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John Lemke

» Increase Your Freelance Writing Income in 5 Days : Freedom With Writing - 0 views

  • Spend a few minutes setting up an email system that you can use to contact potential clients. The ideal system will let you contact many people at once, based on a custom list that you create.
  • you need to spend the time to create a custom pitch to that matches your potential clients very closely. Once that is done, set your email system to send the email out at 8am on Tuesday
  • look for potential network possibilities. This should only take about 5 minutes of your time. You want to check Meetup.com for both freelance writing networking as well as networking opportunities within your writing specialties. Check for local community meetings such as School board and city/county council meetings. All of these are great places to meet potential clients.
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  • oday is the day for cold calling. Most people don’t particularly enjoy this aspect of marketing but it is extremely valuable. Use the list you made on Monday and call each company.
  • By now you are getting some serious responses to your quick burst activities. So today you want to focus on social media. If you don’t already have Facebook and Twitter accounts for your freelance writing business, this is the time to set them up. You should also have a LinkedIn account. If not, set one of those up as well. Then go into the settings of LinkedIn and Twitter and set them up to update whenever you post to the associated Facebook page. Properly setting up your social media pages is extremely important; you are selling yourself. Make it look good.
  • PLEASE do not use your personal Facebook page for this. You do not want clients and potential clients to see the funny faces you made during your best friends wedding reception! Use your professional Facebook page for this and close your personal page to anyone but friends. If you are thinking it doesn’t matter, look at your page as though you were the client. That should do it.
  • Ok we are at the end of the week. You have set up an email marketing blitz, found and attended networking opportunities, written a letter to your local paper, cold called potential clients and set up your social media sites (and are updating them!) The only thing left is to update your Freelance Writing Website.
John Lemke

» Writing Jobs from TextMaster.com (Full Review) : Freedom With Writing - 0 views

  • TextMaster.com is an interesting little site that is fairly new but already has a reputation for being a good way to get started as a freelance writer. They make the claim that they are writer centered and by all accounts are fair and honest.
  • To become a member of the site, you simply sign up and verify your email address. Then you can go and explore the site.
  • There are 3 categories on TextMaster that will be of immediate interest to you: Copywriter, Translator, and Proofreader. These are the 3 areas that you can apply to for work.
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  • You can choose up to 7 interest categories and then select a star rating based on your expertise in the area. Because your list of available jobs is based on this list, you might want to tweak it to get the best search results. It’s not a long list and the categories are fairly standard with one exception: There is a separate are for the sensitive topics of religion and pornography.
  • There are two methods of finding a job on this site: Look for one and wait for one to come to you.
  • there is no direct client to writer communication which almost always increases the issues with editing.
  • there is the warning that if a writer has a lot of requests for rewrites or changes their status may be downgraded and eventually suspended.
  • There are several different levels of writers on this site and they are ranked in two different manners. Your initial level after submitting your sample is going to be Bronze. This means that you have written less than 10,000 words. The more words you write, the higher your level is going to be. The levels are Bronze, Silver, Gold, Diamond, and Platinum.
  • Basic, Standard or Expert. So if you do well on your sample then you might enter the site as a Bronze Standard. That would mean that your initial pay rate is 3.9 cents per word. It sounds low but you can move up quickly. If you do well you will be rated again and if you are granted the expert level then you get a bump to $0.10 a word. You can eventually make more than $0.15 per word.
  • payment threshold of $70
John Lemke

What happens with digital rights management in the real world? | Technology | theguardi... - 0 views

  • In 1997's Bernstein v United States, another US appeals court found that code was protected expression. Bernstein was a turning point in the history of computers and the law: it concerned itself with a UC Berkeley mathematician named Daniel Bernstein who challenged the American prohibition on producing cryptographic tools that could scramble messages with such efficiency that the police could not unscramble them. The US National Security Agency (NSA) called such programs "munitions" and severely restricted their use and publication. Bernstein published his encryption programs on the internet, and successfully defended his right to do so by citing the First Amendment. When the appellate court agreed, the NSA's ability to control civilian use of strong cryptography was destroyed. Ever since, our computers have had the power to keep secrets that none may extract except with our permission – that's why the NSA and GCHQ's secret anti-security initiatives, Bullrun and Edgehill, targetted vulnerabilities in operating systems, programs, and hardware. They couldn't defeat the maths (they also tried to subvert the maths, getting the US National Institute for Standards in Technology to adopt a weak algorithm for producing random numbers).
    • John Lemke
       
      This is also why they have a hard on for developing a quantum computer.
  • An increase in the security of the companies you buy your media from means a decrease in your own security. When your computer is designed to treat you as an untrusted party, you are at serious risk: anyone who can put malicious software on your computer has only to take advantage of your computer's intentional capacity to disguise its operation from you in order to make it much harder for you to know when and how you've been compromised.
  • The DMCA's injunction against publishing weaknesses in DRM means that its vulnerabilities remain unpatched for longer than in comparable systems that are not covered by the DMCA. That means that any system with DRM will on average be more dangerous for its users than one without DRM.
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  • For example, in 2005, Sony-BMG music shipped a DRM called the "Sony Rootkit" on 51m audio CDs. When one of these CDs was inserted into a PC, it automatically and undetectably changed the operating system so that it could no longer see files or programs that started with "$SYS$." The rootkit infected millions of computers, including over 200,000 US military and government networks, before its existence became public. However, various large and respected security organisations say they knew about the Sony Rootkit months before the disclosure, but did not publish because they feared punishment under the DMCA. Meanwhile, virus-writers immediately began renaming their programs to begin with $SYS$, because these files would be invisible to virus-checkers if they landed on a computer that had been compromised by Sony.
    • John Lemke
       
