If Twitter succeeds in attracting a mass audience, there will be “all sorts of revenue opportunities”, claims Mr Chaffee. But for now, with plenty of cash in the bank, it can afford to build its audience for “years” before worrying about how to make money, he says.This “build it and they will come” approach has produced many of the biggest names on the internet. It was the strategy behind household names such as YouTube and Skype as well as Google itself. Twitter still has a long way to go to join that club but, among the many consumer internet services that are struggling for attention, it has a better chance than most.
Miguel Membrado on 01 Feb 09About what the business models of internet companies should be. I agree with this, new technologies and organizations should be applied to startups themselves, reducing drastically employees, charges and costs. Then the margin and the leverage with revenues will increase. They are the best business models, and every startup manager should be aware of it. Essential. of course, this must be projected to traditional companies also, this is what we can do using enterprise 2.0 technologies and organisations.