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Paul Merrell

Everything You Need to Know About AOL's Zombie Apocalypse | nsnbc international - 0 views

  • America Online (AOL) will be resurrecting Verizon’s zombie cookies because they are fabulous data-trackers that cannot be “killed”. AOL wants to boost their ad revenue regardless of the infringement on customer privacy they pose and the enabling of hacker attacks they can facilitate.
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    "The zombie cookies will allow AOL to "acquire demographic data on users" while simultaneously using their own advertising network to track user browsing history, use pf apps on smartphones and their geo-location coordinates. Earlier this year, ProPublica released a report regarding the advertising company called Turn and their zombie cookies that are used by large tech firms to "come back to life" even after users have deleted them. In the ProPublica report, it was revealed that Turn is "taking advantage of a hidden undeletable number that Verizon uses to monitor customers' habits on their smartphones and tablets" by respawning those "tracking cookies that users have deleted." Called unique identifier headers (UIDHs), or perma-cookies, this sneaky monitoring of customers is used "to help marketers create more targeted ads based on their customers' unique browsing habits." In 2012, UIDHs were used by Verizon to provide a way for advertisers with "demographic and third-party interest-based segments" to help them deliver "relevant ads" based on mobile devices' unique identifiers. Shockingly, more than 100 million Verizon customers were affected by this snooping by the corporation, tracking individual customer usage and reporting the findings to the federal government and advertising corporations."
Gonzalo San Gil, PhD.

Infamous "podcast patent" heads to trial | Ars Technica - 0 views

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    [# ! Patents turned into a collecting business instead of a invention promotion mechanism :/ ...] "A few years later, "monetizing" patents through lawsuits turned into an industry of its own. Logan turned his patents into a powerhouse licensing machine, beginning with a case filed against Apple in 2009. He went to trial and won $8 million. Settlements with other industry giants, like Samsung and Amazon, followed."
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    [# ! Patents a collecting business instead of a invention promotion mechanism :/ ...] "A few years later, "monetizing" patents through lawsuits turned into an industry of its own. Logan turned his patents into a powerhouse licensing machine, beginning with a case filed against Apple in 2009. He went to trial and won $8 million. Settlements with other industry giants, like Samsung and Amazon, followed."
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    [# ! Patents turned into a collecting business instead of a invention promotion mechanism :/ ...] "A few years later, "monetizing" patents through lawsuits turned into an industry of its own. Logan turned his patents into a powerhouse licensing machine, beginning with a case filed against Apple in 2009. He went to trial and won $8 million. Settlements with other industry giants, like Samsung and Amazon, followed."
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