      How the Sony DRM created serious security issues.  It should also be considered a violation of our civil rights.  Who the hell gave Sony permission to modify my OS!  Furthermore why didn't the OS companies sue Sony?  Likely because they are in bed together.
  • If I was a canny entrepreneur with a high appetite for risk -- and a reasonable war-chest for litigation – I would be thinking very seriously about how to build a technology that adds legal features to a DRM-enfeebled system (say, Itunes/Netflix/Amazon video), features that all my competitors are too cowardly to contemplate. The potential market for devices that do legal things that people want to do is titanic, and a judgment that went the right way on this would eliminate a serious existential threat to computer security, which, these days, is a synonym for security itself.And once anti-circumvention is a dead letter in America, it can't survive long in the rest of the world. For one thing, a product like a notional Itunes/Amazon/Netflix video unlocker would leak across national borders very easily, making non-US bans demonstrably pointless. For another, most countries that have anti-circumvention on the books got there due to pressure from the US Trade Representative; if the US drops anti-circumvention, the trading partners it armed-twisted into the same position won't be far behind.I've talked to some lawyers who are intimate with all the relevant cases and none of them told me it was a lost cause (on the other hand, none of them said it was a sure thing, either). It's a risky proposition, but something must be done. You see, contrary to what the judge in Reimerdes said in 2000, this has nothing to do with whether information is free or not – it's all about whether people are free.
  • The DMCA is a long and complex instrument, but what I'm talking about here is section 1201: the notorious "anti-circumvention" provisions. They make it illegal to circumvent an "effective means of access control" that restricts a copyrighted work. The companies that make DRM and the courts have interpreted this very broadly, enjoining people from publishing information about vulnerabilities in DRM, from publishing the secret keys hidden in the DRM, from publishing instructions for getting around the DRM – basically, anything that could conceivably give aid and comfort to someone who wanted to do something that the manufacturer or the copyright holder forbade.
  • Significantly, in 2000, a US appeals court found (in Universal City Studios, Inc v Reimerdes) that breaking DRM was illegal, even if you were trying to do something that would otherwise be legal. In other words, if your ebook has a restriction that stops you reading it on Wednesdays, you can't break that restriction, even if it would be otherwise legal to read the book on Wednesdays.
John Lemke

6 Lessons for Writing Irresistibly Magnetic Blog Post Headlines : @ProBlogger - 0 views

  • Unless you reel in your readers instantly, your well-crafted content goes largely unnoticed and going viral becomes impossible. Set aside at least 15 to 30 minutes for choosing a magnetic title after crafting your post. List three to five intriguing titles guaranteed to increase your CTR and page views. After carefully thinking through each option, select the one that inspires you like no other.  Ask your friends or followers for feedback.
  • Actionable verbs can be visualized and acted upon easily.
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    Titles and headlines really matter in today's new media order.
John Lemke

The Scientific Guide to Creating Sticky Headlines - 0 views

  • According to Social Triggers and Wired Magazine, George Lowenstien, a professor at Carnegie Mellon University developed a theory called “the information gap theory of curiosity.” Lowenstein says “curiosity is rather simple: It comes when we feel a gap ‘between what we know and what we want to know.’” (source) He goes on to say “This gap has emotional consequences: it feels like a mental itch, a mosquito bite on the brain. We seek out new knowledge because we that’s how we scratch the itch.” That’s why these headline formulas increase traffic.
  • Imagine again that you’re a blogger looking to leverage Facebook.  You begin to click on multiple posts titled “How to get more traffic using Facebook” and bunch of other variations. What happens?  All of the posts begin to run together becoming indecipherable to your brain.  Psychologists call this cognitive overload and you passively read post after post after post.  You never truly connect with the blogger or the message.
  • By adding a quantifiable benefit, you’re accomplishing two things.  First you’re laser targeting the type of reader you want to see the post.  And second, you’re giving them a realistic goal to strive for.
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  • When a person can see the finish line, they’re far more likely to start.
  • Take a look at what happens when you google “From 2,500 to 1 million fans in 2 years”.
  • Ask yourself if you can add either a quantifiable benefit or a specific time frame to your post.  Can you tell the story about how you got more readers to your blog in 30 days?  Or can you tell the story about how you helped a friend drop 15 pounds without starving herself?
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    This is a good list and also explains the "whys" of it.
John Lemke

15 Shocking Facts You Don't Know About Weed - Page 7 - 0 views

  • There is “absolutely no comparison” between the safety of marijuana and tobacco smoke, Dr. Tashkin added, noting that the latter is the top cause of preventable deaths in the United States. No one has ever overdosed on marijuana, and no major studies have found a significant increase in lung cancer risk from the drug.
John Lemke

15 Shocking Facts You Don't Know About Weed - weather.com - 0 views

  • A Swedish study of 45,450 males showed no increase in the 15-year mortality rate of pot smokers, compared to those who did not smoke, according to an editorial published in BMJ.
John Lemke

TV Everywhere users watch more TV overall - 0 views

  • According to research published by Viacom TV Everywhere users show an increase in overall TV viewing, as well as greater customer loyalty towards pay TV providers that offer TV Everywhere services.
  • Online surveys were conducted with more than 1,300 Viacom viewers ages 13-49 and more than 600 kids ages 2-12. Participants included both users of TV Everywhere and non-users.
  • The majority of users agree: TV Everywhere is additive to the TV viewing experience. Since they began using TV Everywhere apps and sites, 64% report watching more TV overall. This finding is even stronger among Millennials, with 72% watching more TV.
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  • While 19% of users say they have no problems with their TVE experiences, the top issues tend to be tech-related, including loading/buffering (24%) and crashing/freezing (23%). Content-related issues are far less common.
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