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YUE LI (3325307)

VingCard Elsafe - Worldwide Provider of Hotel Security Technology - 1 views

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    This article is an introduction of the VingCard Elsafe that is the worldwide provider of hotel security. There are more than 39,000 properties worldwide and excess of 6.5 million hotel rooms being secured by VingCard Elsafe. VingCard Elsafe includes four main kinds of products. They are electronic locking systems, hotel safe series, energy management system, and software-based integrated room control dashboard. The e-locking system includes traditional magnetic-stripe, smartcard systems and the latest radio frequency technology (RFID) contact-less electronic locks compatible, near field communication (NFC), and the most reliable and widely spread wireless RF-online solutions. The hotel safe series provide the only UL-listed hotel safe series on the market today in keypad and RFID/RF-online models and it can also be offered with an internal power outlet. The energy management system provides an intelligent solution to reduce energy cost, while ensuring guest comfort and contributes to enhance green initiatives. The software-based integrated room control dashboard has interactive and user-friendly dashboard that for the first time integrates electronic systems and status to allow hotel properties in managing subsystems remotely over the hotel LAN or web-based connection. According to the introduction, VingCard Elsafe would be very practical to provide local sales, service and support the security management in hospitality industry even it may cost a lot on installation and maintenance.
cmogu001

DevOps and right-speed IT | Deloitte University Press - 0 views

  • Dupress
  • Forward-thinking CIOs are embracing delivery models that distribute agile experience more evenly across teams, seeking to optimize enterprise IT at a speed that’s right for the entire IT organization.
  • Leading organizations are building on the simple two-speed IT mindset and recognizing they must be able to support a continuum of speeds in order to dial in the right approach for a specific initiative, with the underlying disciplines, capabilities, platforms, and talents to appropriately support the actual breadth of business needs.
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  • Right-speed IT must address three broad categories: procedural, architectural, and organizational. Let’s move beyond rhetoric and dig into each area
  • Right-speed IT is an acknowledgement that IT departments need more ammunition to organize, interact, and deliver value to the business.
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    This article expounds how important the speed of IT is in order to effectively balance business value, risks, and technical feasibility. The article continues to explain how the speed of IT should be as fast as possible unlike traditional single-speed delivery models that work well for high-torque enterprise operations did not work well for high-speed innovation. According to the article, a growing number of CIOs realize that projects often require additional gears that meet their specific needs and cadences. With investments in foundational and flexible procedural, architectural, and organizational domains, right-speed IT can help turn simplistic models and philosophical discussions into concrete value. In conclusion, CIOs are finding a balance between high torque enterprise IT and high-speed innovation IT can allow companies to optimize technology operations.
mjbengo04

Beacons lighting the way for airport investment - 0 views

  • Not only are airports looking to deploy the technology to ease congestion for passengers within the airport  but they are also seeking to use them for ‘on the day of travel’ services by combining it with mobile applications.
  • According to the latest Airport IT Trends report from SITA, 30% are planning major investment in sensor technology to help ease bottlenecks while 51% are evaluating the technology.
  • When it comes to ‘on the day of travel’ services, areas such as wayfinding and flight status notifications are on the cards for 61% of airports while notifications such as parking availability and queuing times are planned by 58% of airlines.
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  • Business intelligence to improve passenger flow as well as help manage disruption is also highlighted as area for investment in the study with more than 60% of airports saying they plan to equip staff with mobile apps to help handle disruption by the end of 2018.
  • Overall, 55% say they are planning business intelligence initiatives to manage passenger flow in the next three years.
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    This article speaks about beacon technology in airports. Beacons use Bluetooth technology to prompt the display of information, such as luggage location, directly to the users phone or tablet. This investment is hoping to show less congestion for passengers in the airports. She talks about how beacons are being deployed at security and check-in areas of an airport. In conclusion, airports are willing to invest this money in order to not only satisfy their guests, but also increase revenue by attracting new and old passengers.
aali057

