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Ed Webb

Dark Social: We Have the Whole History of the Web Wrong - Alexis C. Madrigal - The Atla... - 0 views

  • this vast trove of social traffic is essentially invisible to most analytics programs. I call it DARK SOCIAL. It shows up variously in programs as "direct" or "typed/bookmarked" traffic, which implies to many site owners that you actually have a bookmark or typed in www.theatlantic.com into your browser. But that's not actually what's happening a lot of the time. Most of the time, someone Gchatted someone a link, or it came in on a big email distribution list, or your dad sent it to you
  • the idea that "social networks" and "social media" sites created a social web is pervasive. Everyone behaves as if the traffic your stories receive from the social networks (Facebook, Reddit, Twitter, StumbleUpon) is the same as all of your social traffic
  • if you think optimizing your Facebook page and Tweets is "optimizing for social," you're only halfway (or maybe 30 percent) correct. The only real way to optimize for social spread is in the nature of the content itself. There's no way to game email or people's instant messages. There's no power users you can contact. There's no algorithms to understand. This is pure social, uncut
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  • Almost 69 percent of social referrals were dark! Facebook came in second at 20 percent. Twitter was down at 6 percent
  • direct socia
  • the social sites that arrived in the 2000s did not create the social web, but they did structure it. This is really, really significant. In large part, they made sharing on the Internet an act of publishing (!), with all the attendant changes that come with that switch. Publishing social interactions makes them more visible, searchable, and adds a lot of metadata to your simple link or photo post. There are some great things about this, but social networks also give a novel, permanent identity to your online persona. Your taste can be monetized, by you or (much more likely) the service itself
  • the tradeoffs we make on social networks is not the one that we're told we're making. We're not giving our personal data in exchange for the ability to share links with friends. Massive numbers of people -- a larger set than exists on any social network -- already do that outside the social networks. Rather, we're exchanging our personal data in exchange for the ability to publish and archive a record of our sharing. That may be a transaction you want to make, but it might not be the one you've been told you made. 
  • "Only about four percent of total traffic is on mobile at all, so, at least as a percentage of total referrals, app referrals must be a tiny percentage,"
  • only 0.3 percent of total traffic has the Facebook mobile site as a referrer and less than 0.1 percent has the Facebook mobile app
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    Heh. Social is really social, not 'social' - who knew?
Ed Webb

Op-Ed Contributor - Lost in the Cloud - NYTimes.com - 0 views

  • the most difficult challenge — both to grasp and to solve — of the cloud is its effect on our freedom to innovate.
  • Apple can decide who gets to write code for your phone and which of those offerings will be allowed to run. The company has used this power in ways that Bill Gates never dreamed of when he was the king of Windows: Apple is reported to have censored e-book apps that contain controversial content, eliminated games with political overtones, and blocked uses for the phone that compete with the company’s products. The market is churning through these issues. Amazon is offering a generic cloud-computing infrastructure so anyone can set up new software on a new Web site without gatekeeping by the likes of Facebook. Google’s Android platform is being used in a new generation of mobile phones with fewer restrictions on outside code. But the dynamics here are complicated. When we vest our activities and identities in one place in the cloud, it takes a lot of dissatisfaction for us to move. And many software developers who once would have been writing whatever they wanted for PCs are simply developing less adventurous, less subversive, less game-changing code under the watchful eyes of Facebook and Apple.
Ed Webb

Elgan: Why goofing off boosts productivity - 0 views

  • The human mind is a curiosity engine.
    • Ed Webb
       
      Very quotable
Ed Webb

Bryan Alexander at the 2009 Baylor Educational Technology Showcase « Gardner ... - 0 views

  • Web 2.0. Social Networking. Gaming. Mobile Computing. Above all: teaching and learning.
  •  
    Color me envious
Ed Webb

Social Media is Killing the LMS Star - A Bootleg of Bryan Alexander's Lost Presentation... - 0 views

