Exclusive: 'Catching Fire' Victory Tour poster immortalizes Jennifer Lawrence and Josh ... - 1 views
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Amy DePaola on 25 Feb 13My first semester thesis in Jane's theory class was focused on Transmedia storytelling and how The Hunger Games was poised to be a successful transmedia campaign. Often mistaken for marketing ploys (which yes, some are) I predicted that this was going to happen. Needless to say Jane didn't really agree and gave me a B - however, here we are moving forward in the Hunger Game's series and oh - what's this? Immortalizing the characters and making the Hunger Games' actually come to life. I know we aren't up to Transmedia yet but I wanted to share this because transmedia storytelling is a huge topic and one that I will continuously aim to explore here at Emerson.