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stlwdwl1

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Les plans prévoyant l'ouverture d'un dialogue politique entre communautés et de pourparlers avec les insurgés se heurtent désormais dans chaque camp à une intransigeance renforcée. Si les dirigeant...

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descendants1 descendants1

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Dawn, la sonde spatiale de la NASA, a diffusé des images d'une pyramide culminant à environ 4 kilomètres de la surface du sol de Cérès. Un mystère de plus pour cette planète naine qui, il y a encor...

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started by descendants1 descendants1 on 21 Jul 15 no follow-up yet
descendants1 descendants1

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Dawn, la sonde spatiale de la NASA, a diffusé des images d'une pyramide culminant à environ 4 kilomètres de la surface du sol de Cérès. Un mystère de plus pour cette planète naine qui, il y a encor...

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started by descendants1 descendants1 on 21 Jul 15 no follow-up yet
michol lasti

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Adam Bohannon

InternetNews Realtime IT News - Google Display Ads in Your Pocket - 0 views

  • Google has already been selling mobile text ads through its cost-per-click AdSense program, which it is now expanding to offer contextually targeted graphical banners, formatted to fit within the constraints of the mobile browser.
  • Nevertheless, Apple's (NASDAQ: AAPL) iPhone has shown that with a decent screen size and intuitive navigation, U.S. consumers will use their phones for activities other than talk and text messaging. Google is hoping that efforts such as its own Android initiative will lead to a new generation of handheld devices that help the mobile Web live up to its promise.
  • JupiterResearch analyst Neal Strother concurs with Google's claim that mobile display ads have a higher clickthrough rate than Web display ads. A clickthrough rate of 5 percent to 6 percent for mobile ads is common, Strother said, whereas a 3 percent clickthough rate for online display ads is very high.
  • ...5 more annotations...
  • Part of that success for mobile ads could relate to the novelty of the format, Strother suggested. As people grow more accustomed to seeing ads on mobile Web pages, clickthroughs will decline, the argument goes.
  • Over the past year, Jupiter estimates that fewer than one-fifth of all companies created any type of mobile advertising. The firm projects that in the next year, 34 percent will be advertising on mobile devices, but of those, more will engage in some kind of texting campaign than search or display advertising.
  • While "some of the bigger brands have made some serious commitments to mobile," Strather said that the tendency among advertisers is to make mobile a microcosm of an aggregate digital budget, or to treat mobile advertising as an experimental expense. "Very few companies on the advertising side have made mobile a standalone item on a line-item budget," Strother told InternetNews.com.
  • The company is trying to keep file sizes small, so that the ads do not unduly slow the load times of mobile Web pages, Agarwal said. Slow speeds have been a common complaint about the experience of browsing the Web on a mobile device.
  • Google also said it will only show one display ad per page.
Mike Wesch

Digital Web Magazine - The Rise of Flash Video, Part 1 - 0 views

  • The next iteration of Flash, Flash Professional MX 2004, solved those issues. Instead of embedding video into the Flash timeline, developers and designers could stream video from a web server.
  • the FLV format became an output format for all of the major video editing applications, including QuickTime.
  • In 2004 Flash Video was still a bit of a novelty
ma rody candera

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stlwdwl1

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Si l'on crée un smic cadre, alors j'exige que les patrons aient le droit au chômage. Car ils le paient mais ils n'y ont pas droit. Tout est donc à mettre à plat. Il faut payer la valeur de l'homme ...

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started by masquebf3 on 09 Aug 14 no follow-up yet
descendants1 descendants1

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Cette nouvelle explosion de violence intervient alors que le ministre britannique des Affaires étrangères, Jack Straw, effectuait une visite surprise à Bagdad. Le secrétaire au Foreign Office a app...

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started by descendants1 descendants1 on 03 Sep 14 no follow-up yet
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