With such a flawed practice in place, you won’t be able to efficiently maintain records of your hotel business. You will be forced to sift through numerous files and pages to locate a single piece of information. It would not help you understand how your business fared over Christmas season last year, making it impossible to take measures to do better this season. Yes, we are talking about ‘Data’ here. Today, no hotel business can survive without having timely access to guest data and operational data.