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kkholland

For Microsoft and Xbox, Focus Shifts From Game to Video - NYTimes.com - 0 views

  • Executives at Microsoft are fond of saying that its subscription gaming service, Xbox Live, should be thought of as a cable channel.
  • The company is even producing shows for users: it is in the middle of the second season of “1 vs. 100,” an interactive version of a game show that was on NBC.The content ambitions do not end there. Microsoft has held in-depth talks with the Walt Disney Company about a programming deal with ESPN, according to people close to the talks, who requested anonymity because the talks were intended to be private.
  • For a per-subscriber fee, ESPN could provide live streams of sporting events, similar to the ones available through ESPN 360,
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  • Similarly, users of the Sony PlayStation can tune into BBC shows and see Weather Channel updates, as well as stream Netflix. Last week, Netflix extended its streaming service to the Nintendo Wii.
  • console makers have a significant head start. Nearly 60 percent of American homes now have at least one console, according to the consulting firm Deloitte, up from 44 percent three years ago.
  • In November, Nielsen started to track “1 vs. 100” play and ad views. The pilot program “is the tip of the iceberg,” said Gerardo Guzman, a director for Nielsen Games; eventually, he hopes to generate TV-style ratings.Mr. Kroese said Xbox advertisers were “very interested in being able to compare the media buy on Xbox to other media buys they do.”
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    The XBox moves into cable TV turf. What does it mean for the industry?
Ryan Fuller

Microsoft, Disney In Talks To Bring ESPN To Xbox Live | paidContent - 0 views

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    Microsoft's Xbox Live internet service, which recently lost one of its trump cards when rivals Sony (NYSE: SNE) and Nintendo matched its partnership with Netflix (NSDQ: NFLX), may soon fire back with a new content deal of its own. Microsoft (NSDQ: MSFT) "has held in-depth discussions" with Walt Disney Co. (NYSE: DIS) over a deal that would let Xbox 360 owners stream some live ESPN content directly on their consoles, the NYT reports.
ethan tussey

Phillips Enjoys a Good Sports Challenge - 2010-03-29 21:33:20 | Broadcasting & Cable - 0 views

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    Description of the rebranding project for ESPN360 a complete Over the Top internet TV network of ESPN
scwalton

ESPN Mobile TV Launches on Sprint TV - MarketWatch - 0 views

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    ""Mobile has become an invaluable screen to the digital consumer," said Matt Murphy, senior vice president, Digital Video Distribution, Disney and ESPN Media Networks. "To super serve sports fans, you have to provide live coverage on the go, and we are excited to be working with Sprint to provide this offering to its customers.""
ethan tussey

MediaPost Publications espnW Focuses On Female Sports 03/30/2010 - 0 views

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    ESPN to launch a women's sports channel.
Julian Gottlieb

The NFL, FCC, CBA, Start Up Leagues, Sub-Prime Mortgages and You « blog maverick - 0 views

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    Many broadcast networks are pushing cable TV providers to pay for transmission fees for NFL games.
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