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Doris Reeves-Lipscomb

How To Increase Twitter Engagement By 324% [INFOGRAPHIC] - AllTwitter - 0 views

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    Great infographic by Shea Bennett on December 16, 2013 on how to increase Twitter success Section on what to tweet is interesting, i.e., engagement is 200% higher for tweets with image links, 21% higher when you ask a question, 86% higher when you ask readers to retweet, and 17% higher if tweets are 100 characters or less. Another assertion: Get real followers. It's better to have 100 real followers who engage than 1000 random followers who do you no good. Real followers are more likely to buy from you, will want updates on products, will offer ideas and feedback, etc.
Doris Reeves-Lipscomb

Time Goes By - What it's really like to get older - 0 views

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    This writer, Ronni Bennett, affirms what I believe in the power of the internet for creating new relationships and social networks that help you age well online and off. Blog post on March 25, 2014. "You and I are lucky that our generation has a new tool for a new kind of friendship - the internet. Although it has been awhile since I've mentioned it, I have written a lot about the importance of online and blog friends. (These are several of those stories.) I wholeheartedly believe that the web is a boon for elders and these days, about half the people I hold most dear I have met as a result of this blog."
Doris Reeves-Lipscomb

Virtual Offices: She Wrote the Book on It: Associations Now - 0 views

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    Short interview with woman--Gayle Bennett--who wrote about taking her business virtual. Looks interesting: Flex: The Virtual Office Advantage.
Doris Reeves-Lipscomb

Hire Power: Finding Employees That Match Your Needs: Associations Now - 0 views

  • According to Loftus, a job has five reward elements: compensation, benefits, work-life balance, career development and advancement, and recognition. While associations often can’t compete with the private sector on pay, they can usually meet or exceed expectations in the other four areas.
  • In 2004, Rockville, Maryland-based ASHA hired 37 people, and 16 of those people came through a Washington Post ad. A lot has changed in 10 years: “In 2014, we hired 34 people, and one person came from The Washington Post,” says McNichol.
  • staff referrals, which isn’t a new tactic but has been made much easier with the proliferation of social media.
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  • Using employees as de facto recruiters also offers an inherent endorsement of the association
  • good, old-fashioned networking.
  • uses LinkedIn profiles to find out more about a candidate, but not to the point of replacing the resume.
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    blog post by Gayle Bennett, 8.3.15 on finding and asking the right questions to hire the best people for associations
Lisa Levinson

The Emoji Have Won the Battle of Words - NYTimes.com - 0 views

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    Jessica Bennett of the NYTimes writes about how emoji are replacing words in emails. on twitter and other social media, even though it might be less time to type in the words. Although use is skyrocketing, communication by emoji is open to interpretation by the recipient. There are now sites, blogs, and a social network (Emoji.li) that uses only emoji for communication. A nonprofit devoted to emoji standardization across platforms (Unicode Consortium) has been formed. Examples: In their short life, emoji managed to find an exceptional cultural range: One Internet wit put out an emoji translation of Beyoncé's "Drunk in Love," and an emoji-only version of "Moby Dick," called "Emoji Dick," was recently accepted into the Library of Congress. Legal experts have even discussed whether an emoji death threat [gun and face] could be admissible in court. "I'm not sure you can really speak of it as a full-fledged language yet," said Ben Zimmer, a linguist, "but it does seem to have fascinating combinatorial possibilities. Any sort of symbolic system, when it's used for communication, is going to develop dialects."
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    I am certainly out of the loop on this one! A whole new language is developing - back to cave drawings but in a digital format?
Doris Reeves-Lipscomb

"With every action a character takes, it has an echo" - Mary Review - 0 views

  • Junot Díaz’s Drown and Edwidge Danticat’s Krik? Krak!—both of those collections, from the late ’90s—and James Baldwin’s “Sonny’s Blues,” which I still think is one of the most perfect short stories ever written.
  • Zora Neale Hurston and Mules and Men. In that book, she writes, “Mouths don’t empty themselves unless the ears are sympathetic and knowing.”
  • And this tends to turn into the idea that writers of color are in some sort of “identity corner,” whereas white writers just get to write about life. I will never forget one night in workshop when the professor asked our brilliant mutual friend Brit Bennett to explain what her story had to say about the black experience. Like her story had to be some after-school special, either harrowing or uplifting, just because her characters were black.
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  • In general, there’s a hesitancy to use “black” as a descriptor, which either points to a widespread anxiety about race or a subconscious belief that the descriptor “black” is pejorative. Or, maybe a third option—which is that you can’t say “black” at the beginning without the average white person tuning out immediately. I hope that’s not true; it might be.
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    Interview with Angela Flournoy where she recommends three short stories as the best she has ever read by Junot Diaz (Drown), Edwidge Danticant (Krik? Krak!) and James Baldwin's (Sonny's Blues).
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