The Savoy Hotel Goes Green - 1 views

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    The Savoy Hotel Goes Green! Patterson is the Sustainability Manager at the Savoy and she states "environmental responsibility is a core value of the Savoy and it factors into all of our business decision making." Their goals are toe become socially, economically, and environmentally responsible. Some of the initiatives that they have started on the property include reclaiming heat from the kitchen refrigerator to preheat water, as well as combined heat and power plant (CHP). The CHP chip uses heat generated from a gas engine which is used to heat the building and promote hot water. This CHP chip produces 90% of our summer cooling and 50% of winter heating. Guest rooms on property have Inncom AC and heat systems which help control the temperatures in the room. The property has LED lighting and they use metering and water bottling plant systems, food waste recycling.
aali057

http://www.forbes.com/sites/rahimkanani/2014/06/21/the-savoy-hotel-goes-green/#2fce7c09... - 0 views

The Savoy Hotel Goes Green! Patterson is the Sustainability Manager at the Savoy and she states "environmental responsibility is a core value of the Savoy and it factors into all of our business de...

started by aali057 on 17 Nov 16 no follow-up yet
tabathalesmarie

Environment - Marriot - 1 views

The article was very interesting to see how one of the biggest leaders in the hotel world is taking over and proving that being green, via trip advisor etc is key to their future success. http://...

started by tabathalesmarie on 15 Jan 17 no follow-up yet
elena_martynova

Go green - it's the only long-term option for your hotel business - eHotelier - 0 views

  • Energy has been a major issue for hotels. While cloud-based technology has revolutionized the way properties manage operations such as the front desk, housekeeping, distribution and even marketing, not a lot has been happening in the power department.
  • Replacing all incandescent bulbs with LED-based lighting and using energy-efficient public devices like vending machines have helped lower  carbon footprints to an extent.
  • Adopting renewable sources of energy is a great way for companies to exhibit their commitment to ensuring longevity for their environment, and themselves, in turn.
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  • Connected devices could turn out to be a game-changer in this area. Almost every electronic can be replaced with its ‘connected’ counterpart – from lighting to HVAC systems. With each of these devices being assigned an independent IP address, they will be capable of communicating and interacting with one another. A single device detecting any form of human interaction – or the lack of it – can immediately prompt a multitude of other devices into taking an action, triggering a preordained chain of events.
  • Renewable Energy Certificates (RECs) provide companies with the opportunity to minimize their carbon footprint by meeting more of their demands using clean energy.
  • “Technology companies want to know how much energy they use when they stay with us, and it does play a role in their decision,”
  • The biggest problem managers have faced has been managing electricity in unoccupied rooms, but with connected devices soon to come to every hotel room, properties will be able to control their power usage effectively for the first time.
  • initiatives such as installing dual-flush attachments and rain-water harvesting systems, managers can save this precious resource and lower their costs doing it.
  • Branding and packaging is another area where hotels can be more thrifty – using biodegradable or reusable shampoo and soap dispensers are eco-friendly alternatives to distributing individual sachets.
  • today, going green is no longer about forging an emotional connection with the audience, it’s the only logical option left for companies that want to secure their long term interests.
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    The article points to the fact that energy is a major issue for hotels, which can be solved by going green and by implementing 3 energy-saving factors. 1. Using low energy devices and replacing all incandescent bulbs with LED-based lightning. 2. Adopting renewable source of energy. 3. Using connected devices, which make it possible for managers to monitor the power consumption. So today going green it's the long-term option for companies who want to save their prosperity.
yuliannab

What's Hot in POS Hardware: 2016 Innovations & 2017 Insights | News | Hospitality Magaz... - 1 views

