Group items tagged

The Digital Publishing Platform being developed by Adobe allows publishers and advertisers to create immersive onscreen experiences that combine the visual impact of print design, the immediacy of touch interaction, and the engagement of interactive elements such as video, audio, animated infographics, 360° views, and more. Because this platform builds on the foundation of Creative Suite 5, it lets magazine design, editorial, and production teams use familiar tools and skills to efficiently create versions for print and a wide range of screens. Integrated analytics will enable publishers to plan editorial content and provide advertisers with accurate, detailed insight into how readers are interacting with stories and ads.

this is also a recommendation engine, but instead for music it deals with applications.

The devices seem to be spurring deeper interest in wine and empowering bolder, more confident selections, they say, potentially revolutionizing the psychology of dining’s most intimidating passage.

Interactive wine lists began appearing at a smattering of restaurants as early as 2001, and leading wine analysts have for several years offered recommendations via smartphone applications. But Apple’s introduction in April of the iPad, which approximates a conventional wine list in size, shape and weight, has substantially accelerated the trend.

“It stuns me, but they seem to trust the device more than they trust me, and these are people I’ve waited on for 10 years.”

If Apple cut the price of each TV episode in half — to 99 cents, from $1.99 — would sales on iTunes increase enough to offset the price drop?

Separately, Apple has proposed to some networks that the store sell a subscription package of popular TV shows. At a price some reports have set at $30 a month, the subscription service would be a direct threat to entrenched cable and satellite providers.

Pricing is coming up now in part because Apple is keen — some TV executives privately say desperate — to line up content for the iPad, the tablet computer to be available in March.

But the more book publishers, more magazine publishers, more newspapers, the more video game creators, and textbook companies Apple can pull on board, the more attractive the iPad will become as a one-stop shop for media.

With the release of the iPad, companies with dedicate Apps Powered by PixelMags will be able to offer full-sized, digital versions of their publications, complete with interactive components like video and streaming media, at a fraction of the cost of the hard copy paper versions of their magazines and newspapers. The Apps will be compatible with the iPad, iPhone and iPod Touch.

The iPad could give rise to a new creative self-publishing crowd that could, in turn, become competition for the established publishing industry.

A funny thing happened once the actual SDK was released to the broader development community: small houses and individual programmers delivered the first round of best selling games before the big companies got their products to market.

I suspect the first group to really embrace this will be educators who have created course material that includes audio and video, along with standard text. Authors of how-to books may also embrace video to enhance the learning process. Better yet, authors can take advantage of Apple's distribution power by making each book an app that can be sold through the iBookstore. By doing this, authors bypass publishers altogether.

Minutes after Apple unveiled its widely anticipated iPad on Jan. 27, ACU's student-run Optimist declared it would be the first collegiate newspaper to publish on the new device.

The Optimist app now appears in the Apple store and is downloadable on the first wave of the devices.

"The students were doing the coding, the students were doing the planning, students were doing the design," said Dr. Kenneth Pybus, assistant professor of journalism and mass communication and faculty adviser for The Optimist. "It might have gone smoother it if were top-down, but smooth is not what we're going for – education is what we're going for, and education isn't always smooth."

these companies are feeling the pressure to respond to the iPad, which went on sale April 3. But their decisions to develop the hybrid products also demonstrate their desire to expand their core businesses, and to experiment with varying kinds of business models and technologies.

Google is going one step further, exploring the idea of building its own slate, an e-reader that would function like a computer.

News Corp.'s forthcoming tablet-focused news publication, The Daily,

will be formally announced on January 19th.