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Rawal Hasan

SMS Marketing - An Insight - 0 views

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    If you see the modern-day marketing and advertising world, there is nothing which is making more waves in it than the most recent way to market a product - SMS marketing. The basic idea behind such SMS marketing platforms is that they enable you to reach out to your customers directly and to reflect
Barbara Lindsey

Social Media in Africa, Part 1 - ReadWriteWeb - 1 views

  • undergoing a connectivity revolution
  • Africa
  • Part One of this series looks at social media contributions from Africans, Part Two looks at mobile and connectivity innovations and Part Three looks at how local Governments, NGOs and nonprofits are being affected.
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  • Technology unconferences and Barcamps have sprung up all over the continent, everywhere from Kenya to Nairobi to Madagascar to Uganda and Senegal.
  • The three biggest success stories of independent social media projects taking off in Africa are Afrigator (a South African aggregator of African blogs and news), Zoopy (a YouTube/Flickr like service also out of South Africa) and Ushahidi (an SMS crisis reporting and mapping engine from Kenya). All three have drawn international attention which resulted in a major investment for Zoopy and Afrigator's acquisition (ReadWriteWeb's coverage). Meanwhile Ushahidi has successfully raised several rounds of funding after winning the Net2 Mashup Compeition prize of $25,000.
  • Afrigator defines itself as "a social media aggregator and directory built especially for African digital citizens who publish and consume content on the web."
  • Zoopy is a South African social media tool created by Jason Elk that allows users to upload videos, podcasts, and pictures and share them on the web.
  • Ushahidi relies heavily upon GoogleMaps, which it uses for mapping reports of incidents. It's built on the Zend framework for PHP and uses a number of different protocols for SMS, GPRS and mapping data.
    • Barbara Lindsey
       
      Example of mashup and use of geomapping.
  • The applications to follow are definitely the ones that leverage the mobile telephony infrastructure. An overwhelming portion of African users have no convenient access beyond cellular terminals - and that has spawned very innovative solutions based on existing and widely accessible technologies such as SMS. Examples abound such as Mpesa, Celpay, Etranzact and everyone else who is thriving in that formerly almost entirely cash-bound insecure environment. Underdeveloped banking and underdeveloped fixed telecommunications infrastructures are huge opportunities.
Barbara Lindsey

Social Media in Africa, Part 3: Democracy - ReadWriteWeb - 0 views

  • Traditionally, the greatest power that governments have held over their people has been information. The promise that connectivity brings to Africa is that people are now using that abundance of information for oversight of government and more interaction with administrations. To say that the propagation of internet and mobile connectivity in Africa has been disruptive is an understatement.
  • When the Ethiopian government instituted an SMS filtering service to censor mobile communication, the developers behind Feedelix responded swiftly. They created their product Feedlix, a java-based client that supports Amharic, Chinese and Hindi characters. The application then uses GPRS, through internet protocols, to mimic SMS and bypass the censoring filter put in place by the government.
  • Sokwanele is a civic action support group campaigning for freedom and democracy in Zimbabwe. Their website includes an 'election violence map' that provides detailed information related to localized occurrences of violence related to the election. During the most recent crisis in Zimbabwe, Sokwanele was used to get information out of the country when the government began restricting communication.
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  • The most exciting aspect for me, however, is the decreased reliance on developmental aid and foreign groups to provide these solutions. The number of African developers who are beginning to create applications that offer solutions for their own communities is increasing and that, more than anything else, will shape the future of Africa.
  • When Moroccan blogger Mohamed Erraj was jailed for disparaging the government in his online magazine, Hespress, it was through the efforts of other bloggers (like the writers at GlobalVoicesOnline) and people using applications like Twitter that his story made international news. The added pressure of having the whole world paying attention is perhaps what convinced the Moroccan government to let him free where traditionally his actions could have resulted in much harsher punishment.
  • Africa is producing some very unique and innovative technologies
Wesley Fryer

Blackboard Connect Inc. - Time-sensitive Mass Messaging and Notification Services - 0 views

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    SMS text message solutions for K12 and higher education
anonymous

Getting Started : FrontlineSMS - 0 views

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    FrontlineSMS quick start guide
Dianne Rees

GroupMe - 0 views

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    If you're using texting as part of an ID strategy, Group me allows you to text multiple people at a time. (It's not specifically designed for education, but has applications...)
Dianne Rees

Joopz - Web Texting - 0 views

shared by Dianne Rees on 06 Dec 10 - Cached
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