  • Top POS Predictions for 2017 “Windows will no longer be the number one operating system in the market, as multiple operating systems are being offered to allow greater flexibility to consumers. Data collection will be a bigger selling point for consumers, not only to track sales and inventory, but also to manage shifts and training, as well as deploy customer loyalty programs.” — Bematech “We will see increasing configuration flexibility to adapt to more fluid layouts in a hyper-channel oriented world, smaller counter footprints, more intensive future-proofing and increased value.” — Fujitsu America, Inc. “Major restaurant chains will continue to adopt online ordering and line-busting technology and POS hardware will do a better job of connecting wirelessly to each other (Internet of Things) and to mobile (smartphone and tablet) devices. It will also integrate with sensors, cameras and video monitors to provide smart advertising to customers based on environment and purchasing trends.” — Epson “A lot of the new requests for hardware are around supporting initiatives for increasing customer engagement. These come in the form of minimizing the barrier for traditional POS, installing kiosks of varying sizes and form factors, mobility solutions, and customer-facing screens on the POS for supporting both touch and non-touch versions.” — Par Technology Corp. “In the end, hardware is simply the platform for software and consumer omnichannel demands. The rise in mobile payments and the EMV mandate will prod hospitality to upgrade legacy POS systems because of the need for security compliance and to accept more payment options. Tablets, smartphones, software- (SaaS) or POS-as-a-service models, and cloud-based POS will continue to drive the need for POS hardware to adapt to new IT and consumer interaction.” — Posiflex “POS hardware will expand connectivity in keeping with the IOT revolution, so operators will be able to provide a more personalized experience to customers at checkout.” — Toshiba “There will be increased investments in WiFi, location-based services (LBS), mobile computers and data capture solutions as more consumers use their smartphones to engage in mobile ordering and loyalty programs for personalized offers. In addition, businesses will have an increased need for visibility in automating food safety processes.” — Zebra
    • yuliannab
       
      It is interesting to see the predictions of the POS systems for 2017. Windows is a major contender in both hardware and software and I wonder if this prediction is true. Online ordering will most definitely be on the raise. Consumers will be using similar technology as UberEats, and at restaurants, people would be able to order and pay at their desk - there are already chains out there doing this.
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    Online ordering is a very popular thing here what I live. We have a local business here that comes to my hotel several times a day for guests that don't want to go out and eat. All they have to do is place their order from the full menu through the app and the food is brought to them for a $5 upcharge. The casinos have seen so much traffic from it that they have put a stand for the delivery service to drop off and pick up food near the taxi stops.
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    It is becoming very popular to order take out form restaurants through a variety of apps or websites. Some of these include, deliverydudes, postmates, deliverywow, ubereats, and eat24. I know that postmates not only delivers food but they will also pick up groceries, supplies, or alochol and deliver it to you. I also believe that amazon prime will soon be adding this to their services and will be delivering food in the near future. It is very convenient for those customers that don't mind paying tip and a delivery fee for the food to be delivered.
yuliannab

Northstar Travel Group's Unique Hotel Identifier Solves Widespread Industry Problem | N... - 0 views

  • SECAUCUS, N.J. – Northstar Travel Media, the world’s leading business-to-business media company serving the travel and meetings industries, has announced that it is supplying a unique hotel identifier that solves the problems associated with multiple identifiers. “For nearly a decade the travel industry has struggled with the costs and problems created by multiple identifiers, said Sheila Rice, VP Business Development & Licensing. “Over the years, each business created its own system resulting in a proliferation of identification numbers. A single entity may have numerous proprietary codes across different systems. As each segment of the industry tries to integrate information with suppliers, travel agents, hotels, GDS systems, CRS providers, content publishers and payment processors, predictable problems ensue.” With a history spanning more than 70 years, Northstar Travel Media is already established in the business and process of identification numbers. It is uniquely positioned to lead a solution for this long-standing and increasing industry problem. As the content provider of unique hotel identifiers, Northstar Travel Media has been supplying this data to leading travel and hospitality companies for more than a decade. Northstar’s database of 200,000 hotels worldwide contains up to 300 fields of data for each hotel. “Northstar Travel Media has a pristine reputation for providing data that is comprehensive, accurate, reliable and flexible,” said Tom Kemp, Chairman and Chief Executive Officer. “We look forward to providing more content solutions with our unique hotel identification numbers.” Licensing of the unique hotel identifier data includes hotel name, address and telephone number. Content packages can be customized to provide solutions to meet specific needs. The Unique Hotel Identifier builds on Northstar’s existing hotel products and services that include more than 60,000 hotels around the world reviewed and classified using the company’s industry-standard consumer classification hotel rating system. Northstar Travel Media is the leading provider of news, information and data for the travel, meetings and hospitality industries and parent of brands Travel Weekly, Business Travel News, Meetings & Conventions, Successful Meetings, Incentive and TravelAge West. NTM’s electronic directories — Travel Weekly’s Hotel & Travel Index and M&C Facilities Search — provide in-depth data on hotels, meeting and convention properties, and business travel in the United States and internationally. In addition to its directories and periodicals, NTM publishes a number of online subscription information resources, including travel42, Weissmann Reports, STAR Service Online, Intelliguide Corporate and BTP24. Northstar also is an industry leader in marketing services, custom communications, content licensing and database management serving the travel and meetings industries. Additionally, Northstar recently acquired PhoCusWright, the premier global travel, tourism and hospitality research and event business at the intersection of the Internet and the global travel industry. Based in Secaucus, New Jersey, the company also has offices in New York, Glen Ellyn, Illinois; Los Angeles; and Winston-Salem, North Carolina. Northstar Travel Media, LLC is a portfolio company of BV Investment Partners, a leading private equity investor in the media and communications sector.
    • yuliannab
       
