there is little doubt the company is now entrenched in serious competition with Facebook for the much grander social networking crown.

bringing native photo and video sharing to its service on June 1, Twitter's biggest product win to-date came on Tuesday, when Apple announced that iOS 5 would include deep Twitter integration.

5 Reasons Why I Use Diigo For Social Bookmarking

A lot of you ask me what I read online and off, so I’ve started my own Social Business Strategies Group on Diigo to make answers to those questions much easier to find.  I read and share a lot.  It’s a duty that comes with the job description of a corporate communications consultant who helps organizations make sense of social media tools.

Sometimes it is easier to see concepts visually to get a basic understanding and then do further research on the topics that are most relevant to your business. In today's post we collected some great visualizations of social media concepts including monitoring and content distribution. 

This is an interesting proforma from Sloan Consortium

the appropriate use of the right Web 2.0 tool can ensure better access, strengthen interactions, increase learning, and improve satisfaction (all in a generally cost-effective manner!).  However, once you've chosen a particular class of Web 2.0 technology (i.e. content creation tools, communication tools, social networking tools...) making a selection from among several seemingly similar Web 2.0 tools in that class can often be challenging and time-consuming.  That's why a checklist is useful.

Criteria 1: Access

Businesses are using social media to educate consumers, create brand awareness, connect with like-minded others, be more transparent, and yes, even be social. This new way of communicating with prospects and customers has shifted the way companies think of marketing, opening new doors and options of reaching more people.