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Here is an ethnographer's in-depth look into World of Warcraft. From this site you can read the full book online, read an interview with the author, or listen to a podcast. The author "introduces us to her research strategy and the history, structure, and culture of Warcraft; argues for applying activity theory and theories of aesthetic experience to the study of gaming and play; and educates us on issues of gender, culture, and addiction as part of the play experience."

For those of you who follow Michael Wesch, associate professor of cultural anthropology at Kansas State University... he is rethinking his speeches, adding, "It doesn't matter what method you use if you do not first focus on one intangible factor: the bond between professor and student."

"Only a small fraction of students may count as true digital natives, in other words. The rest are no better or worse at using technology than the rest of the population."