      This article circles back to our discussion board about issues in the hospitality industry. 200,000 hotels is not nearly enough and I am certain that there are many more. The idea is wonderful; however, if this is not backed up by the government, then it would not be created as an industry standard. The big companies, such as Marriott, Hilton, etc would most definitely be part of this initiative; however, what about the smaller motels, bed and breakfasts, etc? If there is a fee associated with this (which there would probably be because the database needs to be maintained) then smaller less profitable ones will opt out. - I hope other classmates have updates.
acarter001

Seven Mobile Marketing Opportunities For The Travel Industry - 0 views

shared by acarter001 on 15 Feb 17 - No Cached
  • 3. Enable location-based services and information. A 2014 Ipsos study commissioned by Google showed that 88% of people make local searches on smartphones, while 61% want mobile search results customized to their immediate location. Location-specific offers, driving directions and maps, and localized search results all play a role here. For example, if a person searches “Olive Garden” on mobile, chances are excellent that they are looking for a local restaurant. The brand can win more sales when it ensures that its local stores are in the mobile search results. The quickest way to do this is to buy search terms including location, i.e. “Olive Garden Birmingham AL.” Over the long run, you can boost your local SEO by claiming each location in Google and Bing, and then driving citations and ratings from users. 4. Help people avoid lines. Mobile check-in helps hotels, airlines and car services improve guest satisfaction. The Center for Generational Kinetics conducted a study that found that 40% of millennials prefer purely online customer service, supporting the overall trend that they prefer self-service experiences offered via mobile instead of in person. I recently had a four-day hotel experience in which I checked in, checked out, made requests and ordered room service, all via mobile and without speaking to anyone. It was simply an experiment for me, but self-service is the preferred way of doing business for many. 5. Offer local insight and options. Innovative travel companies now replicate concierge services through their apps. Hotel and airline apps sometimes offer local area guides and activity booking tools. These tools make travel experiences richer and boost loyalty. For example, my team and I recently stayed in a hotel in Philadelphia. We arrived after 10 p.m. and wanted a good nearby restaurant that was serving at that hour. After a few clicks, we had a reservation and walking directions.
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    It is important that the travel industry pays attention to the opportunities available to them with e-marketing. They are able to reach customers in ways that were not available previously. This technology allows hotels to offer their customers automated check-in, order automatic check in online, and even give their guests concierge services. It is also possible to suggest items and offer specials based on their location. These tools turn customer's phones into marketing devices that can really drive revenue.
yuliannab

Green Collar Science and Technology - Green Computing and Chemistry Jobs - 0 views

    • yuliannab
       
      I am still very intrigued to see that I cannot find any real substance articles on green initiatives on green computing.
yuliannab

Get Tax Breaks For Going Green | Computerworld - 0 views

  • As if significant savings on electricity bills weren't enough, IT managers have another reason to embrace environmentally friendly IT practices: a bevy of federal, state and local tax incentives that could tip the scales to make green IT projects financially attractive. However, companies have been slow to take advantage of the available incentives, essentially leaving money on the table. One reason is that many tax incentives are for solar energy, which is still expensive. Another reason is that CIOs -- who don't often talk with tax experts -- may not be aware of what's available. Among the federal tax incentives is the Energy-Efficient Commercial Buildings Tax Deduction, part of the Energy Policy Act of 2005. (Subsequent legislation extended this deduction through 2013.) Companies can claim a tax deduction of $1.80 per square foot on new or existing buildings by installing interior lighting, heating, cooling, ventilation or hot water systems that reduce a building's total energy and power costs by 50% or more. "If an IT manager is looking to retrofit or construct a data center, this particular incentive is absolutely appropriate -- almost a given," says Jenny Bravo, a director at Deloitte Tax LLP. "A 50% reduction [in energy and power costs] for a well-planned data center is absolutely doable."
    • yuliannab
       