  • Note that this isn’t just a technological alternate history. It also describes a different set of social and cultural practices.
  • CMSes lumber along like radio, still playing into the air as they continue to gradually shift ever farther away on the margins. In comparison, Web 2.0 is like movies and tv combined, plus printed books and magazines. That’s where the sheer scale, creative ferment, and wife-ranging influence reside. This is the necessary background for discussing how to integrate learning and the digital world.
  • These virtual classes are like musical practice rooms, small chambers where one may try out the instrument in silent isolation. It is not connectivism but disconnectivism.
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  • CMSes shift from being merely retrograde to being actively regressive if we consider the broader, subtler changes in the digital teaching landscape. Web 2.0 has rapidly grown an enormous amount of content through what Yochai Benkler calls “peer-based commons production.” One effect of this has been to grow a large area for informal learning, which students (and staff) access without our benign interference. Students (and staff) also contribute to this peering world; more on this later. For now, we can observe that as teachers we grapple with this mechanism of change through many means, but the CMS in its silo’d isolation is not a useful tool.
  • those curious about teaching with social media have easy access to a growing, accessible community of experienced staff by means of those very media. A meta-community of Web 2.0 academic practitioners is now too vast to catalogue. Academics in every discipline blog about their work. Wikis record their efforts and thoughts, as do podcasts. The reverse is true of the CMS, the very architecture of which forbids such peer-to-peer information sharing. For example, the Resource Center for Cyberculture Studies (RCCS) has for many years maintained a descriptive listing of courses about digital culture across the disciplines. During the 1990s that number grew with each semester. But after the explosive growth of CMSes that number dwindled. Not the number of classes taught, but the number of classes which could even be described. According to the RCCS’ founder, David Silver (University of San Francisco), this is due to the isolation of class content in CMS containers.
  • unless we consider the CMS environment to be a sort of corporate intranet simulation, the CMS set of community skills is unusual, rarely applicable to post-graduation examples. In other words, while a CMS might help privacy concerns, it is at best a partial, not sufficient solution, and can even be inappropriate for already online students.
  • That experiential, teachable moment of selecting one’s copyright stance is eliminated by the CMS.
  • Another argument in favor of CMSes over Web 2.0 concerns the latter’s open nature. It is too open, goes the thought, constituting a “Wild West” experience of unfettered information flow and unpleasant forms of access. Campuses should run CMSes to create shielded environments, iPhone-style walled gardens that protect the learning process from the Lovecraftian chaos without.
  • social sifting, information literacy, using the wisdom of crowds, and others. Such strategies are widely discussed, easily accessed, and continually revised and honed.
  • at present, radio CMS is the Clear Channel of online learning.
  • For now, the CMS landsape is a multi-institutional dark Web, an invisible, unsearchable, un-mash-up-able archipelago of hidden learning content.
  • Can the practice of using a CMS prepare either teacher or student to think critically about this new shape for information literacy? Moreover, can we use the traditional CMS to share thoughts and practices about this topic?
  • The internet of things refers to a vastly more challenging concept, the association of digital information with the physical world. It covers such diverse instances as RFID chips attached to books or shipping pallets, connecting a product’s scanned UPC code to a Web-based database, assigning unique digital identifiers to physical locations, and the broader enterprise of augmented reality. It includes problems as varied as building search that covers both the World Wide Web and one’s mobile device, revising copyright to include digital content associated with private locations, and trying to salvage what’s left of privacy. How does this connect with our topic? Consider a recent article by Tim O’Reilly and John Battle, where they argue that the internet of things is actually growing knowledge about itself. The combination of people, networks, and objects is building descriptions about objects, largely in folksonomic form. That is, people are tagging the world, and sharing those tags. It’s worth quoting a passage in full: “It’s also possible to give structure to what appears to be unstructured data by teaching an application how to recognize the connection between the two. For example, You R Here, an iPhone app, neatly combines these two approaches. You use your iPhone camera to take a photo of a map that contains details not found on generic mapping applications such as Google maps – say a trailhead map in a park, or another hiking map. Use the phone’s GPS to set your current location on the map. Walk a distance away, and set a second point. Now your iPhone can track your position on that custom map image as easily as it can on Google maps.” (http://www.web2summit.com/web2009/public/schedule/detail/10194) What world is better placed to connect academia productively with such projects, the open social Web or the CMS?
  • imagine the CMS function of every class much like class email, a necessary feature, but not by any means the broadest technological element. Similarly the e-reserves function is of immense practical value. There may be no better way to share copyrighted academic materials with a class, at this point. These logistical functions could well play on.
Ed Webb

The Greatest and Most Flawed Experiment Ever in Online Learning - CogDogBlog - 1 views

