Very interesting article about trends in technology and media consumption. Traditional media consumption has turned into on demand instant access and quick-hitting communication.
This is the new generation, quote from article: "She is part of a generation that will know nothing else but 140 characters and 16 seconds of video," Shaoolian said. "She is part of a generation that will never know what a commercial is, because she consumes everything on demand. She wants content when she wants it, and without any interruptions. And it better be bite-size, because that is really all she has time for -- and all her brain processes."
This is the new generation, quote from article:
"She is part of a generation that will know nothing else but 140 characters and 16 seconds of video," Shaoolian said. "She is part of a generation that will never know what a commercial is, because she consumes everything on demand. She wants content when she wants it, and without any interruptions. And it better be bite-size, because that is really all she has time for -- and all her brain processes."