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Ryan Fennell

Marketing Opportunities in Social Gaming - 1 views

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    just another quick article explaining the relevance of social gaming
Adam Calandra

Why Social Media Gaming Is Big Business for Your Business - 3 views

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    Lots of pictures is this one!
Molly Mayhew

Strengths and Weaknesses of Social Media Platforms - 2 views

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    Social media is no longer a new subject. While there may still be some skeptics, social media has been embraced as an important business tool. There are dozens of platforms available and just as many reasons to utilize one or multiple platform. Each platform is unique.
Michael Hogan

Search engine marketing benefits - online marketing that works! - 1 views

  • 8 compelling reasons why you should include search engine marketing in your online marketing mix and the very real competitive advantage it can give your business.
  • the most popular method used to find websites
  • The only thing done online more often than using search engines is checking email
  • ...5 more annotations...
  • more than 320 million searches are made through search engines and directories each day
  • "search engines reach valuable, motivated, and ready customers. To capitalize on search as a marketing tool, marketers should shift acquisition email and ad dollars to search...
  • cost for online marketing campaigns using search engines is significantly lower than that for banner advertising. Not only are search engines highly effective online marketing tools – they’re also cost efficient.
  • 5 – 6 times more online purchases made from traffic delivered by search engines compared to banner advertising.
  • This gap between recognition of the benefits of search engine marketing and actually doing it is your opportunity. By exploiting it you can give your business a competitive advantage.
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    The benefits of search engine marketing & advertising... helpful for M9 Q1
Margaret Zimmer

Video Games and Social Media - 1 views

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    In 2010, video game accessory, hardware and software sales reached a staggering $18.58 billion. Despite the dismal condition of the U.S. economy and an employment rate that reached nearly 10% in 2011, American households seemed more than happy to spend considerable amounts of cash on electronic games and entertainment.
Margaret Zimmer

18 Reasons to Use Social Media - 0 views

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    Social media is not the end-all, be-all of your business. It's not the magic bullet that will allow you to take a struggling business to the height of success simply by claiming your Twitter account. But what social media can do is make you a better company by allowing you to listen, react and build faster and more efficiently than ever before.
Margaret Zimmer

How Do You Talk: Social Media 101 - 1 views

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    When people are getting into Twitter and Facebook , they usually want to know: How do you talk to people? This might sound like a beginner question, but it really isn't. Whether you are a business or an individual, this is an issue you will struggle with throughout the entirety of your social media life.
Margaret Zimmer

Beyond Google: Social Media Engines First, Other Search Engines Second - 0 views

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    Jan 24, 2007 at 12:46pm ET by Danny Sullivan I've never encouraged a "Google First" or "Google Only" mentality for search marketers to follow. This is where you focus only on Google, figuring the other major search engines don't matter. Instead, I've said that all the search engines are important traffic channels to pursue.
Julianna Wojcik

Social Media vs Traditional Marketing - 0 views

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    Social Media vs Traditional Marketing In today's business world social media is a huge buzz word, but many still do not understand how social networks such as Facebook and Twitter contribute to the bottom line of a company's sales goals. This article seeks to demystify social media marketing and how it can impact any business competing in a crowded marketplace.
Ryan Fennell

Measuring Social Media ROI & Goal Conversions with Google Analytics 5 | Unbounce - 1 views

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    First off, I want to preface this post with the fact that social media shouldn't be done only with the goal of making direct conversions. Social media is about building new relationships, generating word of mouth marketing, and strengthening brand loyalty with your customers.
Victoria Rusin

New Survey Reveals Social Gaming Phenomenon in U.S. and U.K. - 3 views

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    More than 24% of respondents said they play social games regularly. This large percentage opens up great opportunities for communicating with the marketplace.
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    very helpful for m9 question 3!
Matthew McDermott

Facebook Rolls Out "People Talking About" Metric | Social Media Today - 0 views

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    a complement to Stephen's post
Matthew McDermott

Social Gaming is Becoming a Marketing Phenomenon - 0 views

  • Gaming allows engagement and creating a sense of trust while building relationships.
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