      This is very interesting. I am not seeing any articles on green incentives pertaining to I.T. except for green building initiatives.
Carolina Villa

Personality Hotels Move to the Cloud with the ATRIO™ Guest Experience Managem... - 1 views

  • PAR Technology Corporation (NYSE:PAR - News) and the leading provider of guest-centric hospitality management systems and Personality Hotels, San Francisco’s first boutique hotel company, today announce the successful deployment of the ATRIO™ Guest Experience Management platform at the Hotel Diva in San Francisco, California.
  • With this deployment, PAR Springer-Miller achieves a significant milestone and emerges as a true innovator in the global hospitality industry. The installation at the Hotel Diva marks the culmination of the initial, twenty-two month, development effort that delivered an extraordinary advancement in the state-of-the-art of technology in the hospitality industry.
  • The guiding pillars of ATRIO include the industry’s only platform purpose-built for true cloud computing, a highly innovative user experience, modular design, and the use of an Enterprise Service Bus. Overlaying ATRIO rests PAR Springer-Miller’s ongoing commitment to guest-centricity. Among many other benefits, true cloud computing and the “zero training” goal of the user experience brought significant financial benefit to Personality Hotels.
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  • “Deploying ATRIO in the cloud helped reduce our implementation costs considerably,”
  • The ATRIO platform delivers on the promise of feature velocity, which means technology can now represent a true enabler of innovative capabilities and services rather than a constraint.”
  • PAR Springer-Miller built ATRIO using Microsoft technologies including the Windows Azure cloud platform. As a Microsoft Alliance Partner, PAR Springer-Miller and Microsoft collaborated to make certain ATRIO represented the industry’s first application purpose-built for true cloud computing.
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    PAR Technology Corporation and Personality Hotels, announced the successful implement of a new management platform ATRIOt, at the Hotel Diva in San francisco, California. This installation brings an extraordinary advancement in the state-of-the-art of technology in the hospitality industry. It also helped to reduce costs considerably and it also promises to bring and increase on velocity.
Adilen Alfonso

New Utility Management Provider Increases Properties' Net Operating Income - 0 views

  • The new system allows property managers to easily manage resident billing and utilities through fully automated convergent billing and electronic payments combined with a full suite of utility management products and services.
  • “Convergent billing is a great solution to providing properties more cash earlier in the month,
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    This article touches on Property Solutions' new ResidentUtility initiative to bundle billing and utilities for the multifamily industry. Property Solutions is the nation's largest provider of apartment community websites and management software tools. The new system will enable property managers to manage billing and utilities through electronic payments. It solves the industry's utility billing problems, like costs associated with inefficient standards. ResidentUtility combines billing and utility management with en electronic payment systems that will increase extra incomes for properties, especially given that option that utilities and rent and be billed on the same invoices, properties will have extra cash inflows earlier in the month. As a result of extra income, properties can also reduce working capital and pay their own bills in a timely fashion. In addition, residents can reap the benefits because their bills will have more transparency and be bundled so that they only need to worry about paying one large sum. I think this is a great idea for properties, I used to be a leasing manager for residential condos and we offered this billing system to residents and it was very successful. Although I do see residents getting scared by one large invoice as some prefer to pay everything separate. From the management perspective, it is very beneficial because accounts payable and receivables become easier to handle when it is all done under one invoice and electronically.
Fei Qi

