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Kate Klingensmith

Facebook: Fan Pages vs. Groups for HigherEd Offices | howardkang.com - 0 views

  • Users don’t need an account to access fan page information for events, photos, etc.
  • Visitor Statistics: any analytics are useful.
  • I believe we should be focusing 65% on the fan page, 25% on the group, and 5% on the profile page
  • ...2 more annotations...
  • I won’t have to manually post the items in the Links section, but I can use RSS-Connect to take care of it for me. You can also create custom boxes with FBML and integrate applications or causes related to your office/organization. Facebook pages are a one-stop-shop for viewers;
  • I believe Pages are a great hub for recruitment and awareness, but not an end all (groups are 25% focus for our office). Groups are necessary in the sense that they give ground to form community for students on a smaller scale.
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