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Daniel Benoni

Neil Patel's Guide To Closing BIG Deals - 0 views

www.quicksprout.com/...tel-guide-to-closing-big-deals

Sales closing deals guide

shared by Daniel Benoni on 07 Jul 11 - No Cached
  • Daniel Benoni on 07 Jul 11
     
    sales
Daniel Benoni

The 5 Minute Guide To Cheap Startup Advertising - 0 views

onstartups.com/...Cheap-Startup-Advertising.aspx

ADVERTISING Documentation Marketing

shared by Daniel Benoni on 29 Mar 11 - No Cached
  • trategy #1: Try to Get Permission
  • Strategy #2: Use Advertising to Test
  • Use advertising as a testing tool rather than a long-term stream of customers.
  • ...12 more annotations...
  • use it for what it's best at: the ability to generate a slew of visitors very quickly, and to be turned off just as quickly.
  • With properly tracked conversions and an ad on Facebook
  • deal market for your applicati
  • another example, with AdWords you can learn in a hurry which keywords convert for you, and which don't
  • Option #1: Niche Advertising
  • Option #2: Google AdWords
  • Option #3: Facebook
  • 10-15 cent clicks under the right circumstances.
  • The key to low cost Facebook clicks is having a high click through rate (CTR). The key to a high CTR is a combination of a powerful image, an engaging headline, and laser-focused targeting.
  • Target your demographic information so tightly that you can write a headline that addresses them specifically.
  • Start the ads with a modest budget of, say, $5-10 per ad per day
  • But since you've chosen a small group of people, they will start to tune out the ad rather quickly. At this point your CTR will drop and your cost will climb. Pause the ad, and start over with new cities, new images or new headlines.
Daniel Benoni

CharityVillage® Research: Say "Thanks," keep in touch, and deliver on your pr... - 0 views

www.charityvillage.com/...rspon12.html

CSR corporate social responsibility charities

shared by Daniel Benoni on 23 Apr 11 - No Cached
  • Bell Canada, for example, receives 9,200 requests for either philanthropic or sponsorship support each year
  • ell faces a major challenge in dealing with these applications, and making the difficult decisions concerning which to support and which to turn down, while striving to get good value for its sponsorship investments. Overall, she points out, the objective is "to connect to the things that matter"
  • Bell does not sponsor individual athletes, individuals who simply have an idea or cause they wish to promote, or business launches. If applicable, Foster points out,
  • ...5 more annotations...
  • The applicant must be financially sound, and Bell will be strongly impressed by organizations with low administrative costs which can offer a partnership that will fit its corporate vision and strengthen its position in the niches it wants to occupy.
  • crucial for Bell to have telecommunications exclusivity in the project
  • s it a unique made-in-Canada concept?
  • Is it likely to attract positive public attention?", "Is the applicant a Bell Canada customer or potential customer?", "Does this proposal present an opportunity for a commercial return for Bell?", and "Will there be a role for Bell employees to play?" No organization, Foster points out, will ever meet all of the criteria, "... but the more 'Yes's, the better your chances."
  • Offer proposals that make commercial sense to Bell Canada
  • Daniel Benoni on 23 Apr 11
     
    Charity Sponsorship.. from the company point of view. Good to read before we go meet a company for a feedback!
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