the heaviest buyers of e-books are now buying more, not fewer, printed books
Rough Type: Nicholas Carr's Blog: E-textbooks flunk an early test - 0 views
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Will Gutenberg laugh last? | ROUGH TYPE - 2 views
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Not once in that half century has anyone successfully invented anything that feels like the digital version of a book. Books online, whether in a Kindle or Google Books, are always (cue McLuhan) the old medium populating the new.
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The mainstay of book publishing is the extended narrative, either fictional or factual and almost always shaped by a single authorial consciousness and expressed in a single authorial voice. It is, in other words, a work of art.
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If this is right, then the twilight of the printed book will proceed on a schedule disconnected to the growth or stagnation of e-books — what the internet portends is not the end of the paper container of the book, but rather the way paper organized our assumptions about writing altogether.
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the book, a creation of human beings, turned out not only to be a terrific container for distributing speech and then writing; it also, through an intertwined, mutually reinforcing, and unique combination of the mode of reading it encouraged (deep, attentive, immersive) and the modes of expression it inspired (deep, thoughtful, eloquent, emotionally resonant, experimental), actually heightened the potential of human expression, experience, and life.
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Already the presses have stopped for phone books and encyclopedias, are stopping for textbooks and newspapers, and will increasingly stop for books of all kinds. And I think as that happens, the experience of reading books will be displaced by other experiences.
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I don’t believe in ‘narrative obsolescence’ — on the contrary, I think that stories, unlike books, are a fundamental unit of human thought, which is to say that in most cultures we know of, there were no books, but there were stories.
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forms of aesthetic expression co-evolve with their modes of production, and often don’t survive large-scale reconfiguration of those modes.
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I have several reasons for thinking that the current round of destruction is clearing the decks for something better, but the main one is that historically, media that increase the amount of arguing people do has been a long-term positive for society, even at the cost of short-term destruction of familiar patterns, and the disorientation of the people comfortable with those patterns. I think we’ll get extended narrative online — I just doubt the format of most of those narratives will look enough like a book to merit the name.
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Where nihilism enters the picture is when you say, sneeringly, that although “half a millenium of rehearsed reverence have taught us to regard [the book] as a semantic unit, [it] may in fact be a production unit: the book is what you get when writers have access to printing presses, just as the album is what you get when musicians have access to LP-pressing machines.” People’s love of books in general and serious novels and poetry in particular is not just a numb act of “rehearsed reverence” (a phrase that is incredibly insulting and demeaning) to an accidental production unit.
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Rough Type: Nicholas Carr's Blog: Killing Mnemosyne - 1 views
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Isidore, the bishop of Seville, remarked how reading “the sayings” of thinkers in books “render[ed] their escape from memory less easy.”
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Shakespeare has Hamlet call his memory “the book and volume of my brain.”
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Books provide a supplement to memory, but they also, as Eco puts it, “challenge and improve memory; they do not narcotize it.”
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Erasmus, in his 1512 textbook De Copia, stressed the connection between memory and reading. He urged students to annotate their books
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He also suggested that every student and teacher keep a notebook, organized by subject, “so that whenever he lights on anything worth noting down, he may write it in the appropriate section.”
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kinds of flowers
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Far from being a mechanical, mindless process, Erasmus’s brand of memorization engaged the mind fully
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“We should imitate bees,” Seneca wrote, “and we should keep in separate compartments whatever we have collected from our diverse reading, for things conserved separately keep better. Then, diligently applying all the resources of our native talent, we should mingle all the various nectars we have tasted, and then turn them into a single sweet substance, in such a way that, even if it is apparent where it originated, it appears quite different from what it was in its original state.”
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“a gentleman’s commonplace book” served “both as a vehicle for and a chronicle of his intellectual development.”
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The arrival of the limitless and easily searchable data banks of the Internet brought a further shift, not just in the way we view memorization but in the way we view memory itself.
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“I had thought that the magic of the information age was that it allowed us to know more,” he writes, “but then I realized the magic of the information age is that it allows us to know less. It provides us with external cognitive servants—silicon memory systems, collaborative online filters, consumer preference algorithms and networked knowledge. We can burden these servants and liberate ourselves.”
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“Why memorize the content of a single book when you could be using your brain to hold a quick guide to an entire library? Rather than memorize information, we now store it digitally and just remember what we stored.”
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Don Tapscott, the technology writer, puts it more bluntly. Now that we can look up anything “with a click on Google,” he says, “memorizing long passages or historical facts” is obsolete.
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When, in an 1892 lecture before a group of teachers, William James declared that “the art of remembering is the art of thinking,” he was stating the obvious.