Group items tagged

This report provides readers with an excellent way of gaining an understanding of the dynamics and structure of premium beer category worldwide. Data includes volumes from 2008 to 2012 plus provisional data for 2013.

Since the global financial crisis of 2008-2009, the organized retail market has been characterized by an increase in the amount of discounted and own-brand products. After-sun, self-tan and sun protection are not considered essential items and consumption patterns have been comparatively affected. Consumer segmentation analysis of the suncare market in Brazil reveals that better off and affluent wealth groups account for a larger share of the market than the moderate income and hard pressed wealth groups, suggesting strong potential for premium products.