research Study Initial Results Are In The initial results are in. iPads increased kindergarten literacy scores according to a new study from Auburn, Maine. Auburn School Department made world news last summer when they announced they were providing all of their incoming kindergarten students with Apple iPads. As one component of their district-wide Advantage 2014 program, Auburn educators are promoting the iPad and its apps as a dynamic literacy and math tool for students. The Advantage 2014 program seeks to bolster 3rd grade literacy and math scores by 2015, and the first phase of their research study is making them hopeful of attaining this goal. Auburn kindergarten teacher at Fairview Elementary School, Michelle Green thinks, "Being part of the Advantage 2014 iPad project is very special. It has been an eye opening opportunity to watch children use a tool of technology to learn in a way I never did as a child." Michelle's colleague at Washburn Elementary School, Jess Prue, agrees, "We are not only giving kids a new engaging way to learn, we are also preparing them for technology in the future. It is exciting!" Since Auburn is the nation's first public school system to provide iPads to each of their youngest students, the district is closely examining the program through a yearlong research study. Dr. Mike Muir, Auburn School Department's Multiple Pathways Leader, stated, "Too many innovative programs don't prioritize their own research, and even if they collect observations and stories later, they don't make the effort to do a randomized control trial, like we did. We wanted to make sure we could objectively examine the contribution of the iPads."
Dianne Rees

To App or Not? New Study Points the Way | Fast Company - 0 views

  • A new study from Adobe’s Omniture Business Unit might have the answer: Mobile users like apps when all they want is a self-contained experience, like a game. When they want the freedom to chart their own course, they prefer mobile Web experiences.
Dianne Rees

Using the iPad in Sales Training: Case Study by Lora Davis : Learning Solutions Magazine - 0 views

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    Using the iPad in corporate training settings.
Steve Yuen

Mobile App Marketplace: $17.5 Billion by 2012 - 0 views

  • According to a study commissioned by mobile application store operator GetJar, the mobile application market will reach $17.5 billion by 2012. By then, the number of mobile application downloads will have also grown to nearly 50 billion from just over 7 billion in 2009.
  • Here are a few other highlights from the report (via Paid Content and TechCrunch): The annual growth rate for mobile app downloads is 92% By 2012, off-deck, paid apps will be the biggest source of revenue In 2009, mobile operators accounted for more than 60% of apps' revenue By 2012, mobile operators will account for less than 23% of apps' revenue The app store growth (8 to 38 by 2012) is an increase of 375% Average app selling price is $1.09 in North America, $0.20 in South America and $0.10 in Asia Revenue opportunities in Europe will grow from $1.5 billion in 2009 to $8.5 billion in 2012 Revenue opportunities in North America will grow from $2.1 billion to around $6.7 billion in 2012 Apps are most popular in Asia where they account for 37% of global downloads this past year Users spent the most for apps in North America where they account for over 50% of revenue
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