  • I don’t think we should at all be talking about “putting courses online.” What we are really faced with is coming up with some quick alternative modes for students to complete course work without showing up on campus. This does not call for apps and vendor solutions, but what the best teachers always do- improvise, change up on the fly when things change.
  • my suggestion an strategy would be… do as little as possible online. Use online for communicating, caring, attending to people’s needs, but not really for being the “course”. Flip that stuff outside.
  • This is why I cringe when what I seem to hear is “Zoom! Zoom! Can we have 30 students in zoom?” Everything you try to do online is going to call on for jumping unfair levels of barriers- access, technology, experience. I’d say recast your activities in ways students can do as much without going online- reading, writing, thinking, practicing, doing stuff away from the screen.
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  • The most important things to me are quickly establishing, and having backup modes, for students to be in touch with you, and you with them. As individuals. It might be direct messaging, email, texting. It could be but need not be something Slack-like. I’d really go simplest (email)
  • Get going with web annotation tools
  • We need not have just talking sessions for use of video. Think about drop in hours with Whereby (the new appear.in) – it lacks a need for logins and downloads, and works on mobile.
  • This experiment is going to.. well I bet, go bad in a lot of ways. I don’t know what we can expect of un-experienced teachers and unprepared students, who on top of all the concerns they carry and we rarely see, now have to ponder where they might live and sustain income to live on. It will be interesting… but it need not be awful nor a disaster, if we go about as sharing in the situation.
Ed Webb

Videoconferencing Alternatives: How Low-Bandwidth Teaching Will Save Us All | IDDblog: ... - 0 views

  • The Green Zone: Underappreciated Workhorses Starting with the green zone in the lower left, we have readings with text and images. These types of assignments may not seem exciting, but sharing readings with students in a consistent and organized way provides your online course with a very practical, solid foundation. Email and discussion boards also belong in this quadrant.  Online instructors have been using these three tools—file sharing (for readings and such), email, and discussion boards—for decades. And while that might make them sound boring, you can create some fantastic instructional experiences with just these three tools. 
  • The Blue Zone: Practical Immediacy Moving over to the lower right, we have low-bandwidth tools that can add immediacy to student interactions. If you’ve used Microsoft Office 365 or Google Drive, you’re probably already familiar with some of the features and benefits of collaborative document editors. These tools allow multiple people to edit and comment on the same document, spreadsheet, or presentation slides. Depending on how you structure your assignments, students could collaborate over an extended period of time, or they could go online at the exact same time and write and edit each other’s work simultaneously.  When it comes to group chat/messaging, there are lots of free apps that can be useful in an educational setting. Slack and GroupMe are two popular examples. These mobile-friendly apps allow students to post text-based messages and images without requiring anyone in the group (including you!) to share their phone numbers. These tools allow students to communicate quickly and easily without scheduling an entire day around a formal video conference.
  • Screencasting adds a human element to online courses because your voice creates a sense of presence that plain text can’t. 
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  • Students are more likely to watch a series of shorter videos than a single, longer video, which is why I recommend instructors try to divide long screencasts into five-to-ten minute segments (whenever possible)
  • asynchronous discussion with audio and video. If you’re not familiar with this concept, I’m referring to discussion tools that allow students to respond with audio and video instead of just text. One tool that’s been a leader for a long time in this multimedia discussion space is VoiceThread. While VoiceThread’s defining feature is its user-friendly approach to audio-based commenting, it can also be used to create narrated presentations with PowerPoints slides, images, and video. If you find yourself overwhelmed by the interface of a traditional screencasting tool, VoiceThread is worth exploring as a simpler way of recording online lectures and fostering discussions that go beyond plain text
  • tools that require both high bandwidth and high immediacy, and the best examples of this are videoconferencing tools like Zoom or Skype.  Videoconferencing is a great way to engage with students when they truly need to see and hear each other in real time. It can also be useful for online office hours, since it’s easier to feel connected and avoid misunderstandings when you have the benefit of tone of voice, facial expressions, and body language.  Unfortunately, videoconferencing is one of the most inflexible and bandwidth-intensive activities we can ask our students to do. Before you rely on it too heavily, look at the other quadrants and ask yourself if there’s any other way to accomplish your learning objectives without it. 
  • None of this is to say that videoconferencing is inherently bad or that it has no place in an online course. It’s simply a reminder that seemingly small (and sometimes unconscious) choices about the technologies we use can have a big impact on how inclusive and effective our teaching is.
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