From PMS to POS-the 20 year evolution of hotel computers | Northwind - 0 views

  • Twenty years ago, the value of a PMS was in its computerized capabilities as properties began to switch over from manual systems. Ten years ago, the more valid comparison was between a DOS and a Windows-based system. Today, the frontier is on-site vs. online systems, says Jim Mockford, general manager of Vancouver’s The Listel Hotel, which uses Maestro, a product of Northwinds. 
  • The guest has a direct influence on developing solutions for our PMS; their trends dictate the direction of our product development
  • The focus will be on adding new technologies to existing systems as operators look to do more with less
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  • Internal IT costs, especially those that can be cost-effectively outsourced, will be considered more than ever in the upcoming year.”
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    This article firstly reviewed the development of the PMS. Twenty years ago, the value of a PMS was in its computerized capabilities as properties began to switch over from manual systems. Ten years ago, the more valid comparison was between a DOS and a Windows-based system. And today the PMS has more functions and can do better for the hotel. As a hotel director compared the new PMS with the old one. The old PMS allowed only 20 or 30 letters for notes while the new one allowed him to review guest histories after checkout as well as to write unlimited guest notes on reservations. Lisa Jane Gibson, director of revenue management for the six Vintage Hotel locations, concluded three main trends with front and back of house systems. First is the wider use of technology to enable properties to run more efficiently. Another trend is more personalized interaction with guests. Finally, Gibson notes the upcoming deadline for all businesses to comply with the Payment Card Industry (PCI) mandate for specific security guidelines. The guest trend has an effect on the PMS, and the trend will lead the direction of the PMS product development. More and more people are becoming their own travel agents. The PMS is also very useful for the food and beverage management. The PMS can help the hotels or restaurants with tracking inventory and cost of sale as well as setting up and running reports for key areas of the business such as returns, refunds and promos. The new POS products can help the hotels save costs and cost saving becomes the hot topic for the new POS. For example, hotel management consultant Paul Lynch of PGL Consulting has been able to deliver a cost benefit of up to five to seven per cent on wage savings with H&L Canada Ltd.'s Workforce Management control system. Lynch initially used it to monitor staff rosters daily but now has embraced the package as a complete information and management tool for the sites that he controls.
Dhaval Khakhar

Three top trends in Hospitality Marketing and Distribution to Consider When Planning fo... - 0 views

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    This article from sabre hospitality talks about the top 3 trends for 2012 to enhance the hotel's marketing and distribution. with constant changes in the industry to lead the pack, the advent of new distribution channels have created more options to personalize strategies which suit the requirements of the respective properties. the number one trend is mobile for computing and communication reasons as it is more personal and user-customized. the second one is social media which has initiated conversations and established relationships with customers through different social media channels. And the third one is channel management, by managing channels, it can help the company to use third party relationships to to drive business for the company, by offering rate parity across channels, which will help the property to be optimized to convert and be the place where there will be more customers making reservations through these channels.
Gian Altamirano

First Data Validates Efficacy of "Emerging" Payment Security Technology Available Since... - 0 views

  • We are happy to welcome our largest processing partner into this marketplace, and we appreciate the fact that they have legitimized the technology that we initially developed in 2004 and released to the marketplace at our Security Summit in Las Vegas in 2005," says Dave Oder, President of Shift4 Corporation
  • bank and processor neutral gateway with Tokenization and payment accounting application like Shift4's DOLLARS ON THE NET(SM) gives the merchant the flexibility to move from Merchant Bank or Processor with the assurance that their historical data will always be available.
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    This article speaks of the shift 4 corporation which mainly focuses on a new credit card acquiring process for businesses that is much more secure than all others previously used. It also protects the credit card information through new checks not used by previous systems. Shift 4 simply perfected the technology which has been available since 2005 and is a front runner in the industry of technology.
Carolina Villa

