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Unlike many articles here, this article focuses on modern technology for cruise ships. What it talks about is top ten cabin technologies which will enable cruise liners to increase guests' experience and its profits. Among the top ten, there are some remarkable technologies. First of all, biometrics will play an important role onboard because it will enable both cruise liners and guests to save great time with facial recognition, touchless palm and iris scanning. Guests will no longer have to wait in line to get into/out of the cruise ship. Second, RFID, Radio Frequency Identification, will be another key technology. This is also beneficial to both sides, guests and cruise operators. With RFID wristband or ankleband, guests do not have to bring their key cards and wallets while doing activities. Also, in-cabin sensors could detect whether guests are present, helping room stewards figure out when they need to clean the cabin, and conserving energy. The last notable cabin technology is cell phone. With wireless-enabled cell phone, guests will soon be able to open the cabin door, make a reservation for restaurants and other facilities such as spa, massage, and shore excursion. As cabin technology has greatly advanced, guests would rather spend their time in the cabin than going out to the decks and public spaces such as casino, bars, stores, ets., with their wallets. This is definitely not good news for cruise operators, but all of these great technologies make guests' experience onboard better and easier, increasing in guests repatronage and revenues.

This article features 11 new tech features that cruise ships have implemented.Technology is transforming these floating hotels into smart cities. From remote check-in, wearable technology, to geo-locating your children aboard. These tech gadgets are helping cruisers enjoy their time aboard as stress free as possible. As stated by the author "Once on board, it didn't take too long to figure out how the MSC for Me app, public interactive screens, cabin TV and wearable bracelet, available for the first time on Meraviglia, all worked together to streamline and enhance life on board."

I agree. I think this technology will be very beneficial for not just guests but also for the cruise lines. This helps collect data and help personalize the guest experience. This will have guests coming back time and time again. This also provides an incredible guest experience since they won't have to wait in long stressful lines. I think this technology is very beneficial for both the guests and employees.

Cruise ships have really stepped up their game when it comes to technology. I wrote a paper last semester about Princess Cruise Line's latest technology, the OceanMedallion. This little wearable device allows guests to unlock a whole new level of different features such as room key, tracking system, and a bunch of different amenities. It will be interesting to see what other cruise lines come up with to compete with this.

Ok so this article is lengthy but comprehensive. And the general consensus is the GDSs are never going away. They will likely change with new technologies, but they won't be replaced completely by something new. Heck, even though air travel is dominant among travel options, we still have trains, right? Overall this article takes the reader through the birth of the GDSs, their evolution to today and thoughts about what to expect in the future. One part of the article of particular interest is the talk about New Distribution Capability for airlines that uses XML coding language to allow airlines to sell ancillary products like seat upgrades. This layers directly into revenue increases through revenue management of seats on flights. There are already price differences between cabin classes. But instead of all seats being one price in the main cabin, seats closer to the front of the plane could be sold for a slight premium. There could be a different fare for window or aisle or exit row. There are 3 levels of this certification for an airline and although some airlines like American Airlines has been certified as level 3, full capability, most airlines have not gone beyond level 1. None of the GDS companies offer level 3 for New Distribution Capability which means you need to go a company's site directly to be able to purchase the specific desired attributes of your seat. By not having that capability, the GDSs disadvantage themselves as a distribution channel.

This article talks about the different technology cruise lines have implemented and the future technology they plan to include as they move for a more touchless approach to certain things.

This article is about the first adults only cruise line Virgin Voyages by Richard Branson wearable band. The wearable band would replace the traditional key card that sailors use to gain access to their cabins and cashless purchases on board as well as gain access to VIP areas for suite guest like Richard's Rooftop.The hardware for the band is beautiful and can be worn even after the cruise is over as a keepsake. Being that Virgin Voyages prides themselves on sustainability the band is made from recycled ocean plastic.

This article discusses how an airport in New Haven, CT uses a Robot to sanitize it's planes. As of March, no other airports were using such technology. The robots get rid of 99.9% of germs, are quicker than a sanitation staff, and are cheaper in the long term. The robot can be control via remote.

