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中国的产业升级关键不是说要走到另外一个极端，说把现在的制造业全部消灭，不可以的，因为中国有那么多的人口，这是跟全球很多国家不一样，那么多的人口必然需要劳动密集型产业，如果没有密集型产业这个国家是不可能的，这种就属于劳动密集型，关键原因是在于，这个劳动密集型产业根据价值链要往前面价值链高的一端进行转移和升级，就是说不要放弃，放弃很可惜。比如我举的一个例子，很多工厂那么多年给很多品牌做加工，其实里面已经急剧很多技术的基本研究能力，何不利用这个机会往上升级，比如由OEM企业往ODM走，本身企业价值就升了一大块，所以这是非常有价值的，既解决了我们中国现状的问题，本身又在价值链附加值提升一部分，我觉得这是一举两得的事情，所以我觉得一定不要把这个事情简单的来看。

中国企业太忽视如何建立品牌忠诚度，中国企业家太善于建立品牌知名度，就是说利用各种方法让大家知道，但是如何让大家喜欢这是一个挑战的问题，当然这个里面的挑战涉及到一种品牌架构的建立，以及如何运用工具，一直到最关键的一段，运用什么样组织人才配合进行整合营销，这个东西是需要时间、需要功底积累的，说白了关键是内部的管理价值，外在消费者看是一个产品、一个推广，其实内部看是一个内部的管理价值，这是一个关键，任何事情都是这样，先启蒙思想，就是大家要知道，第二个要引入工具，这种思想要什么工具去执行，第三个要有统一的行为和文化去执行，最后一个，要有耐心去积累，什么事情都要有耐心去积累的，罗马也不是一天造成的，需要花时间的，我觉得这四个要素是一个关键。

“打破定律，你能比你快”这句广告语深入人心，甚至成了教练孙海平训练刘翔和刘翔自我激励的口号，赛前赛后被大量媒体甚至官员引用，耐克品牌的“势能”也自然被推到一个理想高地。

广告的定义超越了单纯的民族主义思想，却不流俗于简单的国际主义，它是民族主义向国际主义的勇敢跨越，这似乎迎合了中国人民的感情，因为中国正在经历“在全世界和平崛起”。毫无疑问，刘翔广告代表了耐克在中国本土市场营销传播的突破，打破了李宁在本土的的民族情感堡垒和阿迪达斯在国际市场的夹击。

“定律1.亚洲人肌肉爆发力不够？”

They announced: "We have immediately asked relevant government departments to investigate those that started the rumour." Relevant government departments? But how enchanting to find Nike speaking like the foreign office of an independent republic, almost as if the sportswear firm has an extradition treaty with the Chinese government. It hasn't, of course, so the rather more salient question is whether Nike has any qualms about getting the famously gossamer-touched Chinese government to leave no stone unturned in the hunt for - and let's keep stressing it - an anonymous internet poster."We want to act to protect our brand reputation in the same way as any corporation would want to if people were posting or writing false accusations," the Nike spokesman Charlie Brooks told the Guardian yesterday. "This isn't about a debate on freedom of speech. It's simply helping us to identify the person who posted it."

In fact, this debate on the premier’s crying should not be a trivial matter. Its poignancy and enormous political implications have been closely related to Wen’s former mentor, Zhao Ziyang, the CCP general secretary who famously cried in Tiananmen Square, begging the protesters to leave the place that would soon become an intended killing field. If Zhao were not indecisive or did not cry in Tiananmen Square in 1989, or if he instead stood on top of a tank sympathetic to the pro-democracy forces—bravely commanding the tremendous force of the millions yearning for freedom, human rights, and for a change of the corrupt system, like Boris Yeltsin in the waning days of the Soviet Union—China may have already had a bold and visionary political leader and a brand new political reality. But in the final crucial moments that decided history, Moscow did not believe in tears, and Beijing did. A great historic opportunity was lost by Zhao for the complete lack of a strong and resolute visionary leader from within the power elite who alone could command the enormous political and military resources to change history. And now, as Zhao’s erstwhile protégé, Wen continues that legacy [7].

Vengeful bloggers? Flaming posts? PR firms help global brands navigate the country's perilous Web

- China will not guarantee it won't censor the Internet over this summer's Beijing Olympics, nor can it guarantee to stamp out piracy of Olympic-branded goods, officials said on Thursday.

"Every country limits access to some websites. Even in developed countries not every site can be accessed."