Proximus Mobility Named a TAG Top 10 Innovative Technology Company - 0 views

  • The Technology Association of Georgia (TAG)
  • today announced Proximus Mobility, a hyperlocal proximity marketing software company, as one of the Top 10 Innovative Technology Companies in Georgia.
  • The coveted Top 10 Innovative Technology Company Awards recognize Georgia-based companies for their innovation, financial impact, and their efforts at spreading awareness of Georgia's technology initiatives throughout the U.S. and beyond.
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  • “Proximus Mobility’s hyperlocal location based marketing solution is not only changing the marketing and advertising industry, but is also putting Georgia on the map as a state where technology innovation can thrive,”
  • Proximus Mobility and the other group of companies and believe that the community will be just as impressed as we are by their innovation and impact on Georgia’s technology industry.”
  • “Proximus Mobility is a comprehensive hyperlocal proximity mobile marketing solution which not only delivers relevant ad content but also captures consumer behavior profiles that are important to brands,”
  • Based in Atlanta, Proximus Mobility is a location based proximity marketing software company that provides a turnkey, end-to-end solution to digital out-of-home, ATM and kiosk companies, ad networks, retailers, hotels and casinos, venues, advertising agencies and small to medium sized businesses.
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    Proximus Mobility a hyperlocal proximity marketing was recognized as one of the top 10 innovative technology companies in Georgia. This new technology is not only improving the marketing and advertisement of new products and services in the industry, but also is putting Georgia on the map. Proximus Mobility is a location based proximity marketing software that provides advertisements in a relevant high value digital content to consumers' mobile phones when they are near the point of sale.
Caroline Hardenbergh

Tightening cruise ships' security: State of access control solutions onboard passenger ... - 2 views

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    This article gives an overview of security considerations of a cruise liner. Initially it cites a comparison between cruise security concerns and that of a hotel, which are basically the same, such as secure doors to cabins (rooms), having an exact record of all passengers and onboard staff, as well as having surveillance such as cameras taking constant video recordings. Whereas hotels are mostly open to outside traffic, cruise ships are limited only to those who have purchased passage, are working there, or are conducting business onboard. This has led to boarding procedures which are as stringent and detailed as those conducted when passengers board a commercial airline. Safety concerns for cruise ships have been a forefront concern since the 1985 hijacking of the MS Achille Lauro (See next comment) which led to minimal security standards issued by the International Maritime Organization (IMO). The tragic events of 9/11 compelled US issuance of an International Ship and Port Facility Security (ISPS) to strengthen security protocols. This includes requirements that any "ship over 500 tons…not (be) allowed into the United States unless their last ports of call conformed to ISPS code." The ISPS code, however, involves minimal adjustment for cruise lines currently in compliance with IMO rules. Newer ships are being constructed to include the infrastructure for video fibre optics and metal detection equipment. State of the art equipment will have crew member's photo and data available to be checked with each swipe of their ID card. Biometric fingerprint detection equipment is another safety layer that is available, but is not currently in use, although it will certainly be put into place promptly if a major incident occurs. The odds of such a major incident are high when considering the volume of cruise passengers in the last decade. Since other commercial ships have witnessed attacks, cruise lines are strongly advised to progressively
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    Additional information regarding the 1985 MS Achillies Lauro hijacking: http://www.britannica.com/blogs/2010/10/remembering-the-achille-lauro-hijacking-picture-of-the-day/
Caroline Hardenbergh

Enhance Your Knowledge: Increasing Website Traffic - 5 Quick Ways to Do It - 4 views

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    This is a good tutorial of how to increase visibility of your business, product, or service. I appreciate seeing this because if gives a basic outline of the options available for those who are not especially internet or marketing savvy. Although posted on the Linkedin: Event Peeps: For Live Event Industry Professionals news articles, it is relevant to all hospitality professionals in their marketing efforts. The first suggestion is to create a blog, and points out that having a RELEVANT blog is the key to getting attention, and then traffic and interest in your product. Next, it is important to keep the blog current and up-to-date, and that it must be posted on a three times weekly basis. Once the blog is generating traffic, the next suggestion is to make the most of the specific keywords which get responses, or even use the keywords from within the responses to the blog. This will indicate the topics and content that are creating the most interest, and will in turn re-create more traffic. The next strategy is to write articles and submit them to article directories, which generate high-quality traffic. This of course leads to the next suggestion, which is to get your business name and/or your name out into the public's awareness. This starts with articles and blogs, but has to be enhanced by participation in industry forums, which will bring you into the limelight if peers acknowledge that your articles and blogs are informative and demonstrate your expertise. Lastly, utilize methods other than online sources. All forms of marketing enhance each other, so don't neglect to send the local market your business card, and be sure to offer hard copy details on your blogs and articles. Using both online and offline contact methods will increase traffic to your website, and site visitors should be promptly contacted in as personal a manner as possible to initiate a successful customer relationship.
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