This article gives an overview of security considerations of a cruise liner. Initially it cites a comparison between cruise security concerns and that of a hotel, which are basically the same, such as secure doors to cabins (rooms), having an exact record of all passengers and onboard staff, as well as having surveillance such as cameras taking constant video recordings. Whereas hotels are mostly open to outside traffic, cruise ships are limited only to those who have purchased passage, are working there, or are conducting business onboard. This has led to boarding procedures which are as stringent and detailed as those conducted when passengers board a commercial airline. Safety concerns for cruise ships have been a forefront concern since the 1985 hijacking of the MS Achille Lauro (See next comment) which led to minimal security standards issued by the International Maritime Organization (IMO). The tragic events of 9/11 compelled US issuance of an International Ship and Port Facility Security (ISPS) to strengthen security protocols. This includes requirements that any "ship over 500 tons…not (be) allowed into the United States unless their last ports of call conformed to ISPS code." The ISPS code, however, involves minimal adjustment for cruise lines currently in compliance with IMO rules. Newer ships are being constructed to include the infrastructure for video fibre optics and metal detection equipment. State of the art equipment will have crew member's photo and data available to be checked with each swipe of their ID card. Biometric fingerprint detection equipment is another safety layer that is available, but is not currently in use, although it will certainly be put into place promptly if a major incident occurs. The odds of such a major incident are high when considering the volume of cruise passengers in the last decade. Since other commercial ships have witnessed attacks, cruise lines are strongly advised to progressively

Additional information regarding the 1985 MS Achillies Lauro hijacking: http://www.britannica.com/blogs/2010/10/remembering-the-achille-lauro-hijacking-picture-of-the-day/

Swiss Cruise company is starting to use a virtual assistant to answer passengers' questions.

MSC Cruises is rolling out a virtual assistant in passenger cabins called Zoe that will answer spoken questions. It can improve its answers with continual research based on the interactions it has. Zoe was programmed to answer the 800 most common questions - queries about excursions or onboard restaurants, for example - and variations of those questions in seven languages. The questions were gleaned from staff members and from data collected from the ships' guest services desks.

Professor Susskind said that traditional marketing in the travel industry had evolved: "You run the risk of not being able to compete effectively in the marketplace without these enhanced approaches."

The cloud will provide the digital infrastructure for the cities of tomorrow, where an estimated 6 billion of the world's population will live by 2045. A commercial aviation cloud will help airlines. A utilities cloud will automatically repair faults in the power grid to ensure a smooth supply of power to homes and businesses. A banking cloud will scan thousands of transactions per second to prevent fraud. The cloud will help society cope with growing volumes of data. High definition video will account for 89% of individual user traffic by 2025, of which image and video content will be for non-entertainment purposes. The cloud will support the emerging artificial intelligence technologies which will be adapted to mobile use, notably the cell phones which overlook PC sales in 2011. Although driverless cars are still a ways off, it will be realized soon, thanks to the power of the cloud.

Hotels continue to implement the latest technology to enhance the guest experience. Many hotels are now experimenting with robot butlers, adjustable beds, ipads that allow guest to control all room controls. Many hotels are also using proximity marketing while on the property. Keyless entry using a smartphone, is becoming more and more common as well. There is even a hotel in Japan that wants to handle 90% of its staffing with robots.

I feel like every business wants to implement the latest technology, why not? People love to see new features and compare it to the latest trends. This can be either beneficial or drive people away from your business. It really depends on what type of customers you are trying to attract.

In 2017, Royal Caribbean announced they were making a huge investment in technology that will make the cruisers' experience easier, more seamless and a lot more fun. They are developing a new app that will first include a cruise schedule and on-board activities. This app will eventually grow and include registration, excursion bookings and facial recognition plus games built in. Royal Caribbean believes to stay competitive you need to stay on top of technology and include it wherever you can. As of this article, the app was available on 2 of their ships and will hopefully be added to their entire fleet (including all 6 of their brands) within the next few years. The company believes in creating this technology from within the company and outsourcing as little as possible.

The article revolves around new technological concepts that the main cruise lines are adding to the cruising experience. While they have heavily focused on the ships hardware, they want to implement new software that will make the experience more enjoyable and simpler for guests to enjoy. Carnival, would like to implement a "medallion" called the Ocean Compass, that is crossover between the Disney Magic Band, and the band seen at the Universal Volcano Bay water park. It fits the Disney aspect, because it holds information,can open doors, and links guest pictures to the technology. It is similar to Universal, because it informs guests of when to attend something, so that they do not have to wait in a line. Royal Caribbean, likes the band idea that Disney presented, and wants to make bands of their own, that have similar functions that the Ocean Compass from Carnival has. In addition, Royal Caribbean wants to expose their guests to Virtual Reality. They hope to create an immersive experience for their guests, from the comfort of their rooms. Norwegian and MSC are mostly developing smart phone applications, that allow guests to check-in, book excursions, and open rooms. It is obvious that Disney developed a great idea with combining a "magical" band and phone application. The concept is so successful, that other players want to utilize the same formula. Let us see how well it works in the cruising industry.