Rather a dull read - A lot of more interesting articles that use statistics really dilute them before putting them in the actual body of the text (i.e. everything in Popular Science).
Should be related to computer and hardware engineering. Helps manufactures and developers determine the popular hardware/software (in a gaming community at least) and give them heads up on what the consumer expect/like in future production.
This is a sister website of the very popular www.speedtest.net, which does many millions of internet download/upload tests every month. Aggregating that data across the world provides some pretty robust statistics on regional and national connectivity speed. You probably never knew South Dakota had the second highest average download rate in the country.
http://www.netindex.com/download/2,1/United-States/
I'm guessing that's related to their cheap power and ample space in encouraging data centers to move in.