Discover 5 Key CRM Implementation Challenges For Businesses - 0 views
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Biztech Store on 22 Jul 16More and more organizations realizing the benefits of a customer management strategy and implementing CRM systems. But successful implementation of a CRM system within an organization is easier said than done. Introduction of a CRM system requires a change in approach to customer management at the organizational level. Its not the concern of merely a department - whether marketing, sales, or IT. On top of all this, many organizations also hear scary stories of failed CRM experiments at other organization and hence, don't want to commit to a CRM strategy themselves.