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Programmatic Beyond Advertising: A Not-So-Distant Future | CMF Trends - 0 views

trends.cmf-fmc.ca/...ontent-a-not-so-distant-future advertising future trends perceptivemedia perceptive real-time bidding media social media
shared by Ian Forrester on 16 Oct 15 - No Cached
  • Ian Forrester on 16 Oct 15
     
    Could "programmatic" technology used in online advertising also be used to automate and personalize the distribution of cultural and editorial content?
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